Flaunt

Magic Mind x Flaunt crew 🤝 We finally had the chance to hang with @Matthew Faris and Isa de Burgh today and celebrated launching #MagicMakers Rewards at GROW LA! Love getting in person with clients and our booth was made complete with their mental performance shots 🧠 Check out Magic Makers Rewards here 👇 https://lnkd.in/er7Kn3wd #loyalty #retention #shopify #GROWLA #managedservices

Prepping for conference mischief and spreading the word that #service is the new software. (sound on) Flaunt loyalty technicians, at your service. See you soon #GrowLA! #service #loyalty #shopify

Are you a DTC retention leader? Tired of poor service, confused customers, and bad KPIs with legacy loyalty SaaS? If so, I'm sorry for the past experiences you've had. But I think you should join our fireside chat today to see what's next in loyalty! I will be interviewing the CEO of Blair Skincare (fmrly Skin By Blair), covering her brand story, how she scaled her business, and why she went through a major re-brand. Importantly for you PTSD loyalty program launchers, I'll also ask about: 1. her journey to launch an innovative rewards program alongside that rebrand 2. select specific KPIs to design the program and campaigns around 3. how she delivered a compelling value proposition beyond discounts ...with a lean team of THREE employees (founder included). I've got a great lineup of questions for her and am excited to hear her answers. How did she do it??!?!?! Sign up with the link in the comments!

“This is pretty gangster not going to lie” is how an OG Shopify vet described Flaunt. Watch this week’s edition of Insights from #NewPointFoodMart to find out why. And join our webinar today! Link in comments (duh)

Want to create a bad a** DTC skincare rewards program that goes beyond discounts with a lean team? Check out our new blog, where we break down the new program we launched for Skin By Blair. Skin By Blair came to us with four objectives that would make any marketer's ears perk up: 1. Drive incremental growth and retention 2. Leverage their unique position as a medically-backed skincare brand 3. Integrate seamlessly with their subscription model 4. Accomplish all of this while minimizing reliance on margin-eroding discounts Oh, and did we mention they wanted to do this with a lean team of just three, including the founder? Here's how we helped: 1. a customized loyalty design that includes personalized, time-bound rewards 2. heavier reliance on experiential rewards and founder access 3. end-to-end design, creative, implementation, and data science services 4. Klaviyo loyalty challenges with Instagram integrations to promote advocacy Link to the full blog here: https://lnkd.in/g8FfyCz5 Link to our virtual fireside chat with Blair Hayes, the Founder and CEO of Skin By Blair (now "Blair Skincare"), here: https://lnkd.in/g3rxQPkS

Catch Connor Kelley, CLMP and Chris Miller, CLMP in LA next week 🌞 We have some fun plans up our sleeve for Flaunt's booth... Get your tickets and hit us up!

Here are 5 ways a 700k-follower, dermatologist-founded Shopify skincare brand could go beyond discounts to boost LTV (profitably): We conducted a retention & LTV audit for Murad Skincare. They are doing some exciting things with their Murad Rewards, but here are the biggest opportunities we found to protect margins and unlock incremental sales: 1. Tier Differentiation: Higher tiers should feel exclusive. Right now, most benefits are available to all members. Where's the incentive to level up? 2. Brand Asset Utilization: With a founder-led brand this rich in history, there's gold to be mined. Think exclusive content, virtual events, or even exclusive merch or partner perks for top-tier members. 3. Engagement Diversification: Why stop at purchase-based points? Reward customers for engaging with educational content, supporting partner charities, or sharing on social media. 4. Personalization Power-Up: That skin quiz data? There's potential to take this personalization further. It's begging to be used for tailored offers and product recommendations that support a tailored skincare experience. 5. Post-Purchase Potential: The "order confirmation" page is prime real estate. Use it to collect more data, encourage social sharing, or nudge towards that next purchase. Check out the link to the full teardown in the comments! #DTC #retention #LTV #loyalty #skincare

WEDNESDAY OCT 16TH!!! Don't miss Blair Hayes join Flaunt CEO, Connor Kelley, CLMP, for a discussion on Skin By Blair's new rewards program. Blair will share behind-the-scenes insights on: 1️⃣ Designing a personalized program that reduces reliance on discounts 2️⃣ Integrating Recharge subscriptions x rewards to extend the avg. subscription length 3️⃣ Building an expert rewards program with a lean team Register below and tune in on Zoom 👇 #skincare #DTC #loyaltyprograms #rewards #Shopify #Klaviyo #Recharge #FlauntLoyalty

Skin By Blair just launched a next-gen rewards program! What's unique? (hint- SKINCARE, SUBSCRIPTIONS, & SERVICES) 1. SKINCARE-SPECIFIC The program structure is set up for success in the SKINCARE category. Flaunt's quizzes and survey module enables customers to update their skincare profiles and start getting tailored rewards and offers right away with our deep Klaviyo integrations and personalized offers capabilities. No more capturing data that gets trapped in a silo and can't be activated for different campaigns. Flaunt helps activate skin quiz and profile information for a personalized rewards journey. ------ 2. SUBSCRIPTION-INTEGRATED Blair Hayes aimed to reward the right behaviors and reduce subscription churn. Her "Subscribe and Save" discount is rare and highly valued. She wanted a loyalty challenge that incentivized first-time subscribers to stay beyond their initial purchase, while also rewarding existing subscribers—all without eating significantly into margins. We tackled technical challenges with Recharge, where customers had multiple subscriptions on different days. Flaunt personalized challenge capabilities, Klaviyo email flows, and Recharge integration will be helping nudging targeted segments to extend their subscriptions without over-rewarding come BFCM. WIN WIN WIN! ------ 3. SOFTWARE + SERVICES This tailor-made program was powered by Flaunt's full-suite solution, combining our Shopify and Klaviyo apps with hands-on services. It’s the same solution that helped Barefaced® drive +17% more sales. Launched alongside Blair Skincare's rebrand, we went from zero to launch in less than two months—covering branding, assets, financial modeling, custom rewards, and a full campaign calendar. With a lean team of just THREE, including the founder, Blair Hayes trusted Flaunt to handle all the heavy lifting, providing loyalty and retention expertise. The program is fully customized to their needs, focusing on unique rewards, reducing discounting, and maximizing impact based on key KPIs. ------ Shoutout to the Revision Skincare® team for connecting us! Maria Carell Michael Sabbia Craig Horsley + Chris Murray AlexSandra Sisler And to Jordan Harper, FNP-C and the Barefaced® team for being our foundational design partners and connecting us with Revision Skincare®! ------ Want to learn more? Claim an invite for our fireside chat with Blair Hayes next week on October 16th at 12pm ET. Link in the comments!