Comment pouvez-vous répondre aux questions difficiles lors d’une démonstration de produit informatique ?

Accedentally go into Fortnite on your laptop and the people will forget the hard questions answer.😀 hey my kid play that game to. Meanwhile you can go over your Q and A while keeping them busy with the game.

Addressing challenging FAQs in an IT sales demo requires transparency and expertise. Acknowledge the complexity and provide concise, honest responses. If uncertain, commit to follow up post-demo. Use visuals or demonstrations to simplify complex concepts. Emphasize your commitment to client success, showcasing past solutions to similar challenges. Turn challenges into opportunities, highlighting how your solution excels in overcoming difficulties. This approach builds trust and positions your expertise as a valuable asset in addressing intricate IT concerns.

Also consider restating the question to get a firm confirmation on the question. Where required also discuss the relevance and importance of the question to unpack the reason for it being asked. This healthy open dialogue may facilitate trust and a common understanding to help you to answer the right question. At times you may also unpack the question asked, only to find out that it is not the real issue. In summary, do the work to get on the same page before you start answering the question.

Hot take - don't answer. Ask them a question back. "why is that important to you" or "it sounds like this is an issues today - what has the impact been so far that you haven't had this?" or "tell me more about that" Sometimes the answer is actually more questions.

I agree with all above, adding some points on confidence and skill. It is really important to not panic in front of a tough question. Repeating and even asking more detail on what the interlocutor mean can help ease the stress. On the other hand do not try to be perfect, explain the answer and in case you see that you cannot answer in full, embrace the fact that you do not know, ask team mates to contribute if any and if still you cannot give a full answer as a team; openly say that this is what you can share at the moment but you will do some more research and revert. And please do revert soon via email, short call etc. This follow up will help build a stronger connection with customer also increase your credibility with the customer.

Handling tough questions confidently involves staying calm, listening actively, and acknowledging complexity. Pause before responding, bridge to key messages, and empathize with concerns. Be honest and admit if you don't know the answer, promising to follow up. Reframe unfair questions positively and maintain eye contact for confidence. Practice responses, use positive language, and redirect discussions if needed. Ensure open and confident body language, seek clarification for unclear questions, and control your tone of voice. By employing these strategies, you can navigate tough questions effectively.

The key point to remember during any demo is NOT TO LIE. If you don't know the answer to a question, don't try to fake your way through it. Lying will only make it worse and will also reflect negatively on you, your company, and the product you're demoing. Be honest and just say "I don't know, but I'll find out and get back to you." By telling the customer the truth, you've increased your own credibility, as well as shown that you're not trying to hide something, which reflects positively on you, your company, and the product you're demoing.

In your preparation it may also be useful to research your customer base who will be at the demo. Understanding your audiences needs and as well as their functional specialities should help you to practice more specifically. If it is an open demo at an exhibition one can also do a basic segmentation issue to make sure that you are on the lookout for the right signals and can adjust your pitch and delivery on the fly.