The Bshirt

✨ We’re Finalists! ✨ We’re so proud to share that The Bshirt has been shortlisted for the Drapers Conscious Fashion Awards 2025! 🌿 Our journey started with a simple but powerful goal: to help mums #BreastfeedWithConfidence. Public breastfeeding often comes with societal pressures and challenges, and we wanted to change that by creating a solution that empowers women to feed their babies anytime, anywhere. With our patented design, we’ve made it easier, more comfortable, and stylish for mums to breastfeed – and it’s making a real difference! 💡 89% of our customers have told us they feel more confident breastfeeding in public after wearing Bshirt. This incredible feedback drives us to keep innovating and advocating for breastfeeding rights, while staying true to our mission of sustainable, ethical fashion. This finalist recognition at Drapers Conscious Fashion Awards is a huge moment for us, as it celebrates not only our commitment to sustainability but also the social impact we’re striving to achieve. Thank you to our incredible community for your support – we couldn’t have done it without you. 💚 Here’s to empowering more mums and continuing to make a difference for babies, mums, and the planet. 🌍 #BreastfeedWithConfidence #DrapersAwards #SustainableFashion #EmpoweringMums #WomenLed #SocialImpact

🌍 Nurture in Every Language 🌍 At Bshirt, we believe that love and nurturing transcend words, and that every mother deserves to feel supported in her journey, no matter how she communicates. On this International Day of Sign Languages, we are proud to celebrate all mums who connect with their babies in unique and meaningful ways. 💖🤱 From breastfeeding to bonding, we’re committed to making breastfeeding more accessible and inclusive for all mothers—including those in the Deaf community. Our brand is built on the foundation of empowerment, inclusivity, and confidence, ensuring that every mum feels confident and supported, no matter the language they speak. 👐✨ This campaign is a reminder that communication comes in many forms, and every connection between mother and baby is precious. Whether through sign language, touch, or a simple gesture, we celebrate the strength and love that unite all mums. Let’s join hands in creating a more inclusive world. Share this message and tag a mum who inspires you. Together, we can #NurtureInEveryLanguage. 💞 #BshirtInclusivity #BreastfeedingConfidence #SignLanguageDay #BreastfeedWithConfidence #InclusiveFashion #ESG #Sustainability

🌟 A Proud Milestone for Bshirt! 🌟 We are beyond excited to announce that Bshirt is now officially available at John Lewis in the UK! 🎉 As a small, women-led brand, this moment is one of immense pride for us. What started as a mission to provide mothers with sustainable, functional, and flattering fashion has now evolved into a partnership with one of the most respected retailers in the country. 💪 Getting here hasn't been easy, but with passion, perseverance, and a commitment to doing things the right way – from ethical production to prioritizing circular fashion – we've made it. John Lewis has been exceptional in providing opportunities for women-led businesses like ours, valuing not just innovation but the heart behind the brand. 🌱 John Lewis's dedication to supporting sustainable aligns perfectly with our vision at Bshirt. Together, we're contributing to a future where fashion is not only stylish but also kind to people and the planet. 💚 This partnership represents more than just a listing – it's a step toward a more sustainable and inclusive fashion industry. Thank you to everyone who has supported us on this journey. We can’t wait for you to explore our collection at John Lewis and continue this incredible journey with us! Check us out at https://lnkd.in/eGDshDRW #ProudMoment #BshirtAtJohnLewis #SustainableFashion #WomenLedBusiness #CircularFashion #EmpoweringWomen #EcoFriendlyFashion #FashionWithPurpose #SmallBusinessJourney

🚀 Exciting News! Bshirt’s Signature Collection Launch 🚀 We are thrilled to announce the launch of our new Signature Collection at Bshirt! 🎉 Bshirt started with a simple yet powerful mission: to provide stylish, functional breastfeeding t-shirts for mums. Over the years, we've listened to your feedback and evolved to meet your needs. Today, we are proud to introduce a collection that includes an array of beautifully crafted dresses and fashion-forward vests. Our new Signature Collection is designed with luxurious fabrics and timeless designs, meticulously engineered by mums for mums. Every piece in this collection is a testament to our commitment to comfort, style, and sustainability. This collection represents a significant milestone in Bshirt’s journey, and we couldn't have done it without your support. Thank you for being part of our community and helping us grow. Pre-orders for our Signature Collection are open now. Don't miss out on the opportunity to elevate your wardrobe with these limited-edition pieces! Join us in celebrating this exciting new chapter. Explore the Signature Collection and experience the evolution of Bshirt. Together, let's redefine fashion for mums everywhere. #BshirtSignatureCollection #FashionForMums #NewLaunch #SustainableFashion #EngineeredByMums

