Revolutionize your product packaging. Watch our GS1 Digital Link webinar on-demand! The future of product packaging is here, and it's powered by GS1 Digital Links. By 2027, traditional UPC barcodes will be replaced by 2D barcodes (QR codes), transforming every product into an interactive consumer engagement tool. In this on-demand webinar, you'll learn how these next-generation barcodes allow your brand to: - Seamlessly provide real-time product information - Collect first-party data and create personalized marketing experiences - Strengthen your supply chain with enhanced traceability and transparency Don't miss out on the chance to understand the potential of GS1 Digital Links for your business! Watch now and visit our site for more videos on how this innovation is reshaping consumer interactions. https://hubs.li/Q02QDbBv0 #ConnectedPackaging #CPG #ConsumerElectronics #CustomerEngagement #SmartPackaging #DigitalTransformation #GS1DigitalLink #QRcodes #ProductInnovation #DataDrivenMarketing #SupplyChainInnovation #Sustainability #ProductTransparency #BrandEngagement #RetailInnovation #DynamicData #InteractivePackaging #MarketingAutomation #CustomerExperience #MobileEngagement #DigitalProductPassport #SmartDevices #PersonalizedMarketing #OmnichannelMarketing #LoyaltyPrograms #2Dbarcodes
BL.INK
Technology, Information and Media
Austin, Texas 500 followers
More than Short Links & QR Codes: Capture and share data on every touchpoint & deliver the perfect experience every time
About us
BL.INK powers shortened URLs and QR codes with unlimited data and flexibility. With BL.INK, you’ll create thousands of custom links that capture unlimited data points so you can measure every user touchpoint and perfect every interaction. Everyone on your team can create perfect data to accurately measure every element of marketing attribution. Every customer than visits your link gets the information they need, every time, with no broken links. Need to change the link when a contest ends, or show the page in the user’s own language? It’s easy with BL.INK. No other URL shortener or QR code creator integrates with your existing tools, helps you avoid broken links, enables zero down-time when updating links, and has a platform built based on how enterprise companies work. Only BL.INK. Trusted by demanding global brands since 2008.
- Website
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http://www.bl.ink
External link for BL.INK
- Industry
- Technology, Information and Media
- Company size
- 11-50 employees
- Headquarters
- Austin, Texas
- Type
- Privately Held
- Founded
- 2008
- Specialties
- SaaS Solutions, Custom short URLs, Branded custom short domains, Content routing, Data security, Digital marketing solutions, api, link management, utm codes, url tracking, QR Codes, Smartlabel, branded short links, attribution, tracking, short links, social media, SMS, Integration, structured data, GS1, Smart QR Codes, Data analytics, Marketing attribution, and Personalized touchpoints
Products
BL.INK
Link Management Tools
BL.INK connects the world through managed, monitored, and measured branded links and QR codes enabling marketers and technologists to connect with their audience via advanced attribution technology. Since 2008, BL.INK has powered link management for many of the world’s best brands as a critical infrastructure component. BL.INK unifies linking strategies by connecting internal and external systems to enrich insights and visibility into global performance metrics.
