Brandgenuity

Scott Halpern and Alex Ruiz were at NACS last week, scoping out the trends and innovations. And, our clients, Post Consumer Brands (Honey Bunches of Oats), Sazerac Company (Fireball) and Second Nature Brands (Brownie Brittle) were exhibitors, along with some exciting products from Mike's Hot Honey. Some of the trends spotted include: - Freeze dried candy innovation - Bold flavors for salty snacks including spicy and pickle flavors - Celebrity endorsed snacks and beverage brands, including Logan Paul/Mr Beast Lunchly, Connor McGregor KUDO protein popcorn, The Rock's ZOA energy drink and many more Leah Broeders, Julia Pelowski Gregg, Katherine Markarian, Kate Guthrie Adams Matt Beaton Adina Avery-Grossman, Andrew Topkins, Jay Asher, Louis Drogin #licensing #license #brands #deals #event

We have been on the EDGE of our seats waiting to see the vibrant, modern Brownie Brittle packaging refresh hit retail! The same delicious crispy crunchy goodness from our client, Second Nature Brands, now with even more beautiful packaging? Consider us satisfied. Find it on shelves now! Sean Kristl, Kathy Markarian, Jennifer Bauer, Jay Asher, Scott Halpern, Rachel Cannon Humiston, Adina Avery-Grossman, Andrew Topkins, Louis Drogin #licensing #license #brands #deals

Epic Games has released their Fast & Furious Nissan Skyline GT-R (R34) on Fortnite in collaboration with our client, Nissan Motor Corporation, and Universal. Fans can now get this iconic vehicle, purchasable through the Fortnite in-game shop, and customizable with colors, decals, wheels and boost animations! Yukika Sato, Max Parker , Oskar Cadena, Teri Niadna, Hayley Robinson-Healey, Jordan Crozier, Adina Avery-Grossman, Andrew Topkins, Jay Asher, Louis Drogin #licensing #license #deals #brands

Our team kicked off Brand Licensing Europe with a tour of retailers in the West End, with experiential activations and interesting products! Some standouts included: - Experiential toy store flagship, Hamleys of London, brought the nostalgia and fun with demonstrators throughout the whopping 7 floors. - The Fenty Hair Mane Street pop-up in Selfridges ‘Corner Shop’ was pretty in pastel, featuring a hair collection, flower shop and Fenty Gloss Bomb Shop. - Liberty holiday, home, kids, and gift collections were eye-popping, and we were smitten with a show stopping LEGO display. - And, we were in for a treat at Lush, scoping out their newest collaboration, Beetlejuice Beetlejuice! Teri Niadna, Rachel Cannon Humiston, Aisling Williams, Jordan Crozier, Kimberly M., Steve Scebelo, Sagan Harlin, Adina Avery-Grossman, Andrew Topkins, Jay Asher, Louis Drogin #licensing #license #brands #deals

It was Sim-ply stellar to see The Sims product on display at Difuzed at Brand Licensing Europe! From the Freezer Bunny and Bonehilda to WooHoo and Motherlode, these creative styles tap into some of the most beloved iconic elements of the game. We can't wait to see these products on shelves soon! Teri Niadna, Rachel Cannon Humiston, Stephanie Cheng, Aisling Williams, Susan Choy, Celia Peachey, Jeff Weir, Lyndsay Pearson, Jeremy Orriss, Sandra Baars Adina Avery-Grossman Andrew Topkins Jay Asher Louis Drogin #licensing #license #brands #deals

BLE 2024 was fantastic! The show was busy, productive and so full of energy. We loved spending time with our clients, connecting with colleagues throughout the industry and meeting new contacts. And celebrating 25 years of Brand Licensing Europe! Teri Niadna, Rachel Cannon Humiston, Hayley Robinson-Healey, Jordan Crozier, Aisling Williams, Kimberly M., Adina Avery-Grossman, Andrew Topkins, Jay Asher, Louis Drogin #event #licensing #license #brands #deals

It was a busy and fun first day at Brand Licensing Europe! Our team is ready to welcome you on day 2 at Stand C254. Stop by to learn about our exciting brands! Teri Niadna Rachel Cannon Humiston Hayley Robinson-Healey Jordan Crozier Aisling Williams Kimberly Makina Adina Avery-Grossman Andrew Topkins Jay Asher Louis Drogin

We're as merry as the day is long at Brand Licensing Europe! Come visit us at Stand C254 this week and put yourself in some regal Instagram filters (with a surprise Hamlet filter!) featuring Royal Shakespeare Company! Be sure to tag us when you do! Teri Niadna Michelle Morton Vickie O'Malley Hayley Robinson-Healey Jordan Crozier Aisling Williams Rachel Cannon Humiston Kimberly Makina Amanda Zussman Lauren Lieberstein Adina Avery-Grossman Andrew Topkins Jay Asher Louis Drogin

Summer is nearly over but Kona Ice licensing is just heating up! We are thrilled to announce that Kona Ice, the largest mobile food franchise in the US with nearly 3,000 points of sale across the United States, announced today that it has selected Brandgenuity as its exclusive licensing agency. Brandgenuity will extend the popular brand, its iconic trucks, colorful characters, and kid and adult-loved flavors to new categories and retail channels. Families everywhere enjoy Kona Ice at sporting events, school functions, camps, corporate events, and gatherings of all kinds. Each Kona Ice truck is equipped with the innovative Flavorwave system, allowing guests to customize their shaved ice with a variety of high-quality, fruit-based, proprietary flavors. This interactive feature combined with vibrant branding and lively calypso music creates an unforgettable experience for customers of all ages. Beyond serving delicious treats Kona Ice is deeply committed to community support with their mission: Be Good. Do Good. For Good. Brandgenuity plans to extend the Kona Ice brand into products that delight consumers of all ages, from food and beverage to role play and ride on toys. Message us for licensing opportunities! Tony Lamb, Matthew Fultz, CPA, Adina Avery-Grossman, Andrew Topkins, Jay Asher, Louis Drogin, Rachel Cannon Humiston, Allison Lort, Scott Halpern, Alex Ruiz #licensing #license #brands #deals

We are thrilled to share that Nuna, the world-renowned authority in premium baby gear innovation, and BMW will come together for an exclusive design collaboration. This partnership brings together two brands recognized for their meticulous attention to detail and commitment to providing exceptional lifestyle solutions. BMW Group, Andrew Topkins, Christian Roepcke, Zahra Luisa Walberer, Mara Tobias, David Barrington, Stefan Karch, Christina Bergheim, Adina Avery-Grossman, Jay Asher, Louis Drogin https://lnkd.in/d-UX4ffY #licensing #license #brands #deals