CTVBuyer

🎉 Exciting news alert! 🎉 We are thrilled to announce the launch of our brand new website for CTVBuyer! 🌟 Dive into our refreshed design, user-friendly layout, and enhanced content today. Visit www.ctvbuyer.com to start exploring now! Special thank you to Rawcut Creative Company for all of their hard work on this incredible site!

Take control of the audiences you need to reach through our publisher solutions by providing unique ad positions and full transparency. Together, we can build custom, data driven strategies by engaging the audiences that drive your business forward. Learn more by visiting our website:https://hubs.la/Q02NsdNp0

At CTVBuyer, we're driven by a simple yet powerful mission: empowering Connected TV publishers to own the keys to their success. The journey is rarely a straight line. We find ourselves navigating through headwinds, pushing against unseen currents, and forging a path where there is none. It’s a test of endurance—an act of faith that each step, no matter how small, brings us closer to our goals. Every challenge is an opportunity, every setback a lesson. And in this relentless pursuit, we find purpose and pride, knowing that progress, however gradual, is still progress. Recently, we’ve celebrated some incredible milestones that reflect not just our hard work, but also our commitment to the publishers we serve. These wins are more than just deals—they’re proof that when you put your heart into your mission, the results speak for themselves. Our successes are built on the success of our partners, and every day, we’re inspired by the opportunity to help them navigate the complex landscape of connected TV with confidence and control. We’re not just in this for us; we’re in this for them. Grateful to be on this journey and excited for what lies ahead. Onward. #CTV #AdOperations #PublisherSuccess #SupplyPathOptimization #KeepPushing

🚀 Empowering Publishers to Thrive in the Connected TV Space! 🚀 At CTVBuyer, we’re dedicated to helping publishers unlock the full potential of Connected TV with personalized monetization strategies that drive real growth in both programmatic and direct sales. Whether you're looking to maximize ad revenue, optimize your inventory, or scale your business, our expert team has you covered with solutions tailored to your unique needs. 💡 Let’s thrive together in the ever-evolving CTV landscape!

Connecting brands with top-tier streaming channels for impactful advertising opportunities. Our networks boasts a curated selection of premium streaming channels, providing advertisers with unparalleled access to engaged audiences across a variety of platforms. By partnering with leading streaming channels, we ensure that your ads reach the right audience at the right time, maximizing your brand’s visibility and driving results. Learn more: https://hubs.la/Q02K_2hd0

Take control of the audiences you need to reach through our publisher solutions by providing unique ad positions and full transparency. Together, we can build custom, data driven strategies by engaging the audiences that drive your business forward. Learn more by visiting: https://hubs.la/Q02K_3K10

Our mission at CTVBuyer has always been simple ... "Empower Publishers." In the world of Connected TV, no publisher is the same and personalized solutions are always (I repeat, ALWAYS) required. We harp on this daily with our clients and every day is focused on building up our publisher's demand and tech stacks to future proof their businesses. In this mission, while benefitting our publishers, this in return, benefits our advertisers, too. Come join our club! www.ctvbuyer.com

Dive into the possibilities of CTV advertising with CTVBuyer. Whether you’re an advertiser seeking unparalleled reach or a publisher looking to maximize revenue, our tailored solutions await.

As video advertising increasingly shifts towards automated or programmatic execution, the buying process becomes more intricate. Marketers are now prioritizing simplification strategies. One such method is Supply Path Optimization (SPO), which involves streamlining the journey from ad buyer to seller. What is Supply Path Optimization, you ask? Simply put, SPO is about buyers identifying the most efficient connections and using them to transact with sellers. The goal is to stop buying through inefficient or expensive paths to supply. At CTVBuyer we're all about empowering our partners and building solutions they can own or leverage. Connecting demand straight to the source and staying ahead of the curve is one of our specialties! Learn more about our Ad Operation offerings here: https://hubs.la/Q02H_fWW0

Thanks Carly Allcorn for planning and execution and thank you to Ryan Boh for recruiting me! Looking forward to many more of these events.