Locations
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Primary
6302 Royal Birkdale Overlook
Austin, Texas 78746, US
Employees at BL.INK
Updates
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⚡ Quick Changes, Big Results 🛠️ When @RoomandBoard noticed their gift card links weren’t converting as expected, they didn’t panic. Instead, they turned to BLINK and made an impactful change in minutes. By updating their links to send customers directly to the gift card checkout page, they saw an immediate improvement in conversion rates. No complicated processes, no downtime — just quick, data-driven adjustments that worked. Curious how this rapid pivot delivered results? Watch the clip below to learn more, and don’t miss the full webinar where we explore Room & Board’s approach to optimizing every customer interaction, with help from BLINK and @ObservePoint. 🔗 Watch the clip now and get the full story! https://hubs.li/Q02RnV4t0 #CustomerExperience #MarketingOptimization #QuickWins #DataDrivenDecisions #DigitalTransformation #CXSuccess #RoomAndBoard #BLINK
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Unlock the Power of Data with GS1 Digital Link 📊 Did you know that GS1 Digital Link (2D barcode) is more than just a QR code? It’s a dynamic tool that can share and collect a wide range of data—everything from product authenticity, batch numbers, and expiration dates to marketing content and customer engagement metrics! 📱🔗 Brands are now using this technology to align cross-functional goals, from supply chain efficiency to personalized customer experiences. The possibilities for what data you can share and track are endless, and it’s all in real-time. 🛍️ Learn how your brand can leverage this innovation to enhance consumer trust, traceability, and engagement. 🌍 👉 Watch the video to see how it works and watch more videos here: https://hubs.li/Q02QDbfk0. #ConnectedPackaging #CPG #ConsumerElectronics #CustomerEngagement #DigitalTransformation #SmartPackaging #SmartLabels #DigitalProductPassport #DigitalTwin #IoT #Sustainability #ProductInnovation #SupplyChainInnovation #Traceability #ProductTransparency #PackagingDesign #InteractivePackaging #GS1DigitalLink #QRcodes #DataDrivenMarketing #CustomerExperience #MarketingAutomation #MobileEngagement #ProductMarketing #ProductJourney #DynamicData #CPGMarketing #BrandEngagement #RetailInnovation #ConsumerInsights #ConsumerExperience #Omnichannel #SmartDevices #ConnectedDevices #TechInnovation #WearableTech #SmartHomes #EngagementMarketing #PersonalizedMarketing #LoyaltyPrograms #CustomerRetention #DataAnalytics #OmnichannelMarketing
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🔍 Curious how connected packaging is reshaping industries like food & beverage and consumer goods? At the AIPIA & AWA Smart Packaging World Congress in Amsterdam, BLINK CEO @andymeadows will share insights on how brands are already leveraging smart packaging to stay ahead of the curve. Learn how connected solutions, like GS1 Digital Link, empower brands to collect valuable first-party data, create real-time consumer touchpoints, and revolutionize recall management. 📊📦 This is a session you won’t want to miss if you’re looking to meet the 2027 Sunrise deadline and lead in the future of packaging! 📅 When: Nov 18–19, 2024 📍 Where: Amsterdam https://hubs.li/Q02Vvf5m0 👉 #AIPIAWorldCongress #GS1DigitalLink #ConnectedPackaging #CPGInnovation #SmartPackaging #FoodSafety #Traceability #MarketingTech #PackagingTrends #BLINK
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Data privacy and consumer relationships are more important than ever. With #GS1DigitalLink, your business can transform every product into a secure, personalized engagement tool that respects consumer privacy while providing critical first-party data. 🌐 Each scan of a #2DBarcode or #ConnectedPackaging becomes an opportunity to create seamless, data-driven interactions with your customers—without compromising their trust. Discover how this innovation makes #CustomerEngagement easier, more effective, and privacy-conscious. Watch the video to learn more and see how GS1 Digital Link can improve your brand’s data management and relationship with consumers. 🔍 BLINK offers the fastest time-to-value for your brand, and we're here to help. For more insightful videos, visit https://hubs.li/Q02QCfFD0. #CPG #ConsumerElectronics #DigitalTransformation #SmartLabels #DigitalProductPassport #ProductTransparency #SupplyChainInnovation #InteractivePackaging #DataDrivenMarketing #CustomerExperience #ProductJourney #Sustainability #RetailInnovation #Traceability #DynamicData #MarketingAutomation #TechInnovation #IoT #SmartDevices
