South-East Asia IP SME Helpdesk

South-East Asia IP SME Helpdesk

International Trade and Development

A first line IP assistance service for SMEs in the EU and SMP countries that operate or intend to access the SEA market.

About us

The South-East Asia IP SME Helpdesk supports small and medium-sized enterprises (SMEs) in the European Union and SMP countries, to both protect and enforce their Intellectual Property Rights (IP) in or relating to South-East Asia. These include trademarks, patents, industrial designs, copyright and geographical indications (GIs). Available to all EU SMEs, SME networks, chambers of commerce and industry associations, the Helpdesk offers a variety of services and information free of charge in the form of jargon-free, first-line, confidential advice on IP and related issues, training, materials and online resources. Individual SMEs and SME intermediaries can submit IP enquiries directly to the Helpdesk via phone, email or in person, getting access to a panel of experts to receive free and confidential first-line advice. We also provide detailed information to be aware of when initiating business dealings with South-East Asia through a range of simple, cost-effective measures to protect intellectual property and the business. The Helpdesk arranges training events on South-East Asia IP protection and enforcement across Europe and South-East Asia, tailored to the needs of SMEs and related to: • general IPR issues, including IP registration and how to establish an IP protection strategy • practical business challenges such as choosing a local business partner • measures to take when importing or exporting goods from and to South-East Asia The multi-lingual online portal provides easy access for all EU SMEs to Helpdesk information and services, including country factsheets, E-learning modules, events, and webinars. Materials focus on business aspects such as ‘finding the right lawyer’ as well as specific industries. Using the ‘Know Before You Go’ message, the Helpdesk raises awareness about IPR matters in South-East Asia affecting European SMEs, and helping them make informed IPR decisions. ✉expert@sea-iphelpdesk.eu

Industry
International Trade and Development
Company size
11-50 employees
Headquarters
Ho Chi Minh City
Type
Nonprofit
Founded
2013
Specialties
Intellectual Property, SME Support, Helpline, and Business Protection of Innovation

Locations

  • Primary

    Deutsches Haus Ho Chi Minh City

    Deutsches Haus Ho Chi Minh City – 5th Floor, 33 Le Duan Blvd., District 1, Ho Chi Minh City, Vietnam

    Ho Chi Minh City, South-East Asia IP SME Helpdesk, VN

    Get directions

Employees at South-East Asia IP SME Helpdesk

Updates

  • View organization page for South-East Asia IP SME Helpdesk, graphic

    1,938 followers

    📢𝟏-𝐭𝐨-𝟏 𝐂𝐨𝐧𝐬𝐮𝐥𝐭𝐚𝐭𝐢𝐨𝐧 𝐰𝐢𝐭𝐡 𝐨𝐮𝐫 𝐈𝐏 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐀𝐝𝐯𝐢𝐬𝐨𝐫 - Benoît Tardy Are you looking to protect your intellectual property rights (IPRs) while operating or expanding your business to South-East Asia (SEA)? The South-East Asia IP SME Helpdesk is here to assist you. Our consultation service is tailored to meet the individual needs of each EU SME we work with. We provide customised solutions that are specifically designed to help you overcome any obstacles you may encounter when doing business in SEA. Our IP Business Advisor has extensive expertise in IP law and can provide you with practical, actionable advice & recommended first steps on how to protect your IPRs and succeed in today’s competitive global market. Don’t miss out on the opportunity to benefit from our 1-to-1 IP Consultation service. Contact us today to learn more and schedule a call with your Advisor! Link to book consultation ➡ http:\\1to1.sea-iphelpdesk.eu #1to1Consultation #IntellectualProperty #LetsmeetyourAdvisor #Bookyouslotnow #EUSMEs #KnowBeforeYouGo Pamela Valente, Mathieu Henceval Nora Bihari, Hong Anh Nguyen, Trang Doan Ngoc-Phuong

