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#AI driving #datacenter capacity expansion. #McKinsey https://lnkd.in/eAFgnX-z

Here's how to leverage a SWOT analysis when consulting with small business: ⭐ Identify the business's strengths and weaknesses: Use the SWOT analysis to help the small business identify its internal strengths (e.g. skilled employees, strong brand reputation) and weaknesses (e.g. limited resources, outdated technology). This will help the business focus on leveraging its strengths and addressing its weaknesses. ⭐ Analyze the external opportunities and threats: The SWOT analysis should also consider external factors that may impact the business, such as market trends, competition, and economic conditions. Identify opportunities that the business can capitalize on (e.g. new markets, partnerships) and threats that it needs to mitigate (e.g. changes in regulations, economic downturns). ⭐ Develop a strategy to leverage strengths, address weaknesses, and capitalize on opportunities: Based on the SWOT analysis, work with the small business to develop a strategy that leverages its strengths, addresses its weaknesses, and capitalizes on external opportunities. This may involve setting goals, identifying key performance indicators, and developing a plan to achieve the desired outcomes. #B2SMB #DigitalMarketing #DigitalMarketingTips #DigitalMarketingAgency #InternetMarketingAgency

🎥 Long-time BuzzBoard user and #digitalmarketing sales leader Jamie Chapin explains why she keeps coming back to the platform. #DigitalMarketingAgency #InternetMarketingAgency #DigitalMarketingTips

Analyze your prospects directly within BuzzBoard, to guide your outreach efforts! #B2SMB #DigitalMarketing #DigitalMarketingTips #DigitalMarketingAgency #InternetMarketingAgency

🎥 Use BuzzBoard for AI-powered #B2SMB conversation starters! #DigitalMarketing #DigitalMarketingTips #DigitalMarketingAgency #InternetMarketingAgency

Some guidance for #digitalagencies when measuring and reporting progress: 🔥 Data dumps vs. clear reports: Many agencies provide data dumps, which are large datasets that require manual analysis to extract insights. In contrast, clear reports provide actionable information in a concise and easy-to-understand format, allowing agencies to measure success and make data-driven decisions. 🔥 Key performance indicators (KPIs) are crucial: Agencies should establish clear KPIs that align with their goals and objectives. This helps to focus efforts on what matters most and provides a framework for measuring success. KPIs should be specific, measurable, achievable, relevant, and time-bound (SMART). 🔥 Regular reporting and analysis are essential: Agencies should regularly review and analyze their data to identify trends, patterns, and areas for improvement. This helps to refine strategies, optimize performance, and demonstrate accountability. Clear reports should be provided to stakeholders, including clients, to ensure transparency and trust. #B2SMB #DigitalMarketing #DigitalMarketingTips #DigitalMarketingAgency #InternetMarketingAgency

🎥 Ready-made reports on #SMB prospects to drive your engagement!

Here are some of things your potential small business clients are using to evaluate your #digitalagency... 😃 Look beyond the surface: When searching for an agency, don't just focus on their portfolio or technical skills. Instead, look for agencies that demonstrate passion, creativity, and a collaborative spirit through their culture, values, and employee testimonials. 😃 Assess the agency's culture: Research the agency's culture and values to ensure they align with your own. Ask questions like: What motivates their team members? How do they approach problem-solving? What kind of work environment do they create? 😃 Evaluate the agency's collaborative approach: A collaborative spirit is key to a successful partnership. Look for agencies that involve clients in the creative process, provide regular updates, and foster open communication. This will help ensure that your project is a joint effort that meets your needs and expectations.

🎥 Quickly find new SMBs to prospect with using our Netflix-style recommendations "lookalikes" feature! Spend more time selling, less time searching! #B2SMB #DigitalMarketing #DigitalMarketingTips #DigitalMarketingAgency #InternetMarketingAgency

Analyze your prospects directly within BuzzBoard, to guide your outreach efforts! #B2SMB #DigitalMarketing #DigitalMarketingTips #DigitalMarketingAgency #InternetMarketingAgency