Super Bowl Movie Trailers: 15 Blockbusters That Could Use A Splashy Ad
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This Sunday, Super Bowl LI will dominate television screens all across the nation, as the Falcons will square off against the Patriots in a pageant of sportsmanship and strategic dominance. Of course, if you don't really care about football, there's the fact that Lady Gaga is playing the official halftime show, which is sure to be an entertainment event that will be heavily discussed well into the following week.
And then there's you: the movie geek. You're only watching this damned dog and pony show because you're looking for the first and further glimpses into the coming year's box office offerings. With that in mind, we've put together a sort of wish list for the films that we feel you, the movie consumer, need to see more of. Or, in the case of some of these films, it'd be nice to see some footage debut, so as to remind us that yes, these movies are still happening in 2017. Feel free to stop agonizing over the office pool you know you're going to lose, and take a look at what we're hoping shows up during Super Bowl LI.
Saban's Power Rangers
While we've had two trailers already unveiled for Saban's Power Rangers, the Super Bowl is the sort of occasion that would call for a fast paced, action packed TV spot to get the crowd going. Though, if we were to be honest, we could stand to see a little more story revealed, as the film's got us in a surprisingly positive mood, and we're primed to be won over by the film on the whole.
Here's What We Already Know About Power Rangers
The Dark Tower
In an alternate universe, we'd have already seen a proper trailer for The Dark Tower, and we'd ALSO be looking forward to the February 17th release date the film once occupied. But that trailer never happened, and the film got pushed to a more competitive July 28th date. Which means that the Super Bowl is the perfect time to release a first, polished look at the footage that was leaked towards the end of last year, while at the same time poking fun of that alternate universe theory we provided above.
Here's What We Know About The Dark Tower
Alien: Covenant
Now here's a unique opportunity to really stir up some attention. Since we all know and love that Alien: Covenant is going to be an R-rated festival of gore and body horror, a heavily edited trailer will be required for any sort of Super Bowl festivities. But, this is as good of an excuse as any to draw audiences online to see the "uncut" version of that same spot. The stuff we've seen so far is going a long way to erasing whatever problems we may have had with Prometheus, but the right spot during the big game would be the theoretical touchdown.
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Here's What We Know About Alien: Covenant
Justice League
DC Comics and Warner Bros. have been pretty generous with their recent flurry of casting announcements and the release of photos and other materials teasing their cinematic universe. But let's face it, we all know it's because they feel they have to make up for the crumbling titans that are The Flash and The Batman projects. Naturally, the bigger the distraction, the greater the effect; which is why we propose that a way-advanced teaser for Justice League would be a sure-fire ticket to DC fanboys parsing out every little bit of information they've just been given, rather than dwelling over the fact that both projects mentioned look like they're imploding faster than a black hole.
Here's What We Know About Justice League
The Fate of the Furious
Look, the Fast and Furious films are pretty wide in their appeal. There are a lot of folks that love these movies, so you could probably run a spot in front of the Westminster Dog Show, and you'd still have folks whooping and hollering in joy, with their Huskies joining in on the fun. Running an ad for The Fate of the Furious during the Super Bowl not only capitalizes on this fact, but it'd be hitting the key demographic of thrill seekers and physical types right where they live. Sports fan or not, a gigantic submarine chasing after our favorite drivers really would break the ice on game day.
Here's What We Know About The Fate Of The Furious
Pirates of the Caribbean: Dead Men Tell No Tales
Are you as tired of seeing the same teaser for Pirates of the Caribbean: Dead Men Tell No Tales as we are? We've seen it countless times during our movie-going excursions, and we can pretty much recite it by memory. So if you see any Disney execs running around, relay a message from CinemaBlend. Tell them, new footage in time for The Super Bowl, and that brand new trailer we know exists would be much appreciated. Would you say that to them? Please? It'd help us a lot if we can properly judge whether we're getting "original Pirates trilogy" thrills, or "On Stranger Tides" level mockery.
Here's What We Know About Pirates of the Caribbean 5
Kong: Skull Island
This is another movie that sorely needs more promotional material, and stat. While Kong: Skull Island's trailer isn't as prone to overplaying as the Pirates of the Caribbean trailer is, we're starting to notice that we don't have a lot to look at in terms of this continuing adventure of the "Monsterverse." Well, that and since we know there's going to be a Transformers: The Last Knight spot at the big game, we'd like to see at least one contender that could go head to head in the size and scope of Optimus Prime.