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  • 📢 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐅𝐨𝐜𝐮𝐬 𝟕: 𝐈𝐏 𝐜𝐨𝐧𝐬𝐢𝐝𝐞𝐫𝐚𝐭𝐢𝐨𝐧𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐭𝐞𝐱𝐭𝐢𝐥𝐞 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐢𝐧 𝐒𝐨𝐮𝐭𝐡-𝐄𝐚𝐬𝐭 𝐀𝐬𝐢𝐚 ✅ In relation to the textile industry, industrial designs protection should be an important component of an SME’s IP strategy as designs themselves are key assets of the company. Textile design involves the process of creating or designing knitted, woven or printed fabrics or surface ornamental fabrics and the aesthetic aspects of an article. ✅ An industrial design may consist of three dimensional features such as the shape of an article, or two dimensional features such as patterns, lines and colours. Therefore, an industrial design is the aspect of a useful article which is ornamental or aesthetic. By protecting an industrial design, the owner is ensured an exclusive right against any unauthorised copying or imitation by third parties. 📘 Explore more insights on IP in the textile industry in South-East Asia, download our Guide here: https://lnkd.in/g_TbTixZ ❓ If you have any further questions on how to protect your IP in SEA, contact us at expert@sea-iphelpdesk.eu for free-of-charge advice. 𝐏𝐡𝐨𝐭𝐨 𝐂𝐫𝐞𝐝𝐢𝐭: <a href="https://lnkd.in/gTbrBYiQ">Image by macrovector on Freepik</a> #SouthEastAsia #TextileIndustry #Textile #IntellectualProperty Nora Bihari, Benoît Tardy, Hong Anh Nguyen, Trang Doan Ngoc-Phuong

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  • 🔔 𝐅𝐄𝐑𝐑𝐀𝐑𝐈 𝐒.𝐏.𝐀 𝐯. 𝐔𝐀𝐁 𝐏𝐫𝐨𝐟𝐢𝐬𝐚: 𝐖𝐡𝐞𝐧 𝐜𝐡𝐞𝐰𝐢𝐧𝐠 𝐠𝐮𝐦 𝐢𝐧𝐟𝐫𝐢𝐧𝐠𝐞𝐬 𝐚 𝐜𝐚𝐫 𝐛𝐫𝐚𝐧𝐝 𝐧𝐚𝐦𝐞 A Lithuanian company, UAB Profisa, was accused of infringing the EU Ferrari S.P.A.'s trademarks (“Ferrari”, "S F" and “prancing horse” elements) by using these marks on the packaging of its chewing gums. The goods were then seized by the Vilnius Customs Office in Lithuania, and Ferrari requested their confiscation and destruction. The Court of Appeal of Lithuania ruled in favor of Ferrari S.P.A., upholding the seizure of 206,000 pieces of chewing gum. The court determined that the trademarks labeled on the packaging were equivalent to “being affixed to the goods themselves", and such use is prohibited”. Consequently, the court ordered the confiscation and destruction of the infringing goods and mandated that UAB Profisa to cease using Ferrari's trademarks or signs without its consent. 𝐒𝐨𝐮𝐫𝐜𝐞: EUIPO - European Union Intellectual Property Office 𝐏𝐡𝐨𝐭𝐨 𝐂𝐫𝐞𝐝𝐢𝐭:  https://lnkd.in/gzGENJRY http://www.profisa.lt/

