Factors.ai

Factors.ai

Technology, Information and Internet

Stamford, Connecticut 10,966 followers

Leverge buying signals to turn in market prospects into paying customers

About us

We’re passionate about empowering B2B marketing teams to make smarter, data-driven decisions. Our mission? To help you drive more pipeline with less spend. We say this out loud - our clients have experienced up to a 30% boost in conversion rates after implementing our solution. Here’s how we do it: ✅ Account Intelligence & Analytics: We decode customer journeys and measure marketing ROI. By unifying your account data across the website, CRM, G2, and LinkedIn, we enable you to discover, qualify, and convert sales-ready accounts visiting your website ✅ Journey Analytics: With Factors, you can optimize conversions at every step of the funnel with AI-fueled insights. Understand what’s working and where adjustments are needed ✅ Revenue Attribution: Measure the impact of marketing efforts on your pipeline. Say goodbye to wasted spends and hello to predictable results ✅ Unified Reporting: Collect and crunch marketing, sales, and revenue data under one roof. Simplify decision-making and drive growth

Website
https://www.factors.ai
Industry
Technology, Information and Internet
Company size
11-50 employees
Headquarters
Stamford, Connecticut
Type
Privately Held
Founded
2020
Specialties
Digital Marketing, AI, B2B Marketing, Account Intelligence, LinkedIn Ads, Google Ads, G2, and B2B SaaS

Products

Locations

Employees at Factors.ai

Updates

  • View organization page for Factors.ai, graphic

    10,966 followers

    Turning intent data into real pipeline growth shouldn’t feel like a full-time job. But without the right tools, high-quality leads slip by, and outreach becomes a chore. Imagine capturing every intent signal and turning it into an actionable lead, all without the manual grind. Missing out on this is costing you growth. Join us tomorrow to learn how Upflow uses G2 and Factors.ai to catch intent signals early and drive efficient, targeted outreach. https://lnkd.in/gZh4znGi #b2bmarketing #intentdata #gtm #factorsai #G2 #webinar

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  • View organization page for Factors.ai, graphic

    10,966 followers

    B2B sales is tough—cold outreach even tougher. 📉 With average cold email response rates below 10%, SDRs and AEs constantly face the challenge of connecting with the right people at the right time. At Factors.ai, we're rethinking outbound sales, moving away from endless cold emails toward intent-driven outreach that focuses on accounts already engaging with your brand. Our new playbook dives into how you can use Factors.ai to: ➡️ Identify high-intent accounts ➡️ Automate contact enrichment and CRM updates ➡️ Track real-time engagement across multiple channels ➡️ Personalize outreach with meaningful insights This isn’t about casting a wide net but honing in on warm, data-backed opportunities that convert. Let Factors.ai streamline your outbound workflow, so your team can focus on accounts that matter most. Curious to see it in action? Discover how intent-driven sales can change your results. https://lnkd.in/g9FKXDRW #b2bsales #outboundstrategy #salesautomation #intentdata #factorsai #sdr #salessuccess

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  • View organization page for Factors.ai, graphic

    10,966 followers

    Want to see how leading B2B teams turn intent data into growth? On November 13 at 10:30 AM CT | 9 PM IST, join us with Upflow as they share how using G2 and Factors.ai together is transforming their lead generation. Here’s what we’re covering: ➡️ How Upflow catches intent signals early and turns them into high-quality leads ➡️ Their workflow secrets to make marketing ops smoother and outreach more effective ➡️ Real, actionable tips you can apply to boost your GTM strategy right away This is for anyone who wants to work smarter, not harder, with the data they already have. Save your spot today! https://lnkd.in/gZh4znGi Aashima Lamba Will Pagel Tanvi .. #b2bmarketing #intentdata #gtm #factorsai #G2 #webinar

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  • View organization page for Factors.ai, graphic

    10,966 followers

    View profile for Srikrishna Swaminathan, graphic

    Co-Founder and CEO at Factors.AI | Marketing Attribution & Ads Optimization | Drive 25% increase in LinkedIn Ads RoI with Factors.ai

