Gravity Research

Executives should prepare for a high-stakes environment on societal issues. President-elect Donald Trump’s anticipated actions on topics like immigration, DEI, and transgender rights will create societal volatility — and could lead to consumer or employee calls for business leaders to respond. - Luke Hartig, president, Gravity Research

With the election just 5 days away, Luke Hartig, our president, joined Julie Hyman and Josh Lipton at Yahoo Finance to discuss Gravity’s Risk Playbook: How Companies Should Navigate the First 100 Days of a New Administration. He offered practical insights into the potential impacts of Tuesday’s election on companies, including: ✅ Potential effects on policies ✅ Key areas open to shifts, such as immigration, economy, DEI, worker’s rights, and climate. PLUS tips for scenario planning, empowering CEOs to navigate the crucial early days of a new administration with strategic foresight. Watch the interview here. ⬇ ps://https://lnkd.in/eTvSwube #reputationalrisk #2024election

Most American adults think they can spot fake news, but many struggle, and about 1 in 3 admit to accidentally sharing false information. Misinformation can create corporate risk with reputational and financial implications. Our latest report helps corporate leaders strategically manage the risks introduced by misinformation, including: ✅ Insight into how limited content moderation policies have fueled the spread of misinformation. ✅ The risks corporations face due to misinformation (and disinformation). ✅ Guidance on strategic steps companies should take to respond effectively, including frameworks for scenario planning. Download report ➡ https://lnkd.in/ezVjYDEX

Join our team tomorrow at 1:00 p.m. for a webinar where we'll examine the networks of influence in the 2024 presidential election.  During this 30 minute session, we will: ✔discuss the inner circles of the Trump and Harris campaigns ✔ offer predictions around who the key personnel tapped to join the next administration will be ✔assess industry-by-industry impacts stemming from different election outcomes and appointments Request to register ➡ https://lnkd.in/e4tVW93e #election2024 #influence #newadministration

Between Election Day and Inauguration Day, corporations may be forced to navigate political polarization, civil unrest, and electoral disputes. Our new Risk Playbook: Navigating the Election Aftermath outlines everything executives should consider as they prepare for what could happen post-election but before the formal transition of power. Download ➡ https://lnkd.in/ga9QzADW #reputationalrisk #election2024 #communications

How can brands manage reputational risk amid a divisive election? Join Kendall Seketa and Joanna Piacenza this Wednesday, October 16 at 2:00 p.m. ET, where they will unpack data from our Q3 Risk Index report, including: 🚨 The two riskiest societal issues companies are managing now and which issues are likely to ‘heat up’ post-election. 🎯 Where you need to focus proactive communication and reputational risk mitigation efforts. 🔭 What to watch out for post-election and into early 2025 in either election scenario outcome. Request to register ➡ https://lnkd.in/esT2JHWB #reputationalrisk #societalissues #2024election #communicators

Grateful to share our work on Corporate Reputational Risk in the 2024 Election at today's Washington Heads of Office Leadership Council Annual Bootcamp!! Kevin Turpin National Journal Luke Hartig Gravity Research #reputationalrisk #2024election #WHOOLCBOOTCAMP2024

In today's highly polarized environment, how can companies plan ahead to navigate reputational risk?  Our Q3 Risk Index Report dives into which societal issues are riskiest for corporations now, and how these risks are likely to "heat up" as we move into 2025. In this report, we unveil: 🔢 **Quantitative(!)** risk scores for the 9 most pressing societal issues in corporate conversation today. 🔭 A retrospective and look ahead at how those risks have evolved and/or are likely to evolve near term. 🔥 Which societal issues to watch out for as brands navigate the election and into 2025. Download the report here ➡ https://lnkd.in/ebUsUt43 #reputationalrisk #GravityRiskIndex #corporaterisk #societalissues

How are you managing reputational risk amid a divisive election? Our Q3 Risk Index gives communications leaders a quantifiable way to identify, evaluate, and strategize corporate engagement on societal issues. Join us on October 16 for a 30-minute webinar and live Q&A with Kendall Seketa and Joanna Piacenza, where we'll present our Q3 Risk Index and look ahead, unveiling: 🚨 The two riskiest societal issues U.S. companies are navigating now. 🔥 Which societal issues are most likely to ‘heat up’ post-election—and where you need to focus your proactive communications and risk mitigation efforts. 🧐 What you need to watch out for post-election and through early 2025 in either election outcome scenario. Request your seat ➡ https://lnkd.in/esT2JHWB #riskindex #reputationalrisk #communications

Thanks to Axios and Eleanor Hawkins for a great conversation with Joanna Piacenza about our latest Corporate Insider Perspectives. We surveyed our Corporate Insiders Group—exclusive group of 200 communications leaders—on what, and how, their companies planned to engage around the October 7th anniversary. Read more👇 https://lnkd.in/gqPzyGJF #CorporateInsider