Katie Couric Must Leave CBS News Or Take Pay Cut
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With network news ratings on the whole plummeting, CBS anchor Katie Couric has been left with two options: leave the Tiffany Network, possibly for cable news or continue her current role with a massive pay cut. It’s been nearly five years since she made the jump from NBC, and it’s hard to call her tenure as lead anchor anything but a disaster. In August, CBS News hit an all-time low in the ratings, dropping below five million viewers, well behind her ABC and NBC competition in the same time slot. Just how much the nightly newscasts have been hampered by the Dan Rather fallout and languishing numbers across the board is pure speculation, but at the end of the day, television is a business and business over at CBS News is a mess.
According to The Daily Beast, Couric has recently been spending a lot of time away from the studio on a new web show, and some think this may be here slowly branching out to prepare herself for the end. Her contract, a staggering five year deal paying her fifteen million a year, has proven unprofitable, and while she’ll still command a handsome sum on the open market, experts predict it won’t be anywhere close to that figure.
A year from now, it’s anyone’s guess where Katie Couric will be, but even if she decides to reup through the 2012 elections, it’s unlikely CBS still considers her their long-term solution. Let’s just say it’s been an interesting run and leave it at that.
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Mack Rawden is the Editor-In-Chief of CinemaBlend. He first started working at the publication as a writer back in 2007 and has held various jobs at the site in the time since including Managing Editor, Pop Culture Editor and Staff Writer. He now splits his time between working on CinemaBlend’s user experience, helping to plan the site’s editorial direction and writing passionate articles about niche entertainment topics he’s into. He graduated from Indiana University with a degree in English (go Hoosiers!) and has been interviewed and quoted in a variety of publications including Digiday. Enthusiastic about Clue, case-of-the-week mysteries, a great wrestling promo and cookies at Disney World. Less enthusiastic about the pricing structure of cable, loud noises and Tuesdays.