Brkthru

The Inc. 5000 Honors Brkthru!   Brkthru was recognized this week in Palm Desert, CA, for being named for the third year-in-a-row to the prestigious Inc. 5000 of America’s Fastest-Growing Private Companies.   Member of Brkthru’s leadership team – Co-Founder & Managing Director Jeff Hastedt, Senior Vice President of Client Success Anthony McFarlane, Senior Vice President of Sales Development Nathan Foster and Vice President of Marketing Jeff Petit – joined other honorees for the three-day conference and black-tie gala.   It was an opportunity to meet and network with other business leaders, and hear from notable entrepreneurs such as founder of Homecourt and actress Courtney Cox, founder of CEO of Sweet July Ayesha Curry, chief creative officer of MNTN and actor Ryan Reynolds, and Property Brothers Drew and Jonathan Scott.   Companies on the 2024 Inc. 5000, including Brkthru, are objectively ranked according to percentage revenue growth over the last three years. The list also categorizes companies by industry, metro area, revenue, and number of employees.   Brkthru joins an even more exclusive group of fewer than 10 percent of honorees that have made the list for three consecutive years.

🌟 Hey Central Michigan University! 🌟 Brkthru is at the CMU Career Fair! We can’t wait to connect with talented Chippewas who are ready to make waves in their careers. Stop by our booth to explore exciting opportunities and chat with our awesome team. Let’s unlock your potential together! 🔑💼 Can’t wait to see you there! #FireUpChips

Tune in to Part 2: 2024 Political Season and How Digital Can Help More than 7,000 of you viewed our previous podcast “30 minutes w/Brkthru: The Hot 2024 Political Season” in August for insights on how this year’s record spend will impact advertising campaigns. Predicted to top $12.32 BILLION, this avalanche of money will lead to tightening inventories, increasing rates, bumped schedules – and will affect all advertisers, agencies and marketers. Two digital media experts from Brkthru are back - Director of Sales Development Matt Zornes and Strategy Manager Morgan Stroyeck - to share their observations and a few recommendations for how digital media can get you and your campaigns through the next few weeks until election day. Here's a nugget from Matt and Morgan: While many advertisers opt out of running campaigns during a heated election cycle, a recent survey among 2,000 U.S. consumers by iSpot revealed that some viewers are actually more receptive to seeing nonpolitical ads during election season. 37% of respondents say the presence of political ads makes them pay more attention to the other ads they’re seeing. “In other words, political ads don’t contaminate subsequent ads for consumers,” according to iSpot. https://lnkd.in/eubxYNxj

Brkthru on the Road: CannaCon Midwest Thurs., 10/3 and Fri., 10/4 Huntington Place Convention Center in Cleveland. If you’re a cannabis marketer or an agency working with cannabis brands, are attending CannaCon Midwest and want to hear about Brkthru’s experience managing successful digital media campaigns in the rapidly growing cannabis industry, let’s start a conversation. Colleen Buzza and TJ Ricketts from Brkthru will be at CannaCon Midwest and want to connect with like-minded entrepreneurs and business partners who are helping build this bold, new industry. Thousands of cannabis entrepreneurs and business partners will be meeting with cultivation suppliers, exploring the newest industry innovations, world class genetics, business and legal advice, retail displays, extraction technology, scientific and financial trends, marketing, branding and so much more.

For the first time ever, Brkthru is happy to announce our initial set of Core Value Award winners.    These awards help us celebrate employees who embody, exemplify, and uphold our Brkthru values in their interactions with both our internal teams and our clients. Together, these awards represent individuals that care deeply about our people, help foster a trusting environment, drive effective communication, and continuously showcase a positive attitude.    The Catalytic Communicator: Alyssa Ostrout The Caring Champion: Kathleen DeMers The Trust Triumphant: Maggie O'Connor The Positive Attitude Ambassador: Meghan Moore The Courageous Contributor: Courtney Jones (she/her) Each of these individuals was nominated by their leaders and then selected through peer-to-peer voting as our winners for each award. Congratulations to September 2024 Brkthru Core Value Award winners!

Congratulations Brkthru September ’24 Platinum Performers! Several times each year, senior leadership at Brkthru names Platinum Performers, those select employees who always put clients first by finding ways to say yes, seek out creative solutions to challenges, lend a hand to their colleagues and maintain a positive attitude. While we were at the Borgata Casino & Resort in Altantic City, NJ, for our Fall All-Company Meeting we acknowledged the performance of seven more: Allison Kordys Bailey Blair Jaime Grzybowski Lauren Mangini Meghan Moore Stacey Bradley Ying Yao Way to go Platinum Performers!

🚀 Brkthru is Excited to be at the DigitalWMU Career Fair today! Stop by to meet Corey Dull and Emily O’Connor at the Brkthru booth!🌟 This event is a goldmine for future digital marketing professionals looking to dive into the world of strategy, sales, business development, content creation, and data analytics. 🎯 With WMU’s renowned digital marketing and advertising programs, students are primed to lead the future of media. Come meet us at the WMU Student Center, 2-5 PM. See you there! To learn more, visit brkthru.com #DigitalMarketing #CareerGrowth #WMUCareerFair

🚀 Excited to be at the DigitalWMU Career Fair today! Stop by to meet Corey Dull and Emily O’Connor at the Brkthru booth!🌟 This event is a goldmine for future digital marketing professionals looking to dive into the world of strategy, content creation, and data analytics. 🎯 With WMU’s renowned digital marketing and advertising programs, students are primed to lead the future of media. Come meet us at the WMU Student Center, 2-5 PM. See you there! To learn more, visit brkthru.com #DigitalMarketing #CareerGrowth #WMUCareerFair

The Brkthru team of nearly 200 employees gathered recently in Atlantic City for our Fall 2024 All-Company Meeting with the theme of Brkthru Empire! In addition to our typical semi-annual, all-company get togethers of business updates, key initiatives and department breakouts, this time we included an in-person signing day for our yearly One Day Sale. Members of the Brkthru Client Success, Sales Development, Business Development, Client Services, Media, Strategy and Analytics departments worked side-by-side reaching out to clients to finalize orders, and those from Operations, Finance, HR and Organizational Management worked to process orders, provide updates and keep everyone energized. It was our most-successful One Day Sale ever - we booked an impressive number of campaigns for current and new clients, locking in plans for Q4 2024 and to help clients get a jump on 2025 with upfront specials on paid digital media campaigns. The Brkthru Empire theme continued in the evening with a celebratory dinner where employees came dressed in 1920s Speakeasy attire (congratulations again Karen Cuce and Andy Ernst for winning the contest). We also welcomed new employees, celebrated anniversaries, and recognized the contributions of a special group of employees with Founders Cup, Platinum Performers and new Core Value awards. This was an action-packed offsite, demonstrating again that a company founded on service to its clients and saying YES! accomplishes great things when we work together.

We’re #hiring a new Director of Client Success in Nevada. Apply today or share this post with your network.