When we launched BRUNT Workwear in 2020, we recognized the need to break through a saturated market by connecting with audiences authentically. Luckily, we had great partners who saw the same need. Here's how we helped them grow from GTM to one of the most notable players in the workwear space: https://lnkd.in/gBaVmnTx #DTCo #BrandGrowth
DTCo
Advertising Services
Brooklyn, New York 589 followers
Your In-House Growth Team. An advisor-led studio for high potential brands.
About us
We impact business growth with holistic performance operations. Our approach differentiates through the breadth of experience and rigor of attention that we bring to each account, objectively charting a path for predictable, profitable growth.
- Website
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https://www.dtco.digital/
External link for DTCo
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- Brooklyn, New York
- Type
- Self-Owned
- Founded
- 2020
- Specialties
- Growth, Performance, and Reporting
Locations
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Primary
Get directions
Brooklyn, New York, US
Employees at DTCo
Updates
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Have you subscribed to The Deep Dive yet? Join thousands of growth marketers and DTC leaders: https://lnkd.in/gn2CaktK Let's grow together!📲 #StrategicPromotions #BrandGrowth #SubscribeNow
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Here's how we helped Paka Apparel, a leading brand in the outdoor apparel space, break through Q4 clutter to achieve their substantial growth goals. 📲Preliminary Goal: Captivating audiences during the busiest inventory period. ✅Primary Goal: Driving massive sales of Alpaca fiber sweaters. PS - there may or may not have been an AI Alpaca involved. Check out the full story here: [https://lnkd.in/gaWihx-X] Want to be first in line for the latest in growth? Join The Deep Dive, our weekly newsletter, for our teams takes on analytics and attribution to content strategy and conversion optimization and everything in between: [https://lnkd.in/gn2CaktK]
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Message 🤝 messenger effectively in sync. Shout out to Emily, Yuliia Rusianovska🇺🇦, and Motion (Creative Analytics) for these amazing results!
Want to know how DTCo sliced Meta CPA by -60% and 3x'd ROAS for a running shoe brand within our first 30 days of partnership? 📈 It all came down to message 🤝 messenger alignment. As with many of our favorite #DTC brands, this brand's founder is a true subject matter expert: an ultramarathoner who makes a lot of killer Reels content. Her content is incredible, stacked with solid value props and stuffed with her Founder’s “Why." When we kicked off our partnership, there was a clear point of friction between the raw UGC vibe of the videos and the message being delivered by the brand handle on Meta. This was demonstrated by tougher Hook Rate/CTR/CPA/ROAS metrics than we'd like to see, but we (Yuliia Rusianovska🇺🇦) saw the opportunity. DTCo proposed re-running existing founder creative from faux-founder handle—a strategy that we call Owning the Medium. This is a go-to DTCo method for serving bespoke whitelisted handles that cut through the noise of brand advertising and resonate on a more human level with prospective customers. Here's how it worked 👇🏼. Same exact ads, zero edits - just a new messenger. We unlocked a new, scalable Content Pillar while making a foundational shift to the business's trajectory within our first 30 days of partnership. Get the full scoop here: https://lnkd.in/eNH7Km3h As always, gotta shout out Motion (Creative Analytics) for making it beyond easy to prove out new creative strategies 📊
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How to Unlock Your Brand's Full Potential with Strategic Promotional Strategies!🚀 Ever faced the challenge of growing your brand without compromising its integrity? If so, you're far from alone. We have decades of experience balancing promotional messaging with brand value. Strategic promotional strategies can and do fuel exponential growth while safeguarding a brand's reputation, if you follow the math. We broke down the formula to catalyze growth: 🎯Objective: Achieve a 5x increase in total monthly revenue within 6 months while ensuring profitability. 💡Solution: Increase subscription offer to 30% off and optimize site to force opt-out of subscription. 📈Outcome: https://lnkd.in/gjRz4peV Be first in line for growth content by subscribing to The Deep Dive, our weekly drop of all things marketing, strategy, analytics, content and platform process: https://lnkd.in/gn2CaktK #Growth #GrowthMarketing #DTC #DTCo
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Last night, Daniel Toft chatted with Max Langlois and Rishabh Jain on one of his favorite topics — The Growth Formula: How to Scale Your Supplement Brand. Shoutout to FERMÀT for hosting! In this exclusive session, Daniel shared specific, repeatable strategic methodologies essential for scaling supplement brands in today's competitive landscape. 📈 Missed out on the live event? Check out the recorded sessions here: https://lnkd.in/gbDuBxcZ Hit us back with your thoughts — and if you want us to apply these learnings to your brand, let's hop on a call: https://lnkd.in/gknVNvqb #SupplementIndustry #BusinessGrowth #ExpertInsights #BrandScaling
Catching up with some people I like to talk shop with this evening-live streamed from Rishabh Jain's account.
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DTCo reposted this
Outages and lockouts aside, anyone who says the glory days of Meta advertising are over is simply doing it wrong. 🤠 DTCo manages 8-figure ad budgets. We audit dozens of self-managed or agency-managed ad accounts and business models. We strategize, produce and design thousands of ads a year. We have strong opinions on how to grow a business. Ask Brunt and ARMRA, two brands that we took to 9-figure ARRs almost entirely through Meta and content strategies. We manage Meta accounts that spend upwards of $5M/month profitably — and only have 2 active campaigns. We frequently audit Meta accounts that spend under $200K/month that have 8+ active campaigns. Performance here is almost always tough. When we meet a new client, no matter their lifespan or ultimate growth goals, we find ourselves repeating the same two recommendations: 1. Dial-in your Meta structure 2. Establish content pillars Check out *exactly* how we structure Meta ad accounts and dial in content strategies for exponential growth here: https://lnkd.in/e4iNaTjr Want to chat account <> content? Hit us up at hello@dtco.digital
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Calling all content creators! 📲 DTCo is on the hunt for talented UGC Creators to join our dynamic team. If you're a master of crafting captivating content and live for the thrill of a fast-paced turnaround time, we want YOU! Apply now: https://lnkd.in/eq9aD3TK #UGC #ContentCreators #NowHiring
DTCo is #hiring UGC Creators! Join our ranks of dynamic creators to become the face (or voice, or hand, or torso, or hair) of your ✨ FAVORITE ✨ DTC brands in Meta, TikTok and YouTube ads. Why join our #UGC network? 💰 Our gigs are paid, always. You'd think that would go without saying but 👀 🤳 We work with some of the most exciting brands that let you flex your creative muscles 💘 Once we fall, we fall hard - repeat engagements are our favorite 🤝 We're a communicative partner who understands the value of your work 📈 We know what works, and happily share back your content for your portfolio I'm specifically looking for charismatic #creators for projects that'll be kicking off *soon* in the following spaces: 🌿 Fitness + Health 🤍 Personal Care 🛍 Swimwear, Footwear, Activewear ✨ Aesthetic, Vibey Living 🐣 Parenting + Family Life Join our network today to be first in line for our March campaigns: https://lnkd.in/eq9aD3TK Wanna chat UGC? DM me!
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DTCo reposted this
Creating a DTCo newsletter has been a recurring request from our network – it's here! This is our dedicated space to share our high-level insights, specific wins/losses, case studies, trends and opinions. Shoutout to our Head of Content Emily Spring First one is live and will roll out a new one weekly. Keep up with us here: https://lnkd.in/eWn9aYMt