BBB National Programs

“When the FTC unveiled its final “Click-to-Cancel” rule on October 16, it was a win for consumers.” In her latest blog, Laura Brett, VP of BBB National Programs’ National Advertising Division (NAD), explains how the FTC’s Click-to-Cancel rule change impacts consumer subscriptions, enhances transparency, and what businesses need to know to stay compliant. Read: https://hubs.la/Q02WQCYf0 #ClickToCancel #BusinessCompliance

Grateful for time off to vote today! Thank you for prioritizing civic engagement, BBB National Programs. And a special thank you to the hundreds of thousands of poll workers who are working across the country to ensure every vote counts! 🗳️

On this Election Day, our latest blog by Nina-Belle Mbayu, Counsel, Privacy Technology, examines the rise of digital political advertising and its impact on voters. With online ad spending reaching new heights, transparency and ethical standards have become more important than ever. Read the full blog: https://hubs.la/Q02WZKyk0

At #NAD24, live polling offered insights into how practitioners and NAD attorneys view the use of surveys in case evaluation. A majority of the audience feels more comfortable presenting survey data rather than relying on NAD to 'step into the shoes' of a consumer. Meanwhile, NAD attorneys shared a nearly balanced perspective, with a slight preference for using surveys over solely relying on their judgment. This session, “To Use or Not to Use: Experts, Surveys, and Some Practical Advice,” provided valuable perspectives on building a well-supported case. Subscribe to receive information about #NAD25 as it becomes available: https://hubs.la/Q02WRgfc0

I'm excited to co-host Let’s Talk About… The High Stakes of Sweepstakes for Kids! Join me and learn more about the unique compliance requirements. Register here: https://lnkd.in/gkJXEHwb

The Center for Industry Self-Regulation (CISR) was created by BBB National Programs to harness the historic power of self-regulation, also called #SoftLaw, in the United States in order to empower business accountability. CISR is dedicated to education and research that supports responsible business leaders developing fair, future-proof best practices, and to the education of the general public on the conditions necessary for #IndustrySelfRegulation. Learn more about CISR, includng its impact, current initiatives, and ways you can get involved: https://lnkd.in/gNHmdX3a

Next week, BBB National Programs’ Laura Brett, VP of the National Advertising Division, will join a dynamic panel at the Association of National Advertiser’s Masters of Advertising Law Conference. Speakers will outline top advertising enforcement priorities and discuss key consumer protection concerns. This session sets the stage for the day, equipping attendees to approach the latest developments and cases from an enforcer’s perspective. Learn more: https://lnkd.in/efjtFkAD Speakers: Laura Brett, BBB National Programs Daniel Kaufman, BakerHostetler Amy Ralph Mudge, BakerHostetler Serena Viswanathan, Federal Trade Commission

Rukiya Bonner, Director of BBB National Programs' Children's Advertising Review Unit (CARU) will speak at the Association of National Advertisers’ Masters of Advertising Law Conference on best practices for navigating children’s privacy and advertising laws. This session will cover new regulations for social media, influencer marketing, and platforms like Roblox, highlighting recent CARU and FTC cases to help brands connect safely with young audiences. Learn more: https://lnkd.in/efjtFkAD Speakers: Rukiya Bonner, BBB National Programs Katie Goldstein, SuperAwesome Allison Fitzpatrick, Davis+Gilbert LLP Pamela Lina, Warner Bros. Discovery #ANAAdLaw #ChildrensPrivacy #AdvertisingLaw

Is there a version of #COPPA that balances both protecting children online and the burdens businesses face in securing parental consent? In our latest Privacy Abbreviated episode, Morgan Reed, President of ACT | The App Association explains some of the complexities of COPPA, including the costs, compliance challenges, and the evolving debate over children’s digital privacy. Listen to the full #DataPrivacy year in review: https://lnkd.in/eseE8-vj #ChildrensPrivacy #COPPACompliance

I'm excited to co-host Let’s Talk About… The High Stakes of Sweepstakes for Kids! Join me and learn more about the unique compliance requirements. Register here: https://lnkd.in/gN6bRM-k