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    1,938 followers

    🔔 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐅𝐨𝐜𝐮𝐬 𝟔: 𝐈𝐏 𝐏𝐫𝐨𝐭𝐞𝐜𝐭𝐢𝐨𝐧 𝐢𝐧 𝐒𝐨𝐮𝐭𝐡-𝐄𝐚𝐬𝐭 𝐀𝐬𝐢𝐚 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐒𝐦𝐚𝐫𝐭 𝐂𝐢𝐭𝐢𝐞𝐬 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 ✅ If you are looking at having a locally based partner act for you in one or more territories in the region, ensure that the contract specifies who will own any trademarks that may be registered in that territory. Better yet, apply for the trademarks before entering into any such arrangements. It is common in many South-East Asian territories for your partner to register your trademark, which means they own it. ✅ If the relationship ever deteriorates, you could find yourself dealing with a trademark infringement suit brought against you by your former partner! 📘 Explore more insights on IP in the Smart Cities Industry in South-East Asia, download our Guide here: https://lnkd.in/g9eZurte ❓ If you have any further questions on how to protect your IP in SEA, contact us at expert@sea-iphelpdesk.eu for free-of-charge advice. #SouthEastAsia #SmartCitiesIndustry  #IntellectualProperty Nora Bihari, Benoît Tardy, Hong Anh Nguyen, Trang Doan Ngoc-Phuong

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  • 📢 𝐖𝐨𝐮𝐥𝐝 𝐂𝐎𝐕𝐈𝐃 𝐛𝐞 𝐚𝐧 𝐞𝐱𝐜𝐮𝐬𝐞 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐧𝐨𝐧-𝐮𝐬𝐞 𝐨𝐟 𝐚 𝐭𝐫𝐚𝐝𝐞𝐦𝐚𝐫𝐤? 𝐂𝐑𝐈𝐒𝐓𝐈𝐀𝐍𝐈, a European trademark (EUTM) registered on 28 May 2015 had been partially revoked by the General Court for not being used sufficiently for cafeterias, restaurants, and catering in Class 43 for a consecutive five - year period. The revocation application against the mark was filed on 3 June, 2020. The EUTM proprietor argued that COVID-19 restrictions in Bulgaria (79 days from 13 March – 1 June, 2020) should pause the five-year grace period. 𝐓𝐡𝐞 𝐂𝐨𝐮𝐫𝐭 𝐡𝐞𝐥𝐝 𝐭𝐡𝐚𝐭: (1) The proprietor did not oppose the Board of Appeal's finding that a short period of pandemic restriction and limited capacity of the restaurant ‘did not serve to compensate for the insufficient extent of use in the previous years’; and (2) The proprietor’s restaurant's daily turnover and limited geographical use did not meet the required extent of genuine use of the mark in the EU. => 𝐂𝐨𝐧𝐬𝐞𝐪𝐮𝐞𝐧𝐭𝐥𝐲, 𝐭𝐡𝐞 𝐦𝐚𝐫𝐤 𝐰𝐚𝐬 𝐧𝐨𝐭 𝐜𝐨𝐧𝐬𝐢𝐝𝐞𝐫𝐞𝐝 𝐭𝐨 𝐡𝐚𝐯𝐞 𝐛𝐞𝐞𝐧 𝐠𝐞𝐧𝐮𝐢𝐧𝐞𝐥𝐲 𝐮𝐬𝐞𝐝 𝐢𝐧 𝐁𝐮𝐥𝐠𝐚𝐫𝐢𝐚. 𝐒𝐨𝐮𝐫𝐜𝐞: https://lnkd.in/gb4u3mv5 𝐏𝐡𝐨𝐭𝐨 𝐂𝐫𝐞𝐝𝐢𝐭: <a href="https://lnkd.in/gj_JYE9c">Image by freepik</a> #nonuse #trademarkrevocation #genioususe

