Carat USA

Michael Law, CEO, Carat US sat down with Beet.TV to unveil how dynamic ads can elevate the customer journey and reach a wider audience.  “With connected devices, content can be distributed and consumed in many different formats on many different size screens. You can go from watching something in your home on a TV…to getting on the train and watching it on your iPad to being in the car or somewhere watching on your phone.”🎥👀 Check out the full interview: https://lnkd.in/dDEU3Qcv

Congratulations to United Airlines on the launch of their new outdoor campaign in New York City! This campaign marks a milestone with its first-ever synched billboards, bringing bold simplicity to the skyline. “Heck yeah, we fly there,” says United, showcasing a variety of destinations in a fresh, travel cliché-free approach. https://lnkd.in/geuKYGvW

🎉 Exciting News! 🎉 We are proud to announce that Diana Bojaj, Chief Media Officer, Carat, has been recognized as a She Runs It 2025 Working Mother of the Year in the Established Moms category! This award highlights the relentless dedication, hard work, and determination that working moms demonstrate every day. We proudly celebrate those committed to thriving both at home and in their careers!    A heartfelt thank you to the She Runs It community for your support! Join us in recognizing this incredible achievement at the Working Mothers of the Year event on February 27, 2025. Together, let’s continue to inspire and uplift one another! #SheRunsIt #EstablishedMoms #WorkingMothersOfTheYear #WomenInLeadership #WorkLifeBalance

We’re excited to share that Carat has been recognized as a winner at the OMMA Awards! Our winning campaigns include "Forces of Nature" for Mastercard, honored as best Tentpole Campaign, and "Super Bowl" for United Airlines, awarded best Travel/Tourism Campaign. Congratulations to our clients, partners and teams for the well-deserved industry recognition. https://lnkd.in/dq3GFcS

Diana Bojaj, Chief Media Officer at Carat, has been selected for the Advertising Week Future is Female awards shortlist! These awards recognize women who are defining the future of the marketing and creative industry. Winners will be announced October 7. Congratulations, Diana! #AWNewYork24 https://lnkd.in/d3sgX8Rq

Join Beet.TV and Carat on Tuesday, October 8 for an invite-only Beet.TV Leadership Summit at Dentsu’s New York HQ. Don't miss Michael Law, CEO of Carat in conversation with Jeff Hackett, GM, Business Development, The Trade Desk, and Mike Shields, CEO, Shields Strategic Consulting: https://ow.ly/GaIY50Tzj3R #BeetDentsu Andy Plesser

Carat has been recognized as a finalist for four incredible campaigns at the MediaPost OMMA Awards with our clients at Mastercard. Procter & Gamble, Microsoft, and United Airlines. This recognition showcases Carat's unmatched creativity and strategic expertise. Stay tuned on Oct. 10 for the full awards ceremony: https://ow.ly/PQ7Z50TvxHo

Congratulations to Carat client Maggie Schmerin of United Airlines for being recognized in Campaign US's 2024 US CMO 50! Her leadership and innovative approach continue to set the bar for creativity and cultural relevance in an ever-evolving marketing landscape.

In celebration of Hispanic Heritage Month, we delved into our latest Brand EQ research to identify which brands resonate the most with Latine audiences and to better understand how they deliver more meaningful, higher EQ experiences. Check out our blog to learn more: https://ow.ly/yCbC50Tre0A

"Carat was born out of the idea that media could drive business forward and needed to have its own specialty," says Carat's CEO Michael Law. Learn more about Carat's journey so far and Law's vision for its future in his Media Village interview: https://ow.ly/h57e50ThR7R