Vixen Digital

It’s been a week since the team returned from Amsterdam, where they attended Semrush’s first Spotlight conference, and we're still buzzing from such an incredible few days. Another huge thanks to Semrush for selecting us as giveaway winners and hosting a genuinely standout event. Here’s a quick look at some of the highlights! #spotlightconf

It’s almost time for our next SEOs Getting Coffee! Dropping next week, we’re thrilled to welcome Ali Anderson, owner of Ali Anderson SEO Consulting a B2B SaaS strategist with a wealth of hands-on digital marketing experience! Ali’s all about creating SEO strategies that truly fit each brand. Join us as she dives into how she tailors SEO for B2B vs. e-commerce, the art of staying ahead of the curve in a world of constant change, and why understanding your unique audience is everything. Get ready for insights, good conversation, and Ali’s refreshing take on SEO! You don't want to miss it ☕ #SEOsGettingCoffee

There’s still time to secure your spot for the 'Top 5 Digital Marketing Pillars for Better Community Outcomes' webinar, hosted by our Head of Digital Marketing, Emina Demiri, with Qlic IT for Charities. Join us on 7th November from 10am-11am for actionable insights into: - Building an Audience-First Content Strategy - Leveraging SEO & Paid Ads - Maximising Engagement through Email & Organic Social - Optimising Your Website for Greater Impact - Utilising Data-Driven Strategies with GA4 If you're ready to elevate your digital strategy, this one is for you! Sign up now 👉 https://lnkd.in/eY573Ejm

🚨 Black Friday SEO Tip – Even if You’re Not Offering Discounts! 🚨 For the final instalment of our Black Friday tips, our Co-Founder and SEO expert Sean Carroll shares a must-know tip inspired by a real client story. What happened? One of our clients, who doesn’t offer Black Friday discounts, lost search rankings after being targeted by an affiliate marketing company that posted fake discount codes on promo sites, overtaking their own site in search results. Sean’s solution? Create a dedicated Black Friday page to keep customers informed, regain control, and build trust. The key takeaways: ◾️ Have a Black Friday page ready—even if you don’t offer discounts ◾️ Use it to list offers in one place or explain why you’re not taking part ◾️ Capture branded search traffic and build trust through transparency For the full story of what happened, how Sean resolved it, and how his tips can boost your performance, visit our blog and watch the full video—link in the comments! #blackfriday #seotips

The Vixen team just got back from the first-ever Semrush Spotlight in Amsterdam! 😍 What an unforgettable event, from welcome parties to insightful mastermind sessions! Our team was blown away by the incredible organisation, attention to detail, the quality of the talks and the brilliant keynotes. Here are our favourites: ✨ SEO in 2025: How to Prepare for the Future of Search by Michael King, Founder at iPullRank ✨Attention + Reactions = Growth: Turning Silly Content Into Sales by John Thornton, Senior Creative Copywriter at SURREAL ✨The Funny Side of Marketing: Avoiding The Customer Journey to Nowhere by Tom Fishburne, Creator of Marketoonist We couldn’t be more grateful to Semrush for this amazing experience and for selecting us as Spotlight giveaway winners. Congratulations on organising such an incredible marketing conference and here’s to many more to come! 🙌 #semrush #spotlight #marketingevent

In celebration of All Hallows’ Eve, we bring you a little story time as the Vixen Digital team shares some spine-chilling digital marketing nightmares. These terrifying tales aren’t for the faint-hearted, and we’re sure we’re not alone in facing these digital horrors... Who can relate?...👻 #digitalmarketing #halloween

Planning to run Black Friday Google Ads campaigns? Listen up! Following Sophie Hartley’s Meta Ads advice, our Co-Founder and PPC expert Maggie Carroll is here with her golden tips to level up your Google Ads this Black Friday. Maggie’s top tips: ◾️Start Early to ensure smooth ad approvals ◾️Maximise Ad Potential by using countdowns and pinning key headlines ◾️Adjust Budgets to stay competitive throughout the period ◾️Adapt Bidding Strategy for flexibility and to capture high-quality traffic For more insights, including Meta Ads tips and SEO Black Friday advice, head over to our blog 👉 https://lnkd.in/e8t9KbDS #blackfriday #googleads #googleadtips

🚨 Ready to Maximise Your Black Friday Meta Ads? 🚨 With Black Friday on the horizon, a well-prepped strategy is key to cutting through the competition. To help you on your way, the Vixen team is bringing you a series of top digital marketing tips to nail this shopping season! First up – Sophie Hartley, our Paid Social Specialist, shares her expert advice for making the most of your Meta Ads. Here are Sophie’s Top 3 Tips: ◾️Build Remarketing Audiences early to maximise conversions ◾️Extend Campaigns for consistent results beyond Black Friday ◾️Use the Budget Scheduling Tool – Automate budget increases with Meta's scheduling tool to avoid triggering the learning phase But that's not all! For Sophie’s full Black Friday rundown, plus top Google Ads and SEO tips, head to our blog! Link in the comments. #blackfriday #blackfridaymetaads #metaads

Woohoo! Team Vixen is en route to Spotlight courtesy of Semrush! 🦊✈️ 🇳🇱 #spotlightconf

📢 Mark your calendars! Our Head of Digital Marketing, Emina Demiri, is gearing up for another exciting guest speaking slot. She’s joining our client, Qlic IT for Charities, on November 7th from 10am to 11am to share her expertise in the webinar, 'Top 5 Digital Marketing Pillars for Better Community Outcomes.' Get ready for insights on: - Audience-First Content Strategy - SEO & Paid Advertising Insights - Email & Organic Social Engagement - Website Optimisation for Maximum Impact - Data-Driven Strategies with GA4 Perfect for marketing teams ready to level up their digital strategy! Register via the link in the comments 👇