Duration Media LLC.

Duration Media's Flavio Velasquez will be presenting at next week's Digiday Publishers Summit in Barcelona. If you're a publisher, and you want to know how you can increase ad viewability and revenue-all with less carbon-we want to talk to you. Please get in touch with Flavio to schedule an in-person meeting. We look forward to seeing you there!

Publishers, we look forward to seeing you at the Digiday Publisher Summit in Barcelona next week. Duration Media will be on the stage presenting: How publishers can increase their revenue with a smaller carbon footprint. Attending? Get in touch with Simon Taylor or Flavio Velasquez to schedule a meeting. We can't wait to see you there! 🌎 #publishers #adtech #pubtech #sustainability #viewability

Duration Media is proud to partner with Stephanie Hill and WildAid on their innovative US digital ad campaign: “The Environment Excuse.” The pilot campaign, which ran over three weeks with millions of impressions delivered across over 900 different sites, used Duration Media’s Sequency™ to achieve an estimated 45% reduction in the total number of bid requests observed, leading to a corresponding 45% decrease in grams of CO2 per 1,000 impressions (gCO2pm) during the ad selection process. By applying the same principles of their consumer focused messaging--to their own marketing operations--WIldAid practiced what they preached and was successful in reducing the total carbon emissions of their campaign. Are you an advertiser who cares about cutting your carbon footprint and meeting your sustainability goals? Get in touch with Duration Media to learn how. Read the full case study: https://lnkd.in/enVimvj3 https://lnkd.in/gTGRErnb #advertising #sustainability #digitaladvertising

If you're attending #awny, don't miss our panel on Monday at 11am with SeenThis, eyeo, Turbine Advisory, and WildAid. Duration Media recently joined with Wild Aid to meet them on their mission for a more sustainable digital advertising campaign. We're exited to share what we did and what we learned through this important partnership. https://lnkd.in/e5aYs-fR

Duration Media's Simon Taylor joins Publisher Tech Talk next week for "Innovation Station: Creating Sustainable Ad Solutions for the Green Media Economy." Attending? Please join our discussion or message Simon directly to arrange a time to meet. We look forward to seeing you there.

Duration Media has been shortlisted for Campaign UK Ad Net Zero US Awards for Best Practices in Sustainability --Ad Tech Services. Duration Media's Sequency™ has been instrumental in driving revenue while cutting carbon emissions. Our entry showcased how publishers effectively used Sequency to enable a major skincare company to lower its campaigns carbon emission by 42%.Congratulations to the Duration Media team and the other finalists. We applaud their commitment to creating more sustainable digital advertising. Congratulations to the Duration Media team and the other finalists. We applaud their commitment to creating more sustainable digital advertising. #sustainability #publishers #adtech #digitaladvertising https://lnkd.in/e96NBrUP

Join Duration Media's Simon Taylor at "Publisher Tech Talk" in London on October 9 where he will present "Creating Sustainable Ad Solutions for the Green Media Economy."  Want to meet at the show? Please DM us or get in touch with Simon directly. We look forward to seeing you there!  https://lnkd.in/dmKAeDpP.

Let's meet DMEXCO - Digital Marketing Expo & Conference! Get in touch with Duration Media's Flavio Velasquez for an introduction to our recently released Sequency product, a new post-bid solution for publishers that uncovers new, premium ad inventory, delivered in a climate-friendlier ad buying. Interested? We hope to meet you there.

Since its inception, Duration Media, along with many others in the industry, has been committed to supporting GARM’s efforts to help make advertising more environmentally sustainable. The news of the dissolution of GARM is extremely unfortunate. But while GARM played a critical role in the creation of the Global Media Sustainability Framework, it was a true collaboration of many industry leaders that brought it to life. The Framework will continue to thrive under the leadership of Ad Net Zero US and its many supporters, including Duration Media. Our industry is committed to addressing the climate crisis and it is critical we continue our work on this important initiative. https://lnkd.in/eWWnpgDv

LUMA Blanc was off the charts! Thank you Partners Duration Media LLC., Yahoo, Google, and Sponsors Criteo, eyeo, LG Ad Solutions, OpenX, and TransUnion for joining us for our “over-capacity” event. Check out the best moments in our photo gallery. https://lnkd.in/edVWkcB7 #LUMAinCannes #Cannes2024 #Cannes