Guess who just got a major upgrade? That’s right, Bshirt is now strutting its stuff at Macy’s across the US! 🎉 #bshirt #retailpartnership #macys #uslaunch #sustainablefashion

🌟 At Bshirt, our values define who we are and guide everything we do We envision a future where women can enjoy fashion that is flattering yet functional, without harming the environment. This vision is built around the following core values: Integrity: 🤝 We believe in honesty and transparency with ourselves and everyone we work with. Integrity is at the heart of our business. Innovation: 💡 We're always striving to be better than we were yesterday. Our commitment to innovation drives us forward in every aspect of our work. Collaboration: 🌍 "If you want to go fast, go alone. If you want to go far, go together." We believe in going far together. Teamwork and collaboration are essential to our success and growth. Sustainability: 🌿 Every action we take is aimed at preserving our planet. Sustainability isn't just a goal; it's a fundamental part of our mission. Together, these values shape a future where fashion is flattering, functional, and environmentally friendly. 🌿 #BshirtValues #Vision #Integrity #Innovation #Collaboration #Sustainability #FashionWithPurpose

🎉 Exciting News! 🎉 We are thrilled to announce that our very own Subha Ganesh, CEO of The Bshirt, has been shortlisted as a finalist for the Retail Entrepreneur of the Year at the Allica Bank British Entrepreneur Awards 2024! 🌟 This recognition is a testament to Subha's dedication, innovation, and unwavering commitment to creating a future where women enjoy fashion that is both flattering and functional, without harming the environment. We couldn't be prouder of this achievement and are excited for the journey ahead. Thank you to the Allica Bank and the Great British Entrepreneur Awards & Community for this incredible honor! Join us in congratulating Subha and the entire Bshirt team on this milestone! #EntrepreneurAwards #RetailEntrepreneur #Bshirt #SustainableFashion #GreatBritishEntrepreneurAwards #InnovationInFashion #ProudMoment #TeamBshirt

🌟 Exciting News from Bshirt! 🌟 It’s been a while since you've heard from us, but for good reason. We’ve been hard at work behind the scenes, and today, we are thrilled to share some fantastic developments from our team at Bshirt. 🚀 US Launch: We proudly launched Bshirt in the United States on Earth Day, reinforcing our commitment to sustainable fashion. This milestone is not just about growth; it's a major step in promoting eco-friendly practices in the fashion industry across the globe. 🇺🇸 Expanding Our Horizons: We are excited to announce our upcoming partnership with Macy's. This collaboration aims to make sustainable and functional maternity fashion accessible to more mothers across the US. 🇬🇧 Growing Home Roots: In the UK, we are expanding our presence into mainstream retail through a new partnership with John Lewis & Partners. This move will bring our vision of eco-conscious and stylish maternity wear to even more customers. These developments mark significant milestones in our journey. As we continue to expand, our core values of embracing sustainability, promoting a circular economy in fashion, and adhering to ESG principles remain at the forefront of everything we do. Thank you for your continued support as we work towards a future where fashion is both flattering and functional, without compromising our planet's health. Stay tuned for more updates! #Bshirt #SustainableFashion #MaternityFashion #EarthDay #RetailExpansion #Macy’s #JohnLewis

🌟 Exciting News! 🌟 We are thrilled to announce that Bshirt has been honoured with the prestigious Madeformums Gold award for the Best Product - Lift the Flap Vest! 🎉👚 This recognition is a testament to our commitment to providing top-notch nursing fashion that combines style, functionality, and sustainability. At Bshirt, we believe that women deserve fashion that not only looks good but also makes their lives easier and contributes positively to the environment. Thank you, #Madeformums, for recognising the Bshirt, and thank you to everyone who has been part of this journey with us. Here's to more exciting milestones ahead! 🌟 #Bshirt #MadeformumsAward #MaternityFashion #NursingWear #SustainableFashion #EmpoweringWomen