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🔍 Curious how connected packaging is reshaping industries like food & beverage and consumer goods? At the AIPIA & AWA Smart Packaging World Congress in Amsterdam, I'll share insights on how brands are already leveraging smart packaging to stay ahead of the curve. Learn how connected solutions, like GS1 Digital Link, empower brands to collect valuable first-party data, create real-time consumer touchpoints, and revolutionize recall management. 📊📦 This is a session you won’t want to miss if you’re looking to meet the 2027 Sunrise deadline and lead in the future of packaging! 📅 When: Nov 18–19, 2024 📍 Where: Amsterdam https://hubs.li/Q02Vv3-k0 👉 #AIPIAWorldCongress #GS1DigitalLink #ConnectedPackaging #CPGInnovation #SmartPackaging #FoodSafety #Traceability #MarketingTech #PackagingTrends #BLINK
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🔍 Traceability isn’t just a trend—it's a necessity. In today’s food production industry, tracking a product's journey from farm to table is vital for ensuring safety, compliance, and quality. With BLINK's GS1 Digital Link solution, you can revolutionize your traceability processes, minimize recall risks, and build consumer trust through real-time data tracking. 🌱🍅 Explore how BLINK's innovative approach integrates seamlessly with your existing systems, empowering you with transparency and operational efficiency. Ready to take your food safety to the next level? 🚀 Read on: https://hubs.li/Q02VMf9z0 #FoodSafety #Traceability #FoodProduction #GS1DigitalLink #ConnectedPackaging #QRcodes #SupplyChainTransparency #FoodTraceability #ProductRecalls
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Looking for a secure, HIPAA-compliant solution to simplify patient communications and improve healthcare campaigns? With BLINK, top healthcare organizations trust us for compliant, data-driven solutions that streamline workflows without compromising privacy. From SMS appointment reminders to editable QR codes that enhance patient engagement and save costs, BLINK integrates with your tech stack and ensures consistent, reliable data for campaign reporting. Discover how BLINK can transform your healthcare communication and data management with the highest security standards. Read the brief: https://hubs.li/Q02RhGyP0 #HIPAACompliance #HealthcareMarketing #DataSecurity #PHI #PatientEngagement #DigitalTransformation #BusinessAssociateAgreement #BAA #HIPAA #APIAccess #HealthTech #DataPrivacy
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📦 Ready to streamline and update your inventory processes? Our new blog explores the benefits of using QR codes for inventory management and how BLINK makes it effortless. Dive in now and stay ahead of the game! #InventoryManagement #QRcodes #BLINK https://hubs.li/Q02BPjn00
Maximizing Efficiency with Inventory Management Using QR Codes
bl.ink
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In today’s fast-moving supply chains, efficiency and data management are key. That’s where the shift from traditional 1D barcodes to 2D barcodes (like GS1 Digital Link-enabled QR codes) comes into play. 1D barcodes can carry essential product information like a UPC or GTIN, but with 2D barcodes, brands unlock a new level of data capture and sharing. By integrating GS1 Digital Link, these codes provide dynamic, web-based data, enabling brands to update product details, manage recalls in real time, and even offer personalized consumer experiences—all without reprinting packaging. Imagine combining supply chain functionality with direct consumer engagement. With one scan, businesses can track a product’s journey from production to purchase and deliver valuable content directly to consumers. Watch this video to learn more. Are you ready to take your product labeling to the next level? Find more GS1 Digital Link videos here: https://hubs.li/Q02Qy8Gv0 🌐📦 #GS1DigitalLink #2DBarcodes #SupplyChainInnovation #ConnectedPackaging #Serialization #DigitalProductPassport #DataManagement #SmartPackaging #PackagingInnovation #DigitalTwin #FoodProductionMarketing #VariablePackaging #VariablePrinting #CPG #ConsumerElectronics #CustomerEngagement #DigitalTransformation #SmartLabels #DigitalProductPassport #IoT #Sustainability #ProductInnovation #Traceability #ProductTransparency #PackagingDesign #InteractivePackaging #GS1DigitalLink #QRcodes #DataDrivenMarketing #CustomerExperience #MarketingAutomation #MobileEngagement #ProductMarketing #ProductJourney #DynamicData #CPGMarketing #BrandEngagement #RetailInnovation #ConsumerInsights #ConsumerExperience #Omnichannel #SmartDevices #ConnectedDevices #TechInnovation #EngagementMarketing #PersonalizedMarketing #LoyaltyPrograms #CustomerRetention #DataAnalytics #OmnichannelMarketing