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    1,938 followers

    🔔𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐅𝐨𝐜𝐮𝐬 𝟓: 𝐈𝐏 𝐏𝐫𝐨𝐭𝐞𝐜𝐭𝐢𝐨𝐧 𝐢𝐧 𝐒𝐨𝐮𝐭𝐡-𝐄𝐚𝐬𝐭 𝐀𝐬𝐢𝐚 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐈𝐧𝐭𝐞𝐫𝐧𝐞𝐭 𝐨𝐟 𝐓𝐡𝐢𝐧𝐠𝐬 (𝐈𝐨𝐓) 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 ✅ The software components or algorithms of your IoT inventions are protected by copyright. Copyright gives the owner the right to prevent others from copying their work. Some aspects of IoT innovations may be implemented using computer software that will generally be protected by copyright. ✅ Copyright exists automatically when an original work is first ‘fixed’. In the case of computer software, this can simply mean saving the relevant code to a disk. Most South-East Asian countries (except Singapore and Brunei) also provide for copyright registration. ✅ Generally, it is important, particularly when work is commissioned (e.g., from external computer programmers), that contracts specify the owner of the copyright. Without this, the copyright could belong to the computer developer and not to the company. 📘 Explore more insights on IP in the IoT industry in South-East Asia, check-out our Guide here: https://lnkd.in/gPDgQAVD ❓ If you have any further questions on how to protect your IP in SEA, contact us at expert@sea-iphelpdesk.eu for free-of-charge advice. 𝐏𝐡𝐨𝐭𝐨 𝐂𝐫𝐞𝐝𝐢𝐭: <a href="https://lnkd.in/ga8RmFW2">Image by macrovector on Freepik</a>  #SouthEastAsia #IoTindustry  #IntellectualProperty Nora Bihari, Benoît Tardy, Hong Anh Nguyen, Trang Doan Ngoc-Phuong

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  • 🚩 𝐇𝐚𝐯𝐞 𝐲𝐨𝐮 𝐚𝐥𝐫𝐞𝐚𝐝𝐲 𝐬𝐢𝐠𝐧𝐞𝐝 𝐮𝐩? Only 1-day left until International IP Helpdesk present you with an overview of how intellectual assets are used in the Olympic games and how these practices can however be useful in day-to-day activities of companies operating in different fields. This training program aims to equip participants with the knowledge and skills to leverage IP rights effectively, drawing inspiration from the IOC's successful revenue generation strategies. Participants will learn how to identify valuable IP assets, create profitable partnerships, and manage IP-related legal and compliance issues, ensuring sustainable revenue growth for their organisations. 𝐑𝐞𝐠𝐢𝐬𝐭𝐞𝐫 𝐍𝐨𝐰 ➡️ https://lnkd.in/dzbBD37X European IP Helpdesk Intellectual Property in Africa Latin America IP SME Helpdesk European Innovation Council and SMEs Executive Agency (EISMEA)

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  • 📢 𝐀𝐦𝐚𝐳𝐨𝐧 𝐚𝐧𝐝 𝐓𝐨𝐥𝐤𝐢𝐞𝐧 𝐄𝐬𝐭𝐚𝐭𝐞 𝐬𝐡𝐢𝐞𝐥𝐝 '𝐋𝐨𝐫𝐝 𝐨𝐟 𝐭𝐡𝐞 𝐑𝐢𝐧𝐠𝐬' 𝐥𝐞𝐠𝐚𝐜𝐲 In 2023, 𝐀𝐦𝐚𝐳𝐨𝐧 and the 𝐓𝐨𝐥𝐤𝐢𝐞𝐧 𝐄𝐬𝐭𝐚𝐭𝐞, owner of the “𝐋𝐨𝐫𝐝 𝐨𝐟 𝐭𝐡𝐞 𝐑𝐢𝐧𝐠𝐬”, won a copyright lawsuit against 𝐃𝐞𝐦𝐞𝐭𝐫𝐢𝐨𝐮𝐬 𝐏𝐨𝐥𝐲𝐜𝐡𝐫𝐨𝐧, author of the novel ‘𝐓𝐡𝐞 𝐅𝐞𝐥𝐥𝐨𝐰𝐬𝐡𝐢𝐩 𝐨𝐟 𝐭𝐡𝐞 𝐊𝐢𝐧𝐠.’ This lawsuit followed an earlier case where Polychron accused Amazon and the Tolkien Estate’s show "The Rings of Power" of infringing on his novel, which was dismissed by the California judge. As a result, Tolkien Estate was granted a permanent injunction against Polychron. He was ordered to stop using “The Fellowship of the King”, destroy all copies of his works, and pay $134,637 in legal fees to Amazon and the Tolkien Estate. The case emphasises the importance of copyright protection for famous movies/series, highlighting the challenges of protecting such works from those who attempt to take advantage of their fame with similar characters or storylines. 𝐒𝐨𝐮𝐫𝐜𝐞: https://lnkd.in/eEy-hYXN 𝐏𝐡𝐨𝐭𝐨 𝐂𝐫𝐞𝐝𝐢𝐭: https://lnkd.in/gYxFmp92 https://lnkd.in/gDUt-MGJ https://lnkd.in/ga-m7V3f

