Growgetter

Is this perhaps one of the best ways marketing content can help sales? Sheri Otto shared an idea on "Marketing, Demystified" that can help drive revenue. Find the full episode here: https://hubs.li/Q02TPc1H0 #marketingstrategy #mrx #growthmarketing #salesenablement

52: The New Marketing Rules to Follow for Revenue Growth What works and what doesn’t certainly is an ever-moving target in the world of marketing. But the way we do marketing is vastly different today from just a few years ago. David Meerman Scott has continuously chronicled the change in his book - now in the 9th edition “The New Rules of Marketing & PR” and he’s here to help us understand the new rulebook. Join Jennifer Mancusi and him for this discussion and grab a copy of his book here: https://lnkd.in/gjqdK_5V

Showing Up Authentically: The Art of Genuine Connection in Marketing On the heels of an episode on consumer trust as a business differentiator let’s continue to find out how brands can stand out by showing up authentically. That's what we'll uncover on this episode with renowned brand positioning expert Kathy Galloway Known as "The Clarity Wizard," Kathy has over 20 years of hands-on experience in the CPG industry across 30+ product categories. She's helped countless brands align their messaging with core values, create meaningful consumer connections, and stand out authentically. Join us for this episode of "Marketing, Demystified."

And here's why having your own podcast works. #podcasting #mrx #marketing #growthmarketing

Doing research as part of an advertising campaign isn't just a cost, but it can save the company money and help it adjust the strategy. Brian Monschein explains in this clip from "Marketing, Demystified."

Trust us, trust works to drive business Welcome to Episode 50 of "Marketing, Demystified." In a world where skepticism runs high and attention spans run low, how can B2B marketers build genuine connections, trust and drive growth? That's what we'll uncover with our guest, Philipp Kristian D an international trust keynote speaker and luminous global voice on trust. Philipp has spent a decade in Fortune 500 digital innovation, advised unicorn-status tech companies, and authored two books on trust as the superpower of humanity. He's here to inspire us to mind distrust and win with trust. Join Phillip and Jennifer Mancusi for this live conversation

🕵️♀️ The invisible buying process is real! 👇 🔍 83% of B2B buyers are now initiating contact with vendors ⏳ Buyers typically wait until they're 70% through their decision process before engaging with a salesperson Understanding B2B buying behavior can be the key to success. Even more tips here: https://hubs.li/Q02S2RBj0

🏰 Think of your website as a medieval castle. It's not just about having the prettiest towers. You need rock-solid defenses too! A holistic SEO audit is like hiring a master architect to fortify your online kingdom. It ensures your site is secure against threats and optimized for search engines. Your castle's key defenses include: 🔒 The main gate (SSL certificates for secure connections) 🔄 Regularly maintained drawbridges (software updates) 🔑 Unbreakable locks (strong password policies) 💾 Secret escape tunnels (robust backup systems) 📜 A fair constitution (clear privacy policies) 🛡️ Ready to be knighted with the highest ranking in the kingdom of search? https://hubs.li/Q02Rdbg_0

💼 Market expansion isn't a one-size-fits-all game. Each new territory brings its own set of challenges and opportunities. 📈 Did you know that effective resource allocation can be the difference between success and struggle in a new market? 🔮 But how do you predict and prepare for these unique challenges? That's where expert insights come in handy. 🎓 Our on-demand "Unlocking Global Growth" webinar dives deep into developing localized strategies and optimizing for maximum impact. 🖱️ Ready to skyrocket your business growth? Get the on-demand recording and start your journey to successful market expansion today! https://hubs.li/Q02R8LVG0

Maximizing marketing ROI: How modern inputs are revolutionizing marketing Modern marketing inputs—what are they, and how are they revolutionizing the way we drive demand and maximize ROI? In an era where data is king and technology is evolving at breakneck speed, it's crucial for businesses to stay ahead of the curve. We'll explore strategies, tools, and techniques that are reshaping the marketing landscape and help companies achieve growth. To discuss that topic, Jennifer Mancusi is joined by Sheri Otto, a top B2B marketing strategy voice and growth marketing manager at Redwood Software. Join us for this live episode of "Marketing, Demystified."