    Reaching out to a prospect just when they’re showing interest is every sales team’s dream—but doing it manually? That’s a recipe for missed opportunities and slow response times. With Factors.ai Workflows, this ‘perfect timing’ becomes standard. Let’s say a high-intent account just engaged with your content or interacted with an ad. Instead of waiting for someone to notice and start outreach, Workflows automatically identify the signal, pull relevant contacts, and initiate a personalized outreach sequence—right when interest is at its peak. Here’s what that looks like: ➡️ Real-time response: The moment intent data rolls in, Workflows kick into action, so your team’s outreach is always fresh and timely. ➡️ Precision-targeted: Workflows prioritize high-value accounts based on criteria you set, so outreach is always directed at the most promising leads. ➡️ Effortlessly scalable: Whether it’s one account or a hundred, Workflows keep your outreach smooth and personalized at any scale. Personalized outreach, automated follow-ups, and timely engagement—all without the team needing to lift a finger. It’s how we’re helping GTM teams make the most of every opportunity, connecting at exactly the right moment and making every interaction count. #gtm #salesautomation #outreach #intentdata #factorsai

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  • View organization page for Factors.ai, graphic

    10,966 followers

    ⏰ Join us today at 5 PM IST! ⏰ We’re all set to go live with a hands-on session on Factors.ai Workflows—and we’d love to see you there! What’s in store? ➡️ Practical automation tips – Discover how to let Workflows handle your CRM updates, audience syncing, and outreach triggers, so your team can focus on real growth, not busywork. ➡️ Real stories from GTM teams – See how others are cutting hours of manual work each week with Workflows and getting better results. ➡️ Your questions, answered – Got something specific you’re curious about? Bring it! This is your chance to ask. If you’re ready to make GTM smoother and more impactful, we’ll see you at 5 PM IST. Let’s do this! https://lnkd.in/gmXbjZ9G #gtm #automation #workflows #salesautomation #marketingops #factorsai

    View profile for Tanvi .., graphic

    Product Marketing | B2B SaaS | MBA from IIM Indore

    It’s almost 2025, and if you’re STILL manually running your GTM workflows, it’s time for a change. Workflow automation isn’t just a “nice to have”—it’s the need of the hour. Let’s be real: who actually enjoys spending hours updating CRMs, building audience lists, and optimizing ad campaigns manually? 🤢 Join me and Shubham Mathur for a LinkedIn Live where we’ll cover: 👉 Why automation is essential for maximizing GTM ROI 👉 Key GTM tasks to automate, with real-world examples that deliver 👉 How to strike the ideal balance between automation and the human touch Make 2025 the year your team focuses on your customers, not mundane operations. Don’t miss it! 📅 Date & Time: Nov 7th, 5 PM IST P.S. - We also have something special to announce. Tune in!

    Maximize GTM ROI with Workflow Automation

    Maximize GTM ROI with Workflow Automation

    www.linkedin.com

  • Factors.ai reposted this

    View profile for Janhavi Nagarhalli 🌻, graphic
    Janhavi Nagarhalli 🌻 Janhavi Nagarhalli 🌻 is an Influencer

    Content Marketer helping SaaS brands create product-led content to turn readers into users🧚🏽♀️

    Congratulations, a prospect is interested in your product! But what’s next? The gap between “MQL” and “Closed Won” is larger than you believe You must ensure your solution stays top of mind, even when they’re evaluating other products This involves: ✅ Personalized Outreach ✅ Showing the right ads at the right time ✅ Altering sales engagement based on deal stage But doing all this manually? Yikes that’s gonna take ages and you’ll potentially lose the deal 👀 Luckily with Factors.ai you can automate your GTM processes and engage with high-intent accounts at the right time 🙌🏻 How to do it, you ask? Get your answers TODAY at 5pm IST 🕖 Join Tanvi and Shubham Mathur in an exciting LinkedIn live where they discuss everything about GTM workflow automations Link to register is in the comments ⬇️ P.S.: Stay till the end for an exciting announcement ✨

  • Factors.ai reposted this

    View profile for Srikrishna Swaminathan, graphic

    Co-Founder and CEO at Factors.AI | Marketing Attribution & Ads Optimization | Drive 25% increase in LinkedIn Ads RoI with Factors.ai

