Prospa

⏳ Q4 is fast approaching... Now’s the time to test every aspect of your creatives; offers, visuals, hooks, colours and more, to find those winning creative concepts. As competition ramps up for Black Friday and Christmas, ensure your ads cut through the noise and drive profitable results. 🔔We’re giving away a Creative Testing Framework and guide with high performing proven creative concepts, actionable tips and a guide as to how best to structure your creatives for testing this Q4. 👉Comment CREATIVE below and we'll send this straight to your inbox

This morning we visited one of our partners Hair Syrup down in South Wales for a content day. Stay tuned for some new exciting brand content! 🍯

🌟We are thrilled to announce our partnership with Muzungu Sisters 🧿Muzungu Sisters pieces are timeless heirlooms that are designed to be cherished for generations. This commitment to sustainability and craftsmanship has been at the heart of Muzungu Sisters since day one. As they continue to pursue their sustainable growth goals, we’re proud to work together to help them achieve this.

Want to boost your AOV? Here’s how were doing it for some leading DTC brands in the Ecom space right now... 🏷️Bundles & Multipacks: Offer mix-and-match or multipack deals to encourage larger purchases. 🛒Free Shipping Thresholds: Incentivise customers to spend more with free delivery on orders over a certain amount. 🛍️Complete Looks: Promote full outfits instead of single items to increase basket size. ✅Curated Collections: Highlight entire collections to drive exclusivity and higher sales. Focusing on AOV with your existing customer base is a cost-effective way to increase revenue and scale your brand efficiently.

😴Bored of your current Ad creatives? Swipe and save these ideas for your next creative concept! Remember to make creatives that align with your tone of voice, brand values and appear to your target audience. 🎨Some of the ones working well for us right now are: ✨Customer experiences Share real customer reviews and experiences to provide clarity and validation. 🤗Benefit focused Highlight key selling points or USPs for products in a creative and effective way. 💪Bold Taglines Bold typography that communicates the message quickly and effectively. 🏷️Sale text overlays Show sale prices before and after, use copy to create value propositions. 🛍️Bundles Creative and personalised way to sell more products, save money and increase AOV. Follow for more content like this!

We're thrilled to announce that David Wiltshire has joined our team as a Non-Executive Director 🤝 David is the founder of Patchworks and Juno Ecommerce | Shopify Plus Agency, and he currently leads the UK team for Order Editing 🛍️ He said, “I’m absolutely buzzing to join the Prospa team. The business is brimming with talent, energy and promise, delivering fantastic results through paid media for online retailers using Shopify. I am looking forward to sharing my knowledge gained through years at the coal face, to help Prospa scale up as a team and an organisation.”

Listening to your customers is key... BUT...how can we implement this into the Creative Testing Process? Within this process we dive deep into real customer feedback from sources like Trustpilot, Reddit, and more. In order to fine-tune our creative process, by understanding what people are saying. Whether it's about product quality or specific pain points, we can craft ads that truly resonate and drive conversions. It's all about using insights to inform our decisions and deliver what our audience really want.

We have been working with Daniel and the wider team at OOSC clothing for coming up to a year now, and it’s been great to reflect on the partnership we have made with them during this time. ⭐️Communication is a key core value which we prioritise at prospa and it’s great to see this being recognised by our partners also. ✅ It’s so important we maintain and have clear and efficient communication, to allow us to maintain smooth operations, and offer innovative ideas consistently. We look forward to seeing how this partnership will grow even more in the future. 🚀

What This Year Has Looked Like So Far for the Team at Prospa… 🤝 New Partnerships We’ve teamed up with some fantastic new Shopify App partners; Order Editing, KnoCommerce and Swap. Along with welcoming the partnership of new brands such as Hell Bunny, Hair Syrup and HECK! 🏹 Team Training Days Collaboration and knowledge-sharing have been at the forefront of our training days. Our team has been diving deep into new strategies and insights, ensuring we stay ahead in the ever-evolving marketing landscape. 📸 Brand Content Days Partnering with OOSC CLOTHING for brand content days has been a highlight. These creative sessions have sparked exciting campaigns, and we’re eager for more in the coming months. Stay tuned for some more great content! ⭐️ Team Social Events At Prospa, we believe that a strong company culture is crucial. That’s why we’ve dedicated time to team social events, celebrating our successes and simply having fun together. It’s not just about work; it’s so important our team have great friendships too. 🍉 Welcoming New Team Members We’re thrilled to introduce Emma Gregory, our new Junior Graphic Designer, and Megan McWilliams, our Senior CRM Manager. Both have already proven to be invaluable assets to the team, bringing fresh ideas and expertise. 🎉 Celebrating 4 Years of Prospa In May, we celebrated 4 years of Prospa! We celebrated this achievement with the whole team, reflecting on our journey and looking forward to even greater accomplishments. As we roll into the next 5 months, the team’s ready to drive results and growth for our partners, and we can’t wait to see what the rest of the year holds. 🚀

🚀Want High-Converting Paid Ad Creatives? High-converting paid ads are crucial for maximising your marketing ROI. They attract the right audience, drive engagement, and ultimately lead to higher sales. Ensure your ads are performing at their best with these top tools: 🎨Figma: Streamline collaboration on all your creative projects with this powerful design tool. 📊Motion: Integrate with your ad account to analyse performance, break down KPIs, and set engagement benchmarks. 📈D2C Creative Testing Framework: Quickly identify top-performing ads, refine concepts, and track progress in one comprehensive system. 🐋Triple Whale: Consolidate your ad metrics in one place, ensuring accurate attribution of purchases to the most impactful channels. 🙋♀️Want access to our D2C Creative Testing Framework & Guide?  Comment CREATIVE below and we’ll send this across to you.