Consumers crave deeper connections with brands, so it’s no surprise that experiential marketing is quickly becoming the de facto way to win their hearts and minds. How are you leveraging experiential to engage consumers and power exponential brand growth? #experientialmarketing #consumerengagement #brandstrategy
Experiential marketing booming - growing 10% YoY to $128B During Covid, some folks said experiential would never recover (remember Zoom parties?) - happy to say these people were misguided. A focus on data-driven consumer engagement continues to drive the growth of every high growth business, and we're at AnyRoad excited to be the driver of event ROI for so many of these organizations. Full article about the incredible growth of consumer experiential: https://lnkd.in/gJ5a_GhD