    If you’re part of a GTM team, you know how quickly processes can get messy. Every new tool, every dataset, every manual task—they add up. Before long, teams are buried in repetitive work, and precious hours slip away on things that should just… work. And if you were to add one more tool to your tech stack, you KNOW the resistance you’ll face. It’s hard to change ways of working, and teams don’t want to waste time learning something that only adds more complexity. When we built Factors.ai workflows, our goal was simple: let teams focus on what truly drives growth, not on maintaining the machinery. Here’s how automation can help: ➡️ Frees up your team’s time – Sales reps can focus on talking to prospects, not updating CRMs. ➡️ Keeps your campaigns sharp – Marketing teams don’t have to worry about stale audience lists or slow campaign updates. ➡️ Ensures no lead is left behind – Operations can keep processes running smoothly without constant hand-holding. GTM workflows should feel like they’re working with you, not against you. Automation lets teams operate as a cohesive unit, moving seamlessly from insight to action. The result? Less busywork, more impact, and a team genuinely excited to drive growth because the path is clear. It’s a small change, but the value is big. Curious to see what GTM looks like without the chaos? Join our launch tomorrow 👇 https://lnkd.in/gvqABaq3 #gtm #automation #salesops #marketingops #factorsai

    View profile for Tanvi .., graphic

    Product Marketing | B2B SaaS | MBA from IIM Indore

    It’s almost 2025, and if you’re STILL manually running your GTM workflows, it’s time for a change. Workflow automation isn’t just a “nice to have”—it’s the need of the hour. Let’s be real: who actually enjoys spending hours updating CRMs, building audience lists, and optimizing ad campaigns manually? 🤢 Join me and Shubham Mathur for a LinkedIn Live where we’ll cover: 👉 Why automation is essential for maximizing GTM ROI 👉 Key GTM tasks to automate, with real-world examples that deliver 👉 How to strike the ideal balance between automation and the human touch Make 2025 the year your team focuses on your customers, not mundane operations. Don’t miss it! 📅 Date & Time: Nov 7th, 5 PM IST P.S. - We also have something special to announce. Tune in!

    Maximize GTM ROI with Workflow Automation

    Maximize GTM ROI with Workflow Automation

    www.linkedin.com

  • View organization page for Factors.ai, graphic

    10,966 followers

    GTM teams, we hear you: managing endless tasks and manual updates shouldn't stand in the way of growth. That’s why we built Factors.ai Workflows—to help you cut through the noise and focus on what truly drives impact. Join us tomorrow at 5 PM IST for a session where we will cover: ➡️ Automation that actually helps – How Workflows handle CRM updates, audience syncing, and outreach triggers, freeing your team from repetitive busywork. ➡️ Real-life success stories – GTM teams that have saved hours every week and the results they’re seeing with Factors.ai. ➡️ Your questions, live – From automating specific tasks to designing seamless GTM flows, bring your questions and let’s make your GTM strategy smoother. This is more than just a new feature—it’s about reimagining how GTM processes can work with you, not against you. Let’s make GTM easier, together. Looking forward to seeing you there! #gtm #automation #workflows #salesautomation #marketingops #factorsai https://lnkd.in/gmXbjZ9G

    View profile for Tanvi .., graphic

    Product Marketing | B2B SaaS | MBA from IIM Indore

    It’s almost 2025, and if you’re STILL manually running your GTM workflows, it’s time for a change. Workflow automation isn’t just a “nice to have”—it’s the need of the hour. Let’s be real: who actually enjoys spending hours updating CRMs, building audience lists, and optimizing ad campaigns manually? 🤢 Join me and Shubham Mathur for a LinkedIn Live where we’ll cover: 👉 Why automation is essential for maximizing GTM ROI 👉 Key GTM tasks to automate, with real-world examples that deliver 👉 How to strike the ideal balance between automation and the human touch Make 2025 the year your team focuses on your customers, not mundane operations. Don’t miss it! 📅 Date & Time: Nov 7th, 5 PM IST P.S. - We also have something special to announce. Tune in!

    Maximize GTM ROI with Workflow Automation

    Maximize GTM ROI with Workflow Automation

    www.linkedin.com

  • View organization page for Factors.ai, graphic

    10,966 followers

    Not getting enough form submissions? Here’s how to increase them with 3 simple tweaks Factors.ai helps you use G2 intent signals to create personalized experiences that improve submission rates. ➡ Segment your audience based on their G2 engagement using Factors.ai. Whether they’re comparing products or checking out competitor reviews, this segmentation allows you to align your messaging with their intent. ➡ Personalize landing pages and forms using Factors.ai’s insights. If a prospect is reviewing competitors, highlight why your solution is superior. If they’re reading testimonials, show them more success stories and real-world results. ➡ Track form submission rates and optimize in real-time with Factors.ai. You can see which segments are converting and adjust your content accordingly to improve performance. . Questions about improving form submissions with G2 data? Ask us, and we’ll show you how! #leadgeneration #formconversions #factorsai #g2signals

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