Join us for our upcoming webinar, where our expert panel will explore the accelerating trend that is seeing leagues, teams, governing bodies and partners in sport invest heavily in cracking new international markets. Sign up on the link below to tune in ⬇️
🌍 Join us for our next webinar as we explore the accelerating globalization of sport 🌍 The race to reach new audiences may be nothing new, but the last decade has seen a step-change in the way sport, and its constituent stakeholders, have approached global expansion. International games now punctuate the sports calendar with more being added every year, a tactic symbolizing the wider trend of teams, leagues and partners attempting to embed their brand and product into new overseas territories. So, what’s driving this investment, how can you do it successfully, and what of the potential pushback from fans back home? These are just some of the many questions we’ll seek to answer in this webinar, with the help of industry heavyweights Stacy McWilliams - Los Angeles Lakers, Yusuf Jackson - South African Rugby Union (SA Rugby), Kelhem Salter - Major League Baseball (MLB), and Simon Freedman - Booking.com. We’d love you to tune in! Register here: https://bit.ly/3UmNTPJ