King Arthur: Legend of the Sword
Due to various delays, and just a general lack of marketing from Warner Bros, we still don't know all that much about Guy Richie's King Arthur: Legend of the Sword. Admittedly, the studio is probably nervous as Richie's The Man From U.N.C.L.E. provided them a similar conundrum, as they'd forgotten to properly market what was a fantastic potential crowd pleaser. We're afraid that King Arthur is going to be another case of such neglect, as the stuff we've seen so far is pretty boss. So if Warner Bros. wants to continue distracting folks from their DC Universe woes, a proper Super Bowl ad for this flick would be another well advised move.
Valerian and the City of a Thousand Planets
With as much lush visual detail that's been packed into the first look at Valerian and the City of a Thousand Planets, there's a lot that could be explored in greater detail through another informative trailer. It's easy to overload a movie such as this in the visual department, which is why possibly an extended look at one particular scene could be the perfect bait to get folks hyped for Luc Besson's closest effort towards making a Fifth Element sequel.
Baywatch
Some movies stand in the darkness, while others step into the light. Baywatch is going to be lit up like no tomorrow at the Super Bowl, as it's one of the films already confirmed to have a spot in the big game's line-up. With its new ad campaign focused on reminding folks that summer's around the corner, expect the temperature to run as hot as the leading cast out of this would be blockbuster. Also, expect some solid laughs, because it's not all about the looks, you know.
The Mummy
For an idea that we were massively skeptical about upon its announcement, The Mummy has started to look better than we thought, but could still use some work on selling us. With an entire universe of monsters riding on this film's success, Universal would do well if they put together something special for the football extravaganza this weekend. Though, if they wanted to go the extra mile, they could have Tom Cruise run from one end of the field to the next, wearing a jacket with the film's logo.
Bad Dads
Just as quickly as Bad Moms became a Hollywood blockbuster, Bad Dads was announced as a spin-off that would be heading to us rather quickly. With a release date set for this summer, and only months before A Bad Mom's Christmas, this franchise of sub-par parenting is off to a running start. If they want to get a jump on the rest of the summer comedy market (save for Baywatch, who is confirmed to be showing at the Super Bowl), then they need to make an appearance during Sunday's programming. Not to mention, the Super Bowl would be the perfect occasion for said Bad Dads to talk football, and the finer things in life.
Transformers: The Last Knight
You knew this was going to happen. If anyone was going to have a Super Bowl commercial, you could have put your money on Transformers: The Last Knight being one of them. Now that the spot has been confirmed, we can only hope that Paramount is assembling a reel of footage that truly sells the massive scope and excitement of the fifth Transformers movie. Or, at the very least, we'll get to see some really big explosions and some more clues as to why Optimus Prime looks like he's turned heel in this new film.
See Part Of The Last Knight Super Bowl Spot Right Now
Baby Driver
Ever since we'd heard that Baby Driver was going to be Edgar Wright's next film, we have been extremely eager for any and all sorts of footage that Sony would see fit to provide. Now, with the film's announcement that it'll have a world premiere at next month's SXSW Film Festival, the iron is hot and it's time to strike. Again, this is a spot that could win the non-Super Bowl fans over, as well as raise the eyebrows of the sporting types who are fans of Jamie Foxx and Jon Hamm.
It
Stephen King's classic tale of innocence lost and clowns obsessed with buoyancy is finally coming to the big screen for the first time. While we're still not sure if It is going to split its story of adults returning home to face the childhood demon that taunted them into two films, we do know that we're anxious to see Bill Skarsgard in action as the latest face of Pennywise. Literally, New Line could just create a TV Spot with Pennywise slowly being unveiled during some sort of sinister monologue, and we'd be excited to see it. Though, as usual, the more story we can see, the better.
Super Bowl LI will air this Sunday, at 6:30 PM EST, on Fox. But be sure to tune into the pre-game show, as we've seen some ads try to get the jump on the rest of the field by debuting before the game even starts.
Mike Reyes is the Senior Movie Contributor at CinemaBlend, though that title’s more of a guideline really. Passionate about entertainment since grade school, the movies have always held a special place in his life, which explains his current occupation. Mike graduated from Drew University with a Bachelor’s Degree in Political Science, but swore off of running for public office a long time ago. Mike's expertise ranges from James Bond to everything Alita, making for a brilliantly eclectic resume. He fights for the user.