Basemakers

🚨🏆 Meet the Final 5 Brands!🏆🚨 With over 100+ submissions, we're excited to reveal the five finalists: -Oodles Of Doodles - Kids Beverage -Spade -BRUTAL -S'NOODS -Legally Addictive Foods These finalists will have a chance to win up to $200k in value from Basemakers including six months of free brokerage services, deep two year discounts & more. It was an extremely difficult job to pick less than 5% but our selections were made based on the following: -Category Growth Opportunity -Branding & Packaging -Sales Velocity Potential -Founder Story -Brand Needs Alignment with Our Capabilities Thank you to all brands who have participated & to our partner Startup CPG! Over the next two weeks, we'll share more about each of the finalists. Follow Max Baumann & Basemakers for more updates coming next week!

🚨 Basemakers has 2 Full Time positions open in the New York City region! 🚨 Looking for top talent with experience in CPG sales, merchandising or someone who is eager to learn and grow within the food and beverage industry! Please share this with anyone you know who might be interested or looking for work. Links to both job postings are below and DM me with any questions or leads. Thank you! https://lnkd.in/ghPhhqZK https://lnkd.in/gJqEi2cJ

Magic Mind is captivating attention of retail buyers & consumers! Marketed as "the world's first productivity drink," Magic Mind targets those looking for a mental performance edge. The brand blends matcha, adaptogens & nootropics together to create their unique shot. The idea came at the right time! Consumer demand for nootropics and adaptogens to help focus is skyrocketing. Many are calling this demand "The Huberman Effect" after the podcast Huberman Labs has boosted many functional ingredients through their highly popular show. Now, the brand sets its sights on becoming a household staple. In retail, gaining the visibility edge during promotion periods is highly effective. Great work by Basemakers team member Becky in executing this display! Can't wait to see Magic Mind's growth over the next few years 🍵 🚀

🚨3 Days Left to Submit for the $200k Basemakers Giveaway!🚨 We're searching for the Next Big Thing in CPG to help them scale retail sales! Last week, we launched an epic giveaway with Startup CPG valued at over $200,000 including 6 full free months of sales services. With close to 100+ submissions, we're excited to pick the final 5. The finalists will be announced this Friday July 26th! $200,000 Value Grand Prize Details: 🏅 Founding Brand Partner Status 🆓 6 Months FREE Retail Brokerage (grocery channel) 💰 $1k/month in free retail execution services 💵 44% off for the first 25 mos + a 10% off ongoing! 🌟 Expert Guidance: I’ll personally help advise the winning brand including access to a network of 50+ CPG investors & strategic support. Enter by filling out the submission form in the first comment. Excited to share the finalists with you all on this Friday! ♻ re-share to any food or beverage brands you believe would be a good fit

Rambler Sparkling Water is bubbling up on shelves across the US! Here is their story: In the heart of Austin, Texas, Rambler Sparkling Water began its journey to create a refreshing sparkling water inspired by the natural springs of Texas. It all started with a group of locals, James Moody, Dave Mead & Jeff Trucksess, who wanted to bottle the spirit of Texas in every can. Their goal was not just to quench thirst but to also support and protect local water sources. From sourcing local limestone-filtered water to their eco-friendly packaging, every step they take is designed to minimize their environmental footprint. They even donate a portion of their profits to Texas land and water conservation efforts. With its crisp, clean taste and dedication to the environment, it quickly gained a loyal following. You can now find Rambler on the shelves of major retailers and in the hands of consumers across the nation. Love to represent an awesome Austin brand like Rambler! Great execution by the Basemakers team!

Nothing like an iced cold Oli Pop on a hot summer day! Love to see the continued OLIPOP PBC branded coolers in stores. Shout out to the Basemakers team!

How a Powerful Superfood Inspired the Launch of Pirq… You know what they say, mama knows best! Minal B., the founder of Pirq, grew up learning about the incredible power of turmeric from her mom. By consuming it daily, she found her vitality & wellness significantly improved. Inspired by her mother’s love of turmeric and its health benefits, Minal embarked on a mission to make plant-based nutrition convenient, delicious, and accessible for everyone. Determined to harness the power of this superfood, Minal spent 3 years researching & developing a line of plant-based protein shakes. The result? Pirq – a beverage that combines the goodness of real plant based protein and superfoods with the convenience of a grab-and-go drink. Starting a business is never easy, and Minal's journey was no exception. From securing funding to navigating the complex world of CPG, every step came with its own set of challenges. Minal's unwavering belief in her vision kept her going. With the perfect blend of taste, nutrition, and convenience, Pirq was ready to hit the market. The response was overwhelming – consumers loved the delicious flavors and the fact that they could enjoy a nutritious beverage on the go. Pirq quickly gained traction, becoming one of the best-selling protein drinks on Amazon shortly after launch, followed by a growing retail distribution. Before long, it was a favorite among health enthusiasts, busy professionals, and anyone looking for a better way to nourish their bodies. Today, Pirq is continues to expand distribution while extending their product lines to offer the benefits of curcumin to all! Great Pirq display execution by the Basemakers team! 

Exciting news! Basemakers, a dynamic and rapidly growing company, collaborates with some of the most exciting natural brands in retail across the country. Their mission: enhance brand visibility, optimize product placement, and drive sales growth. We are now seeking passionate individuals to join their expanding team. #opportunity #hiring #teamgrowth

Full Fridge of Harmless Harvest ! 🚀 Ever wondered which placements drive the highest sales lift for beverages? Branded coolers are huge! Unlike promotional displays, these coolers stay on floor for longer periods of time, boosting sales volume significantly. Great job by the Basemakers team on this cooler execution! 

Recess is redefining functional beverages across the US! It all started with a vision from founder Benjamin Witte... Recognizing societal pressures and ubiquitous stress, Ben's mission was clear: create a great-tasting beverage that helps people feel balanced and focused. From the start, Recess was crafted with meticulous attention to detail, combining natural ingredients like CBD hemp extract and adaptogens to create unique brand. Launching Recess was no small feat... In a saturated market, Ben faced the challenge of introducing a novel concept. With a clear vision and determination, he navigated these hurdles doubling down on social media and new distributor launches. A significant challenge was the regulatory landscape surrounding CBD, which presented distribution hurdles in mainstream retailers. This obstacle spurred innovation, leading to the development of the Recess Mood line, featuring adaptogens without CBD, allowing the brand to maintain its promise of calm and balance. Recess quickly gained traction, becoming a staple in daily routines. The brand's minimalist aesthetic and promise of clarity struck a chord. Ben envisions Recess as more than just a beverage —it’s a lifestyle brand for those who want to live life more cool, calm and collected. His ability to identify a market gap and create a resonant product has turned Recess into a standout brand. Great execution by the Basemakers team to help Recess continue its growth!