Listen in to Efficient Capital Labs founder & CEO Kaustav Das share insights with CheeTung (CT) Leong on U.S. GTM for Asian SaaS startups. Key timestamps: 🏦 Challenges with U.S. market entry - incorporation, banking, hiring & funding growth - 6:05 - 11:05 💰 Access to capital - own revenues -vs- VC / venture debt / revenue-based financing - 11:10 - 14:30 💵 Cost of capital - implications of pricing, turnaround time & dilution - 14:35 - 15:20 🌎 ECL's moat & differentiator - multi-geography underwriting - 15:38 - 17:05 #b2b #saas #gtm #growth #capital
For international startups looking to expand into the US, do the following: - Take your estimates for how long it’ll take, and double it. - Take your estimates for how much it’s gonna cost, and double it. That’s the recurring advice given by founders who’ve taken their companies into the US from other parts of the world. The time element is partially a planning consideration, and partially a psychological feature that founders just need to have when thinking about the move. The money, on the other hand, is never enough. Especially when many funding options in the US are very domestically focused, founders often find themselves caught with a decent amount of their business just written off by potential financing options in their new market. We dive into this topic in this edition of Silicon Jungle Chronicles, where we explore the journeys of startups navigating from Southeast Asia and South Asia into the US market. Many thanks for sharing your insights Kaustav Das, and for arranging this chat Nikhil Lasrado! Efficient Capital Labs