What do you do if your Public Relations strategy is leading to poor strategic decision making?
When your Public Relations (PR) strategy starts to negatively impact your strategic decision-making, it's a clear sign that something isn't working as intended. PR is meant to enhance your organization's reputation and facilitate communication with stakeholders, but when it starts to drive decisions that don't align with your business goals, it's time to take a step back and reassess. You might find that your PR efforts are misaligned with your company's core values or that they're inadvertently prioritizing short-term gains over long-term success. It's crucial to identify the disconnect and realign your strategy to ensure that your PR supports rather than hinders your strategic objectives.
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Silas ColomboFounder and Chief Communications Officer (CCO) na MOTIM | Linkedin Creator
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Aniruddha BasuGlobal Head- PR & Corporate Communications | Executive Program in Marketing, ISB | Alum Hansraj College, Delhi…
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Amy FloresSenior PR Manager | AI, Tech, VC, & BioTech | AI in PR #AIEnthusiast #RealityEngineer