Digital Link

🌟 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗟𝗶𝗻𝗸 𝗿𝗲𝗰𝗼𝗴𝗻𝗶𝘇𝗲𝗱 𝗮𝘁 𝗖𝗼𝗹𝗮𝗯𝗼𝗿𝗮𝗫𝗶𝗼𝗻 𝗚𝗦𝟭 𝗠é𝘅𝗶𝗰𝗼! 🌟 At 𝗚𝗦𝟭 𝗠𝗲𝘅𝗶𝗰𝗼’𝘀 𝗖𝗼𝗹𝗮𝗯𝗼𝗿𝗮𝗫𝗶𝗼𝗻 𝗙𝗼𝗿𝘂𝗺, the spotlight was on those shaping the future of commerce through 𝙞𝙣𝙣𝙤𝙫𝙖𝙩𝙞𝙤𝙣, 𝙡𝙚𝙖𝙙𝙚𝙧𝙨𝙝𝙞𝙥, 𝙖𝙣𝙙 𝙘𝙤𝙡𝙡𝙖𝙗𝙤𝙧𝙖𝙩𝙞𝙤𝙣. And today, we are beyond proud to be among them! 🚀 Receiving this award alongside Cuvitek, Domino Printing Sciences, and Datalogic reinforces our commitment to transforming product identification with 𝟮𝗗 𝗯𝗮𝗿𝗰𝗼𝗱𝗲𝘀 𝗮𝗻𝗱 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗟𝗶𝗻𝗸 𝘁𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆. This isn’t just about a new code—it’s about 𝗿𝗲𝗶𝗻𝘃𝗲𝗻𝘁𝗶𝗻𝗴 𝘁𝗵𝗲 𝘄𝗮𝘆 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝗮𝗻𝗱 𝗰𝗼𝗻𝘀𝘂𝗺𝗲𝗿𝘀 𝗶𝗻𝘁𝗲𝗿𝗮𝗰𝘁, creating smarter, more connected experiences, and setting the foundation for the future of commerce in Mexico and beyond. A huge 𝘁𝗵𝗮𝗻𝗸 𝘆𝗼𝘂 𝘁𝗼 GS1 México for recognizing our vision and to every partner who is driving this change with us. This is just the beginning! Let’s keep pushing boundaries and leading the transition toward 𝗮 𝘀𝗺𝗮𝗿𝘁𝗲𝗿, 𝗱𝗶𝗴𝗶𝘁𝗮𝗹-𝗳𝗶𝗿𝘀𝘁 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝘆. 𝗧𝗵𝗲 𝗳𝘂𝘁𝘂𝗿𝗲 𝗶𝘀 𝟮𝗗, 𝗮𝗻𝗱 𝘄𝗲’𝗿𝗲 𝗺𝗮𝗸𝗶𝗻𝗴 𝗶𝘁 𝗵𝗮𝗽𝗽𝗲𝗻. Here's a short thank you message from our CEO Paula Rivero! #GS1México #ColaboraXión2025 #DigitalLink #Innovation #2DBarcodes #FutureOfCommerce #Leadership

🌏 Expanding the Future of 2D Barcodes with GS1 Malaysia! 🚀 This week, we had an exciting meeting with GS1 Malaysia Berhad (1201396-K), diving deep into how we can drive the adoption of 2D barcodes across the country! 🏷️✨ With FMCG, food, and retail industries evolving fast, 2D barcodes are no longer just an option—they’re a necessity. ✅ From enhancing traceability to meeting global regulations like the EUDR (EU Deforestation Regulation), Digital Product Passport (DPP), and Carbon Footprint transparency, the time to act is now! 🔍♻️ By implementing GS1 Digital Link QR codes, brands in Malaysia can: 🔹 Improve supply chain visibility 📦 🔹 Ensure compliance with sustainability laws 🌱 🔹 Engage consumers with richer product data 📲 🔹 Future-proof their packaging for a data-driven world 💡 A big shoutout to the team at GS1 Malaysia for their commitment to innovation! 🤝 Looking forward to the next steps in making 2D the new standard in Malaysia: Chiang Fein GOH crystal yap Leong Kah Leon and your amazing team! Let’s make it happen! 🚀 #DigitalLink #GS1Malaysia #2DRevolution #SmartPackaging #Sustainability #EUDR #DPP #CarbonFootprint #FMCG #Traceability #FutureOfBarcodes Stefanie Idrobo Diego Gopen

As part of our journey with Digital Link I had the pleasure of visiting our friends at GS1 Thailand in Bangkok this week. We explored how next-generation barcode technology can drive better traceability, compliance, and consumer engagement, while adding a truly human touch to everyday interactions. Imagine barcodes that speak human: sharing stories, providing meaningful insights, and turning every scan into an engaging moment of discovery. I’m genuinely excited about the innovative collaboration ahead. Together, we’re on a mission to revolutionize the 2D landscape, transforming traditional barcodes into dynamic storytellers that resonate with people! #GS1Thailand #DigitalLink Paula Janphop Chatchai Pannavith

