Gumband

We're back in town for Austin Tech Week 🤠 If your company's seeking a streamlined, experiential marketing solution to 1) remotely control operations for your interactive events and activations, 2) easily manage content to optimize user experiences and 3) capture digital analytics for your physical spaces, then let's talk! Send a DM or email us directly at info@gumband.com.

Attending the Inc. Magazine 5000 Conference was a truly invigorating and inspiring experience. This event honors America's fastest growing private companies (everything from SaaS platforms to fashion accessories and garage door services) and we were thrilled to be in attendance. We met with numerous founders, entrepreneurs and dedicated team members sharing challenges, guidance, and success stories. 🌟 Thanks so much to the entire Inc. crew for hosting this amazing event. As a 3 year old tech startup — with a client roster that includes Google, TikTok, Stripe, Nike and the NFL — our team at Gumband appreciates the support and are excited for the next phase of our business as we go into 2025. We look forward to seeing everyone there again next year. #Inc5000 #experientialmarketing #brandmarketing #immersivebranding #tech #innovation

All- I've been heads down the past few months working with my team at Gumband as we redesigned our brand, our website and improved our product capabilities. Gumband allows brands and retailers to manage and measure their in-person activations and spaces in real-time, from the cloud. Companies use our software and hardware offerings to capture digital analytics and boost the ROI of their physical spaces. Our client list already includes global tech and retail brands: Google, Meta, TikTok, Stripe, LinkedIn, Nike, the NFL, Equinox and Activision. Whether you work in experiential (spaces, activations, retail, sports, etc.) or have referrals who could benefit from our services, we'd love to talk. You can send me a DM or email me at kendra@gumband.com. www.gumband.com.

We’re on-site at the Inc. Magazine 5000 Conference in Palm Desert 🌴 If you’re attending and your brand struggles to create and track the impact of its experiential events, let’s discuss how you can start capturing digital analytics for your physical spaces (permanent, live events and retail). Let’s link up: ⭐️ James Chester, Co-Founder & CEO, james@gumband.com ⭐️ Kendra Newton, Marketing Director, kendra@gumband.com #inc5000

"What about this internet thing? Do you do you know anything about that?" “It's a place where people can publish information. They can have their own homepage, companies are there, the latest information." This exchange went down in 1995 between David Letterman and Bill Gates. At the time, the conversation was met with skepticism. Dave even asked why anyone would bother listening to a baseball game on the computer when they have a radio. Fast forward to now, and most people can't imagine not having the internet — and some have never known life without it. That's because any time you're disrupting a product or industry, it takes time — and most importantly education — to change behaviors and opinions to onboard users. As a startup, we're tackling the challenge of how brands manage and measure their physical spaces (which FYI, hasn't changed much in YEARS). When they find out that Gumband lets you capture digital analytics for in-person environments — transforming them into measurable marketing assets — the immediate response is 👀 🤯 followed by "We've needed this, tell us more." Early adopters (Google, TikTok, Stripe, Nike, the NFL) use our platform to future-proof their interactive spaces, enhance user journeys, optimize the impact of their experiential investments and generate new insights while saving time and money. We're a small and mighty team powering the future of experiential marketing because we believe that experiences matter and we can make them better. Connect with us to learn more, and comment with your favorite experiential memories. #experientialmarketing #brandmarketing #immersivebranding #brandexperience #brandactivation #marketing #experiential #futureofretail #retail

Thank you Fast Company and Texas Immersive Institute for having us in NYC and Austin last week! The FC crew had a fantastic lineup of events and sessions to celebrate the 10th anniversary of their Innovation Festival. It was truly inspiring to connect with trailblazers and creatives from across several industries who are shaping the future in their fields and making an impact. #FCIC10 #FCFestival Then we had the honor of speaking with members of the Texas Immersive Institute at The University of Texas at Austin about disruption in the experiential space and how brands can use digital analytics to unlock new insights and optimize user journeys in physical environments. You can view the recorded live stream here: https://lnkd.in/et_4K272. Till next time 🎉 #experientialmarketing #brandmarketing #immersivebranding #experiential #experientialevents #eventmarketing #futureofretail #retail

What an incredible time last week at the Fast Company Innovation Festival in NYC! The event team pulled off an amazing set of sessions and events all across the city to celebrate 10 years of innovation. From A-list headliners and community-minded gatherings to tech deep dives and channel-specific workshops, they pretty much did it all. We left the week inspired and very well caffeinated (obv). Thanks as always to Morgan Brady, Kc Ifeanyi, Jamie Rudolph, and the rest of the FC team for a 10/10 experience!

UPDATE: You can live stream our presentation tomorrow evening at the Texas Immersive Institute 🎉 Tune in on Thursday, September 19th at 4:30pm PT / 6:30pm CT / 7:30pm ET. We’ll discuss the latest in immersive technology and how Gumband’s management and measurement capabilities give brands access to digital analytics for their physical spaces.  Gumband Team: James Chester, Co-Founder & CEO Dr. Lisa Rogers, Director of Data TUNE IN HERE: https://lnkd.in/eYs_FiMy Attend in Person: Day: Thursday, September 19, 2024 Time: 6-8PM Location: CMB 2.112A (2504 Whitis Ave, Austin, TX 78712) RSVP: https://lnkd.in/gm9Pk8NT #experiential #experientialmarketing #immersivetechnology #brandmarketing #experiencedesign #futureofretail #brandexperience #immersivebranding

If you're in the Austin area next week, join us as we present Gumband at the next Texas Immersive Institute Salon Night event. We’ll discuss the latest in immersive technology and how Gumband’s management and measurement capabilities are offering brands new insights that are specifically designed for understanding in-person engagement and even spatial popularity of an exhibit.  Details and RSVP link below ⬇ Gumband Team: James Chester, Co-Founder & CEO Dr. Lisa Rogers, Director of Data Kendra Newton, Director of Marketing Day: Thursday, September 19, 2024 Time: 6-8PM Location: CMB 2.112A (2504 Whitis Ave, Austin, TX 78712) RSVP: https://lnkd.in/gm9Pk8NT

Introducing the new gumband.com! We've got a brand new site and logo — plus, take a peek at our redesigned UI. We've been heads down all summer improving our product capabilities and working to roll out these new updates to help brands gain insights into the efficiency of their physical spaces. Visit us to learn more about how brands use our platform to unlock impactful in-person moments with their visitors. Gumband makes experiences better! #experientialmarketing #brandmarketing #immersivebranding #saas #brandexperience #brandactivation #marketing #experiential #futureofretail