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    1,938 followers

    🔔 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐅𝐨𝐜𝐮𝐬 𝟒: 𝐈𝐏 𝐜𝐨𝐧𝐬𝐢𝐝𝐞𝐫𝐚𝐭𝐢𝐨𝐧𝐬 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐦𝐚𝐧𝐮𝐟𝐚𝐜𝐭𝐮𝐫𝐢𝐧𝐠 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐢𝐧 𝐒𝐨𝐮𝐭𝐡-𝐄𝐚𝐬𝐭 𝐀𝐬𝐢𝐚 𝐄𝐬𝐬𝐞𝐧𝐭𝐢𝐚𝐥 𝐓𝐢𝐩𝐬 𝐭𝐨 𝐝𝐞𝐚𝐥 𝐰𝐢𝐭𝐡 𝐥𝐨𝐜𝐚𝐥 𝐦𝐚𝐧𝐮𝐟𝐚𝐜𝐭𝐮𝐫𝐞𝐫𝐬 ✅ EU SMEs should be aware of the potential IP issues, such as trademark and design infringements. Register your trademarks and designs early in the markets of interest even before entering those markets. ✅ EU SMEs should be aware of contingencies in their contracts with local factories e.g. overproduction of goods or the production of defective products. To prevent black-market sales, provide how these products should be disposed of or destroyed. 📘 Explore more insights on IP in the manufacturing industry in South-East Asia, check-out our Guide: https://lnkd.in/gvNB7KWR ❓ If you have any further questions on how to protect your IP in SEA, contact us at expert@sea-iphelpdesk.eu for free-of-charge advice. 𝐏𝐡𝐨𝐭𝐨 𝐂𝐫𝐞𝐝𝐢𝐭: <a href="https://lnkd.in/g3xFmkv5">Image by storyset on Freepik</a> #SouthEastAsia #ManufacturingIndustry  #IntellectualProperty Nora Bihari, Benoît Tardy, Hong Anh Nguyen, Trang Doan Ngoc-Phuong

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  • 📢 𝐃𝐢𝐝 𝐲𝐨𝐮 𝐤𝐧𝐨𝐰 𝐆𝐨𝐨𝐠𝐥𝐞 𝐨𝐰𝐧𝐬 𝐩𝐚𝐭𝐞𝐧𝐭𝐬 𝐟𝐨𝐫 ‘𝐩𝐚𝐲-𝐩𝐞𝐫-𝐠𝐚𝐳𝐞’ 𝐭𝐡𝐚𝐭 𝐜𝐚𝐧 𝐭𝐫𝐚𝐜𝐤 𝐲𝐨𝐮𝐫 𝐞𝐲𝐞 𝐦𝐨𝐯𝐞𝐦𝐞𝐧𝐭? In 2013, Google was granted patents for “pay-per-gaze” eye-tracking technology. This technology, through devices like Google Glass, can detect whether users’ eyes move when looking at an advertisement and measure their emotions via pupil dilation. Due to potential privacy concerns, Google plans to keep data anonymous from the advertisers and may also offer opt-in or opt-out options to the users. A Google spokeswoman noted that it is not necessarily the case that actual products or services will be developed by their announced patents. 𝐒𝐨𝐮𝐫𝐜𝐞: https://lnkd.in/grdfC9p7 #IntellectualProperty #PatentProptection #Google #IPNewsforFriday

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