🚀 𝗬𝗼𝘂𝗿 p𝗮𝗰𝗸𝗮𝗴𝗶𝗻𝗴 i𝘀 t𝗮𝗹𝗸𝗶𝗻𝗴. 𝗪𝗵𝗮𝘁 i𝘀 i𝘁 s𝗮𝘆𝗶𝗻𝗴? 🚀 For decades, packaging had one job: 𝗵𝗼𝗹𝗱 𝘁𝗵𝗲 𝗽𝗿𝗼𝗱𝘂𝗰𝘁, 𝗱𝗶𝘀𝗽𝗹𝗮𝘆 𝗮 𝗹𝗼𝗴𝗼, 𝗹𝗶𝘀𝘁 𝘀𝗼𝗺𝗲 𝗶𝗻𝗳𝗼. That’s not enough anymore. Today’s consumers expect more—they want 𝘁𝗿𝗮𝗻𝘀𝗽𝗮𝗿𝗲𝗻𝗰𝘆, 𝗶𝗻𝘁𝗲𝗿𝗮𝗰𝘁𝗶𝘃𝗶𝘁𝘆, 𝗮𝗻𝗱 𝗲𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁. They want packaging that 𝙩𝙖𝙡𝙠𝙨 𝙩𝙤 𝙩𝙝𝙚𝙢, 𝙣𝙤𝙩 𝙖𝙩 𝙩𝙝𝙚𝙢. This is why brands are now turning their packaging into a marketing channel—powered by 𝟮𝗗 𝗯𝗮𝗿𝗰𝗼𝗱𝗲𝘀 𝗮𝗻𝗱 𝗚𝗦𝟭 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗟𝗶𝗻𝗸 𝘁𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆. ✅ 𝗗𝗲𝗹𝗶𝘃𝗲𝗿 𝗿𝗲𝗮𝗹-𝘁𝗶𝗺𝗲 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗶𝗻𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 ✅ 𝗘𝗻𝗴𝗮𝗴𝗲 𝗰𝗼𝗻𝘀𝘂𝗺𝗲𝗿𝘀 𝘄𝗶𝘁𝗵 𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹𝗶𝘇𝗲𝗱 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 ✅ 𝗧𝘂𝗿𝗻 𝗲𝘃𝗲𝗿𝘆 𝘀𝗰𝗮𝗻 𝗶𝗻𝘁𝗼 𝗮 𝗯𝗿𝗮𝗻𝗱 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 💡 We’ve just released a 𝗻𝗲𝘄 𝘄𝗵𝗶𝘁𝗲 𝗽𝗮𝗽𝗲𝗿 𝗼𝗻 𝗵𝗼𝘄 𝗯𝗿𝗮𝗻𝗱𝘀 𝗰𝗮𝗻 𝘂𝘀𝗲 𝘀𝗺𝗮𝗿𝘁 𝗽𝗮𝗰𝗸𝗮𝗴𝗶𝗻𝗴 𝘁𝗼 𝗱𝗿𝗶𝘃𝗲 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗲𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁, boost loyalty, and future-proof their products. 📖 Download “𝙏𝙪𝙧𝙣𝙞𝙣𝙜 𝙥𝙖𝙘𝙠𝙖𝙜𝙞𝙣𝙜 𝙞𝙣𝙩𝙤 𝙖 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙘𝙝𝙖𝙣𝙣𝙚𝙡 𝙬𝙞𝙩𝙝 2𝘿 𝙗𝙖𝙧𝙘𝙤𝙙𝙚𝙨” and discover how to make every product scan count. 🔗 https://lnkd.in/dT6Py4b5 #PackagingInnovation #SmartPackaging #Marketing #2DBarcodes #GS1 #DigitalLink #ConsumerEngagement #NextGenBarcodes #QRCodes 

What a journey this year has been—and we’re just getting started! From kicking off the year in Asia to an inspiring February in the Netherlands with GS1’s global team, every step reinforces why Digital Link is more than just a technology—it’s shaping the future of connected products. We closed February with purpose, working alongside Nuna & Joie International, GS1 Australia and INPAA to enhance product safety in the baby and nursery sector. Right after, we joined the Australian Retailers Association (ARA) Leaders Forum, where the future of retail innovation took center stage. And now, March takes us to Malaysia to connect with another incredible GS1 Malaysia Berhad (1201396-K) continuing to push the boundaries of what’s possible. Grateful to be part of something that truly makes an impact. The energy of passionate people worldwide fuels this journey every day! #DigitalLink #GS1 #RetailTech #Innovation #ConnectedProducts #MakingAnImpact #WeSpeakHuman

