The Future Laboratory

Biohacking is catching on, and fashion designers are buying into the trend. For her part, Victoria Beckham is known for taking annual detox trips to Lanserhof Tegernsee in Germany, where she undergoes the Mayr-method cleanse, a week-long program of detox drainage massages, probiotic gut resets and customized “full moon water” hydration. She’s also a regular at Palace Merano Espace Henri Chenot in Italy, where her program includes ozone IV infusions, hydrotherapy and personalized longevity scans. For Beckham, these serve as annual health check-ins, complete with MRI scans, infusions and long hikes. In this piece by Zofia Zwieglinska, we speak to Alex Hawkins of The Future Laboratory.

Last week we launched our New Codes of Value macrotrend with a member-exclusive online event and guest panel discussion. In this clip, Andi Davids, chief growth officer at Bulletproof, discusses how Gen Z's values are different from previous generations when it comes to brands and loyalty. The on-demand event is now available for members of LS:N Global to watch on the platform: https://hubs.la/Q03cVzQC0 Want access to exclusive recordings and future events? Stay ahead with expert insights, on-demand. Join our trends intelligence and consumer foresight platform now to unlock our library of on-demand events, featuring panel discussions like this one across a range of sector trends: https://hubs.la/Q03cVzRD0 #Value #GenZ #Generations #BrandLoyalty #Sustainability #Panel #ExpertInsights

#ForesightFriday : Every Friday, we wrap up the topics, issues, ideas and viral moments everyone’s been discussing. This week, deputy foresight editor Dan Hastings delves into Netflix’s Adolescence, decolonising AI and Lady Gaga : https://hubs.la/Q03cSM0g0

Looking for cutting-edge insights across industries? Our trends intelligence and consumer foresight platform, LS:N Global, gives you instant access to top industry professionals and expert analysis across 21+ sectors – whenever you need it. Become a member to unlock a library of exclusive on-demand events and reports, from food and drink futures to the evolution of sports fandom. Hear from industry leaders including: : New Codes of Value 💸 – featuring Andi Davids (Bulletproof), Stephanie Turner (Arbor Communications), and Miriam Rayman (Now Then). : Game-changers: The Future of Sports Fandom 🏟️ – insights from Tian Pei (ex-Roblox), Sander Schouten (Beyond Sports), and Terry Stephens (Nomad). : Functional Feasting 🌮 – uncovering food and drink trends with Matt Cruz (Single and Fat) and Ruben Smit (Mā AI). : And so much more... Stay ahead with insights from the best. Join our trends intelligence and consumer foresight platform now: https://hubs.la/Q03cxFQ80 #Ondemand #ExpertPanels #WebinarRecording #IndustryVoices #IndustryProfessionals #Experts #TrendsIntelligence #SectorInsights #Trends #Foresight #StrategicForesight

⏰ It's your last chance to RSVP for Hot Pot China's webinar on China's booming fitness market, taking place tomorrow morning at 10am–11am GMT. Creative foresight analyst Emily Rhodes will take you through key findings from our latest Sports and Leisure macrotrend report, as well as join an engaging panel discussion. RSVP and submit your questions here: https://hubs.la/Q03cx8c90 Fitness in China is no longer just for gym-goers or athletes. On LS:N Global, visual anthropologist Enke Huang argues that it has become a lasting cultural shift for a nation that sees movement as a way of life. We have unlocked the viewpoint for you to read: https://hubs.la/Q03cx1LC0 Become a member for more like this: https://hubs.la/Q03cxgb_0 #China #ChinaFitnessMarket #FitnessBoom #ChineseConsumer

Gedeon Richter’s Ryeqo daily tablet for #endometriosis has received approval for use on the NHS. The pharmaceutical company is primarily known for its expertise in women’s health, reproductive medicine and hormone therapies. The approval of this treatment by the National Institute for Health and Care Excellence (NICE), despite initial rejection, signals a broader transformation in the treatment of chronic conditions : https://hubs.la/Q03cGx0S0

ICYMI, our co-founder Christopher Sanderson will be speaking at BeautyMatter's #FUTURE50 event in New York on 3 April. Christopher will explore New Codes of Luxury: How Wellness and Longevity are Transforming the Beauty Industry. Longevity and well-being are becoming core to luxury’s evolving value proposition. This keynote will dive into the convergence of beauty, health, and hospitality under a new paradigm: transformational luxury. This session will outline a series of cultural shifts, emerging priorities, and cross-sector opportunities alongside the strategic imperatives shaping luxury’s new codes. You can secure tickets to the event here: https://hubs.la/Q03cxc-x0 #BeautyMatter #Longevity #Beauty #EventAnnouncement #NewCodesofLuxury #StrategicForesight #TheFutureLaboratory

Work in research, trends or insights? We’ve got your back. Meet LS:N Global — the authority on trends intelligence and consumer foresight, now supercharged by AI to uncover the trends shaping the future, faster. 🔍 Need to pinpoint emerging trends fast? Filters through years of intelligence in seconds, delivering actionable foresight instantly. 🌍 Struggling to connect the dots across industries? Reveal hidden connections and broader implications of key trends and consumer behaviour. 📊 Looking for data-driven evidence to back your insights? Find credible, robust supporting data to present trend analyses with confidence. Faster insights. Leading trends intelligence. Greater impact. Become a member and unlock actionable foresight today: https://hubs.la/Q03cwrYv0 #TrendsandForesight #Trends #Research #Insights #Researcher #TrendsAnalyst #ForesightProfessional #AI #TrendsIntelligence

We're back from SXSW 2025, and here's the rundown... SXSW 2025 marked a radical shift from resistance to reclamation, as industry leaders build agency in a challenging democracy, create decentralised media platforms and focus on a shared humanity. As the US approaches its 250th anniversary, on 4 July 2026 – a milestone that is poignant coming at a time of deep political and cultural division in the country – SXSW reflected a powerful shift: from resistance to reclamation. On LS:N Global, our trends intelligence and consumer foresight platform, we break down the biggest takeaways from industry-leading global events across technology, retail, food & drink, travel & hospitality, and more. Read the SXSW Event Debrief here: https://hubs.la/Q03cvtT50 Not a member yet? Gain exclusive access to expert analysis, trend forecasting, and industry insights by joining LS:N Global today. Book a demo and let one of our experts walk you through the platform: https://hubs.la/Q03cvljv0 #EventDebrief #TrendsIntelligence #StrategicForesight #GlobalEvents #EventAnalysis

We are entering a post-woke fashion era - where are consumers heading with this? Our fashion analyst Seyi Oduwole chats to Laura Craik for The Telegraph today, about why 'experiential escapism' is a trend to watch along with 'Boom Boom' fashion looks from this season's runways. Read the article here: https://hubs.la/Q03chBl00 Be inspired by our Cosmic Couture micro trend report via LS:N Global: https://hubs.la/Q03chvtd0 #fashion #escapism #runways #trends