GORGIE

GORGIE

Food and Beverage Retail

The socially-verified energy drink with benefits!

About us

👋👋👋 Meet your new best friend! GORGIE, an energy drink with benefits from a brand with benefits. ✨✨✨ A Community, a brand, a platform on a mission to make wellness fun! We believe that wellness, energy, supplements and good for you products should no longer be a sacrifice in taste, vibe or aesthetic. We are a brand with benefits creating beverages with benefits, and we are starting with ENERGY. What started out as a product for intense fitness performance is now evolving to become a go-to want and need for all day, everyday life - growing into a $40B industry. Energy drinks are now for Monday morning motivation, pre workout boosts, 3pm pick me ups, and Saturday night dance parties. 💃💃💃 It has women's wants and needs written all over it, yet there is not a single brand focused on building with a truly women-first lens. We want products that give us energy, yes, but with added benefits we love for health, wellness and mindfulness. We want products that are good for you and look good with you! We want communities and brands that speak to us visually and show up reliably, with digital moments and IRL experiences we care about. And we want a brand that is built by women for women, yet inclusive for the whole household! 👯♀️👯♀️👯♀️ GORGIE started community first. We crowdsourced every moment of this journey thus far, and we plan to do so every step of the way. We’re a brand built by followers and friends, driven by community. We're talking IG surveys, Tiktok competitions, and Geneva conversations for input on products, flavors, visuals, compelling names! Our community has chosen it all, and we’re just getting started… GORGIE is launching January of 2023 and already the community is building and bursting. We are inviting you to join this mission, this journey, and this brand that is about to change the world 🚀

Website
getgorgie.com
Industry
Food and Beverage Retail
Company size
2-10 employees
Type
Privately Held

Employees at GORGIE

Updates

  • View organization page for GORGIE, graphic

    2,085 followers

    Stalking the shelves for the perfect pick-me-up? We know just the thing 😜 GORGIE is now available at Kroger Pick up a can (or as many as you can carry) of our watermelon 🍉 and tropical punch 🥤 now on shelves at Ralph’s, King Sooper’s, and select Krogers in California, Texas, Colorado, Kentucky, Kansas, Nebraska, Missouri, Arkansas, Mississippi, Tennessee, Louisiana, Utah, and Wyoming! AND, stay tuned on our socials for exciting updates and giveaways at a Kroger near you! HUGE shout out to TEAM G, especially: 🪩 Adam Brion, our VP of Sales, for getting cans in hands and out the door! 🪩 Keeley Mennie, our Director of Shopper Marketing, for curating our shopper’s experience! 🪩 Nicholas Giannuzzi, for finding new opportunities to grow our shelf space! 🪩 Our friends at CMG, Jennifer Monaco-Lofgren and Trina McCool 🪩 And, of course, our new friends at Kroger: Kaylee Hamilton, Jim Whicker, Lindsay Hamilton We cannot wait to see you there!!! #energydrinks #healthyenergydrinks #cpg

  • View organization page for GORGIE, graphic

    2,085 followers

    🎉 What an incredible experience at the Inc 5000 Conference! 🎉 We still can’t get over our founder’s, Michelle Cordeiro Grant, inspiring talk on "Cashing Out or Carrying On: Navigating Your Exit Strategy" at this year’s Inc 5000 conference. Her energy and insights on an entrepreneur's decision to sell or not was nothing short of inspiring AND informational. 💵 Know Your Value: Understanding what makes your business unique is crucial. Michelle emphasized the importance of recognizing your brand's worth and how it can shape your exit strategy. 💪 Build a Strong Team: A resilient and skilled team can make all the difference. She spoke about how surrounding yourself with the right people can lead to sustainable growth and ease transitions, whether you’re cashing out or carrying on. 🔄 Embrace Change: The landscape of business is always evolving. Michelle reminded us that adaptability is key—embracing change can open doors to new opportunities, even when considering an exit. 📈 Think Long-Term: Planning for the future should start today. She encouraged all of us to think strategically about our business's legacy and how our decisions today will impact tomorrow. From sharing her own journey to providing practical tips on how to approach exit strategies, Michelle highlighted that planning your exit is just as important as the journey to get there. Huge thanks to everyone who attended and to Michelle for sharing her wisdom! Here’s to making bold moves and planning our futures with confidence! 💪✨ #energydrinks #healthyenergydrinks #cpg

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  • GORGIE reposted this

    View profile for Kara Goldin, graphic
    Kara Goldin Kara Goldin is an Influencer

    Founder, CEO, Board Member Creator of The Kara Goldin Show Author of Undaunted, a WSJ & Amazon Bestseller!