On Tuesday 25 February 2025, GS1 Australia hosted a landmark event in the implementation of 2D barcodes within industry. Supporting INPAA Baby Safety Week, this successful event showcased 2D barcode pilots and demonstrations from a select group of INPAA members, affectionately known to us as the INPAA Pioneers, paired to an individual company from a group of Solution Providers from the GS1 Australia Alliance Partner community. Tim Wain from INPAA reflected on the success of this event: "GS1 Australia's linking role is so important in bringing suppliers, such as my INPAA members, together with technology companies to produce these wonderful outcomes. The technology providers, who are now front and centre of our industry, were able to demonstrate their capability and their technical skills, which will become major assets to the nursery industry. Importantly, it is now so much clearer to see the advantages of how 2D barcodes can provide clear, immediate and enhanced delivery of safety data and information. This will have a massive positive impact in our industry's aim of injury prevention. The pilot study and the showcase event were examples of outstanding collaboration with all parties, deriving immense and unique value." Our special thanks go to our presenters and their organisation involved: INPAA Tim Wain Derek Wainohu Nuna Paula Rivero Digital Link Daniel Millott BabyRest Sean Sloan Avery Dennison John Zakharia Tasman Eco Allan Hayes Fresh Chain Pty Ltd. Malou Villarreal BABY LOVES SLEEP co Chris Braine Cellr Kellee Eriksson Little Human Linens Michael Dossor Result Group Matthews Australasia Matt Nichol Braydon Cocks Trust Codes Global Paul Ryan Michael Davis Lambrini Sotiropoulos Also huge thank you to the team, supporting the success of the event: Caterina Slade Marian Makram-Perkins (AMAMI CPM ) Francisco Gerente Claire Hepenstall

The Australian Retailers Association (ARA) Leaders Forum 2025, held on February 26-27 at the International Convention Centre Sydney (ICC Sydney), brought together over 500 retail executives from across the country. The event focused on key topics such as the future vision of retail, technological innovation, leadership in times of disruption, and customer-centric strategies. Industry leaders from companies like Bunnings, IKEA, Officeworks or Kmart Australia Limited shared their insights on the trends shaping the sector. In addition to the insightful discussions, we are proud that GS1 Australia in partnership with Digital Link played a significant role in enhancing the attendee experience by implementing advanced 2D codes. These powerful codes not only provided detailed information about the coffee being enjoyed but also enabled participants to place orders directly through the Next Gen Barcodes. This seamless integration demonstrated the transformative potential of 2D codes in retail customer interactions. A huge thank you to all the attendees for their active participation and for contributing to the success of this event. Your enthusiasm and commitment are essential to driving innovation and growth in the Australian retail industry. And a special thanks to GS1 Australia for having us! #ARALeadersForum #Sydney #GS1Australia Marcel Andrew Michael Tracey Sue Claire Bonnie Paula Stefanie Diego

It’s the final day of the ARA Leaders Forum, and what an incredible experience it’s been! We’re excited to have had the opportunity to share a glimpse into the future of retail with Next Gen Barcodes, set to beep at POS by 2027. Our COO, Marcel Sieira, had the privilege of being interviewed at the forum, where he provided an exclusive preview of the exciting future that Next Gen Barcodes will bring. #ARALeadersForum25 #GS1 #Digitallink #ICCSydney

A better world is possible. A safer world is necessary... 🍼 That's how our CEO, Paula Rivero opened her presentation yesterday. She reminded us that every decision matters when it comes to our little ones. At Digital Link, we empower families by providing the trust, transparency, and information they need to make confident choices. This commitment led us to participate in the INPAA Baby Safety Week Event at GS1 Australia's Melbourne offices, where industry leaders demonstrated how GS1 Next Gen Barcodes (Digital Links) are revolutionizing product safety. ✨ We’re thrilled to have partnered with Joie International and Nuna on a groundbreaking pilot that’s defining the future of safety standards and regulatory innovation. Together, we’re paving the way for a new era of connected, verifiable product information. Why Digital Link and Nuna & Joie? - We are both global companies - We are both committed to safe, connected and verified product  information. - We deliver what we promise - We love and care for our customers. 🏆 Awards Spotlight: • Joie – Asset Spin Car Restraint  2025 Innovation & Safety Award – Car Restraints • Nuna Baby – PAAL Portacot  2025 Innovation & Safety Award – Sleep Products • Joie – Pact Pro Stroller  Finalist – Innovation & Safety Award – On-the-Go Products A special thank you to Tim Wain from INPAA and Derek Wainohu, Carly Barsenbach, and Chau Duong from Nuna for their dedication. Together, we’re shaping a safer, smarter future for families everywhere. #INPAA #BabySafety #Parenting #Innovation

We're thrilled to be at the ARA Leaders Forum 2025 today! Join us and connect with an elite group of retailers to experience the future of barcodes beeping at POS by 2027. Visit GS1 Australia, in collaboration with Digital Link, as we demonstrate Next-Gen barcodes innovation by automating your delicious barista-made coffee orders. This is a sneak peek into the future of retail technology, and an experience not to be missed! #ARALeadersForum25 #GS1 #Digitallink #ICCSydney