Killer Creative

We recently partnered with Royal Navy & Royal Marines Charity to help develop their exciting, new, cross-country challenge: Race Across The UK. This event requires teams of two to make it from Edinburgh to Dartmouth with no map apps, no car, no planes – hitting key checkpoints on the way.   We were thrilled to see it go live over the New Year and can’t wait to see how the teams take on this unique challenge.   Check out RNRMC’s pages for more information and you could even Race Across the UK in 2025!   #KillerCreative #RNRMC 

This Christmas, we were thrilled to partner with YHA (England & Wales) to support their incredible mission of ensuring every child has the chance to experience the joy of discovery and adventure. For many children, a YHA residential is their first glimpse of the countryside—and their first night away from home. These transformative trips are at risk, but YHA’s No Child Left Behind appeal is making a difference. To support this vital work, we created an engaging campaign, including a direct mail pack, social media assets, and a video highlighting the magic of exploration that YHA provides. Case study coming soon!

We were delighted to partner with Evelina London Children’s Charity again this year to develop a charity brand film to build awareness and engagement in advance of their following Christmas campaign. Alongside our TV production partner, we developed a documentary-style concept that put children in hospital at the heart of the campaign and highlighted key elements the charity funds to improve children and families’ experience in hospital. Find out more about the campaign here: https://lnkd.in/ebB3Gvgc

This year we’ve teamed up with Movember, who approached us to help support in analysis and development of their existing product portfolio, the brief was to maximise income and awareness for the movement, globally. Following a full data review of the effectiveness and potential of their existing portfolio, we saw an opportunity to engage more with more women, so recommended prioritising the development of their running product which had huge potential to achieve our objectives. The newly refined ‘Move for Movember’ was developed, with a new proposition, messaging, and target audience in mind. The new creative also reflected a relevant and unique look showing the events inclusivity and collectiveness, whilst building on Movember's super-cool global brand, whilst representing and appealing to our new audiences.   Read more about the project here: https://lnkd.in/e3WBbqW3

So, you have your sparkly new fundraising product, months of planning behind you, internal debates on big decisions now long forgotten. You have an affluent, engaged audience to market to, a great creative, a strategy to drive the product forward, and you have had a successful year one. Fantastic work: go celebrate that you’ve achieved something special, something that many don’t! But the harsh truth is that no matter how good year 1 has performed, your fundraising product will decline at some stage. Get ahead of the curve, read our latest blog post & see how you can avoid the ‘3-Year Itch’ 👉https://lnkd.in/eppsH5uR #fundraisingproduct #fundraisingagency #creativeagency #KillerCreative

From the serious to the casual cyclist, cycling can represent a huge fundraising opportunity for every charity with every audience. Here we explore why and how you can develop a cycling product which takes your fundraising up a gear: https://lnkd.in/ezPrRcYH #cyclingchallenge #cyclingfundraiser #fundraisingagency #creativeagency

New client partnership! We're teaming up with Movember - a global community of fired up Mo Bros and Mo Sisters changing the face of men's health, to review their product portfolio. A fan-tash-tic charity which we're delighted to be working with.

Get organised and alleviate that last minute stress. Read our latest blog post to gain the Killer perspective on how to attract and engage supporters during the festive period and beyond: https://bit.ly/4ei42hs #KillerCreative #Fundraising #CreativeAgency #Christmas

ON THIS DAY in 1844, a then 22-year-old George Williams, joined 11 friends to organise the first Young Men's Christian Association which is now widely known as YMCA, YMCA England & Wales *we love a tenuous creative link and our image is clearly The Village People performing a song we love - and not the official YMCA brand! Originally a refuge for young men seeking a safe space from the streets of London, the YMCA is now the oldest and largest charity working with young people in the world. It serves more than 65 million people in 120 countries regardless of age, race, gender, sexual orientation, or socio-economic background. See more from this amazing charity across their socials and website. Wishing YMCA a very happy 180th birthday from the team at Killer Creative 🎂 #ONTHISDAY #YMCA #KillerCreative #Charity #Fundraising

A pivotal moment for any charity, a full rebrand or even a refresh, can act as a galvanising force. A visible representation of a charity embracing change and aligning their mission to the issues that matter now. In this post we examine the why, what and how of getting a charity rebrand right: https://bit.ly/4ahv99b #KillerCreative #creativeagency #charityrebrand #creativerebrand