UNLIMITED

📢 Big and exciting news alert! 📢 We are thrilled to announce that UNLIMITED has been acquired by Accenture. This acquisition marks a significant milestone in our journey, with a new future as part of Accenture Song. After a period of sustained success, we are today joining the world's largest tech-powered creative group. With our deep expertise in human understanding and our breadth of capabilities across comms, digital, marketing, and insight and analytics, this acquisition enhances Accenture Song's capabilities in driving marketing transformation and growth for clients.  We’re delighted to be part of the Accenture Song family! Read the press release here: https://hubs.ly/Q02spJZN0

🗞️ Some exciting news for our PR specialists Nelson Bostock. We’ll be working with TP-Link as their new PR Agency of Record. Looking to change the conversation around connectivity in the UK, the team will form a unified, proactive press office. Read about the details in LBBonline - Little Black Book. https://hubs.ly/Q02TNjlm0

📢 Sensory marketing is not just about retail. No matter what industry your brand plays in, knowing how to tap into the sensory response of your audience can create a big difference to the appeal, engagement, and immediacy around any call to action. ⚡️ Want to find out more? Read our blog. https://hubs.ly/Q02TNkys0

🧠 What's the role of human understanding in creativity? How can neuroscience shape the future of marketing? Walnut Unlimited's Cristina de Balanzo, Ph.D. joins Sam Knowles' Data Malarkey podcast to share her insights on what really drives human behaviour and how it shapes powerful comms strategies. Tune in now on Spotify and other audio platforms. https://hubs.ly/Q02TplDq0

📣 The multisensory revolution is underway. It is no secret that the senses are a powerful tool for brands, with strong links to emotions and memories. But how can brands maximise this? Our new Human Understanding Lab report reveals all. Leveraging the power of neuro-driven shortcuts and behavioural science nudges, our experts guide you on how the senses can play a key role in your marketing strategy. 🧠 👇👇 Read the report. https://hubs.ly/Q02SKK9b0

🚀 Big shoutout to our friends at TMW for their incredible work on Vodafone's email campaign, "From Choice Paradox to Plan Perfection" which just snagged a BIMA (British Interactive Media Association) Award in the Utilities and Services category! 🎉 We’re so proud of the talent across our agencies – here's to more brilliant work and recognition! 🏆 Discover more about the awards here: https://hubs.ly/Q02Sw7620

🚘 How do you defy category conventions in a space where the tried and tested formula has become somewhat stale? It’s high time we shift car ads out of neutral. TMW's Phoebe Rodgers shares her thoughts off the back of their recent campaign for Suzuki. 💡 Read all about it in Creative Salon Worldwide. https://hubs.ly/Q02Rt9Km0

💬 Let’s be clear, we’re not talking abandoning data. Far from it. But it’s time we stopped treating data as the destination and started seeing it for what it truly is: the GPS guiding us toward forging those meaningful connections that only people can make. 💬 Michael Wells, Managing Partner at TMW Business is featured in The B2B Marketer talking about the power of harnessing data and emotion for human-centred B2B marketing strategies. Read his thoughts below. https://hubs.ly/Q02RmC9k0

🏆 It’s well and truly awards season. 🏆 The PRCA UK Awards are next on the list and Nelson Bostock's Director Tim Lines has been selected to sit on the judging panel. 🗳️ These accolades highlight exceptional individuals, teams, and campaigns from both the UK and international PR industries, and we’re proud to be part of the process this year. Find out more below. https://hubs.ly/Q02QZfQz0

🥁 Who says that Mondays are a downer? Drum roll please... we’ve been shortlisted in a grand total of 4 categories at The Drum Awards, scooping up nominations for: 🏆 Agency of the Year 🏆 Leadership Team of the Year 🏆 Service or Business Innovation for our Human Understanding Lab 🏆 Experiential: Government or Public Sector for the GREAT Campaign with our partners Pablo and experiential dream team, TMW Live Experiences. Massive thanks and congratulations to all our teams and clients. Pablo London GREAT Britain & Northern Ireland Campaign