    Ready to see one of the newest beverages shaking up the energy drink category? ⚡️ On this episode of #TheKaraGoldinShow, we’re joined by Michelle Cordeiro Grant, the powerhouse Founder & CEO of GORGIE, a brand that’s redefining wellness with better-for-you energy drinks. 🚀 The journey as a serial entrepreneur, launching GORGIE, the challenges she faced, and how she’s using social media and sustainability to drive growth. Don’t miss this inspiring convo packed with insights on entrepreneurship and wellness! 🎧💥Tune in NOW! 🎧💥 Link in bio or here: https://apple.co/48atZND #TheKaraGoldinShow #GORGIE #WellnessRevolution #Entrepreneurship #Innovation #HealthAndWellness #BusinessGrowth #Leadership #BrandBuilding Michelle Cordeiro Grant GORGIE

  • View organization page for GORGIE, graphic

    2,085 followers

    🌟 Michelle Cordeiro Grant on The Kara Goldin Show 🎧 Another bev bestie, Kara Goldin, founder of Hint Inc., hosted our very own, Michelle Cordeiro Grant, on her podcast! Such a good listen to hear more about female founders journeys, ramp up on stories like Michelle pivoting from bras to beverage, and get practical tips on how Michelle uses social media to listen to her customers. We always love listening to Michelle talk about how she built us, so tune in today! https://lnkd.in/eWHdCAPG #energydrinks #healthyenergydrinks #cpg #erewhonsmoothies #TheKaraGoldinShow

    597 Michelle Cordeiro Grant: Founder & CEO of GORGIE

    597 Michelle Cordeiro Grant: Founder & CEO of GORGIE

    podcasts.apple.com

  • View organization page for GORGIE, graphic

    2,085 followers

    Happy day to us! Our Jaclyn Hill collab was featured in ADWEEK! You could say we were kind of (ok, VERY) thrilled to see our collab featured in Adweek’s publication covering their panel at Brandweek, as an example of “finding natural fans.” Well, we know all about natural 😉 (green tea, that is) 🍃 We found out Jaclyn was a fan the same way everyone else did: When she posted her enthusiasm for our product on her instagram! 🍊Her strong community on socials 🤝 our community based 🧘Her passion for wellness 🤝 B6, B12, and no added sugar 💄Her beauty background 🤝 biotin for the glowing skin & hair & nails From the moment she posted her passion for G, we knew we had the perfect partner on hand :) And, it has all been uphill from there 📈 So, big thanks to ADWEEK, for promoting our collab with our very own, Jaclyn Hill-Torrey! https://lnkd.in/emYENSx8 #energydrinks #healthyenergydrinks #cpg

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  • GORGIE reposted this

    View profile for Hailey Gorski, RD, graphic

    Media Dietitian 🥬🤳🏼

    The better-for-you (BFY) brands that do it best ALWAYS find a way to intersect — 🥗 Nutrition: healthier ingredients and better nutrition facts compared to their competitors 🥗 Culture: engaging with diverse ecosystems, like beauty influencers, to broaden their brand appeal and create a deeper connection with their community 🥗 Lifestyle: meet the needs of people who want healthy options without sacrificing convenience I started as a consumer of GORGIE and turned into a freelancer since I saw the innovation and passion behind their brand! Here’s how the team executed this strategy for the Jaclyn Hill Orange Twist launch: 🍊 Nutrition: these drinks are free of artificial sweeteners, provide B vitamins and biotin, and are only 5 cal with 0 g sugar! 🍊 Culture: by partnering with a beauty influencer (Jalyn Hill) that consumers learned makeup techniques from ( 🙋🏼♀️💄) and sending PR to influencers to spread the word about the launch (🤳🏼🍊) 🍊 Lifestyle: a canned energy drink makes it easy to get an energy boost while taking your biotin supplements OTG, requiring 0 prep time My fave part of it all as a dietitian?! CPG products that balance the aspirational & approachable branding make consumers more excited and motivated to make healthy choices! YAY for innovation in the BFY space!! 🥳 #dietitian #mediadietitian #getgorgie #energydrink #cpg

  • GORGIE reposted this

    View organization page for TOST Beverages, graphic

    1,430 followers

    We shopped ‘til we dropped this past Friday at East Hampton AYNI universe Trunk Show hosted by Paz Lifestyle, LLC at The Baker House 1650! 🛍️ Ayni is committed to social, economic, and environmental sustainability, which is why we were so proud to sponsor this exciting event alongside Athletic Brewing Co. and GORGIE. Guests had the chance to sip on TÖST while they browsed Ayni’s unique pieces – a perfect pairing if we do say so ourselves. 🥂 #NonAlc #DrinksIndustry

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  • View organization page for GORGIE, graphic

    2,085 followers

    So thankful for partners like 5614 who help our activations come to life!

    View organization page for 5614 Marketing, graphic

    135 followers

    At 5614 Marketing, it’s always about the people. Our incredible team, forward-thinking clients, and the fantastic consumers we engage with at every event make all the difference. Focusing on relationships ensures every activation is a success, and we couldn’t do it without the support from everyone involved. It’s not just about marketing, it’s about creating memorable experiences and building lasting connections. Thank you to our staff, clients, and consumers for your continued trust and partnership! Together, we can achieve anything!

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Funding

GORGIE 1 total round

Last Round

Pre seed

US$ 6.5M

See more info on crunchbase