Adthena

Say hello to Ask Arlo, your all new GenAI data analyst for search! 🤖 🚀   Forget the extensive spreadsheets and endless days of data rummaging. Chat to Ask Arlo about your search marketing performance for clear, actionable insights to help you: 1) Uncover industry-specific market trends 2) Optimize campaigns for maximum ROI 3) Create data summaries for presentations. Read more in this blog from our wonderful Product Manager John Byrne: https://lnkd.in/eZui-dsy Ready to save time and transform your marketing game? Ask Arlo today! #ai #aiassistant #genai #dataanalysis #marketinginsights  

🎃 Halloween is a crucial moment for retailers! Are you ready to stay ahead of the competition? 🎃 With Halloween shoppers searching for costumes, decor, and more, now’s the time to sharpen your PPC strategy. That’s where Ask Arlo comes in! Adthena’s AI-powered data analyst can deliver instant insights, helping you optimize your search campaigns for the spooky season. 🧠💡 Get data trends on key search terms, see how top players like Amazon, Walmart, and Temu are performing, and craft ad copy that resonates with Halloween shoppers. Read the blog below for more! 👻

Vehicle Listing Ads (VLAs) can help you showcase your entire inventory directly on Google Search, reaching high-intent buyers ready to make a purchase. But are you maximizing their potential to drive performance? 💡 In our latest blog, Mery Hayles dives into everything you need to know about VLAs and how, when optimized properly, they give buyers the details they need to make informed decisions. Get all the tips on how to: 🎯 Optimize your vehicle feed for top performance ✅ Use high-quality images and detailed descriptions 📊 Benchmark pricing against competitors 👉 Read the full blog below

We couldn't have done it without YOU! 🎉 Thanks to our customers, we’ve won 2 awards at the Global Search Awards for Best Use of AI for Data & Best AI Search Software Solution. Brand Activator, our AI-powered solution, is helping brands across the globe maximize their advertising budgets and reinvest for strategic growth. 💪 Want to eliminate wasted spend on search terms you’re already winning organically? Read more about how you can do that below 👀 #globalsearchawards #awardwinning #searchmarketing #ppc #ai

Balancing paid and organic search is key to getting the most out of your campaigns. ⚖️🔑 Many brands stop bidding on low-competition brand terms, thinking their organic reach will suffice. But that can lead to missed high-intent clicks. 📝 Our latest blog breaks down how to effectively blend brand and generic strategies, automate monitoring for quick insights, and stay updated on market trends. ⬇️Learn more via the link below ⬇️ #brandterms #genericterms #ppc #seo

Do you need more visibility and control into your Google Performance Max campaigns? 👀 Gain insights into search terms, curate negative keyword lists, and enhance your ad copy - all within one platform. 💪 See what you're missing and refine your strategy. Check out our platform tour below 👇 #pmax #googleads #googlecampaigns #searchstrategy

Marketers, have you noticed any recent changes in the digital marketing landscape? If so, we want to hear from you! 🚨📣 In partnership with dentsu, we've launched a survey to explore the the latest trends in PPC and SEO! 📊 Join us in shaping the future of digital marketing by sharing your thoughts. Complete the survey for a chance to win a £50 Amazon voucher. 🏆🌟 Get involved by clicking the link below. ⬇️

Join us at OXYCON where our CTO, Paul Felby, will dive into the rise of generative AI and its impact on how we engage with data. 📊👩💻 Struggling to extract insights from vast data sets? Discover how GenAI can simplify your data analysis and deliver actionable conclusions. 🤓 Don’t miss out! Sign up below👇 #genai #ai #dataanalysis #oxycon2024

Adthena’s Brand Activator has taken home two Global Search Awards 2024: 🏆🎉 🏆 Best AI Search Software Solution – Adthena’s Brand Activator 🏆 Best Use of AI for Data – Adthena’s Brand Activator 💬⬇️ Read about the news below. #globalsearchawards #awardwinning #searchmarketing #ppc

We’re shortlisted for two awards at The Drum Awards Festival for Brand Activator! 🎉 🏆 FINALIST - B2B: A.I./Emerging Technologies 🏆 FINALIST - Digital Experience: Game-Changing Technology How does $15k monthly savings on brand bidding sound? That’s exactly what our clients are saving! Thank you to our team and customers for making this possible. Learn more about our multi-award-winning solution. Click the link in the comments below. ⬇️ 💬