GXO Logistics, Inc.

GXO's Jamie Cook Saucedo headed to Beauty Connect Series with Patrick Ta Beauty's Paul Parikh, Heidi Lim and Jacqueline Barrett, where they discussed the beauty brand's unprecedented growth. Our top five takeaways ⬇ ☀ A founder-led brand: Patrick Ta's authentic personality and kindness became the essence of his brand's voice. From that firm foundation, the team cultivated a social and digital-first business model that's connected with their target audience in spades. 🤝🏼 Intentional marketing strategies: As a beauty company, you need to develop the right long-term partnership with influencers by figuring out what's good for both of your brands. Ask yourself: "How will our product fit into their content? How does it come to life through their content?" Their platforms are an extension of your brand's story; choose the partners who will help that story sing. 💄 Two-way relationships with consumers: Modern day shoppers are savvy; they want to feel an authentic connection. Speaking to them as regular people and not just your customers will make them feel seen as well as heard. By giving them inside tips and tricks, you're helping them solve problems in their makeup routine, building loyalty across the brand. 🙏🏼  Invest in your team: Track down those beauty experts! From product development to finance to ecommerce to marketing, find the right talent from the beginning and your strategies will skyrocket in effectiveness. A skilled team will be able to secure an initial implementation — and find the right logistics partner to scale with for growth. 🚀  Seamless direct-to-consumer experiences: The beauty industry continues to evolve at a rapid rate, so it's crucial to triage your strategies effectively and create tailored offerings with your products. Be intentional when trying new online avenues to reach potential customers! You don't have to try them all, but if and when you do, be strategic about it.

We're running at top speed in Germany as our site in Dormagen reaches full capacity for our customers! With tailor-made services and end-to-end offerings like GXO ServiceTech, we're seeing strong growth in the German logistics market across a range of industries, from aerospace to food and beverage and beyond. ⬇️

Technology was at the center of GXO's success at The Supply Chain Excellence Awards 2024! Our teams took home awards in both the UK and US: One was for Supply Chain Innovation with Nestlé, the other for The Innovative Use of Artificial Intelligence. Well done, #GameChangers! 👏🏼

More than 130,000 #GameChangers "raise the bar on operational excellence every day" to transform the supply chains of the world's leading brands — reliably. Malcolm Wilson shares his pride at GXO's ranking on Newsweek's list of America's Most Reliable Companies ⬇️

Consistency. Dependability. Results. On its list of America's Most Reliable Companies, Newsweek has named GXO its top logistics organization ➡️ bit.ly/3NFeJyD

As part of our "Safety in the Community" program in the UK, GXOers from our B&Q transport team stopped by Hazelwood School in Glasgow, which supports students age 3-18 who have sensory impairment and complex learning needs. They set up four different interactive activities, teaching them all how to #BeSafe around trucks! 🚚 🧡

Just wrapped up a panel discussion with Mike Packer, Matt Kelly and Ron Grove at today’s NextGen Supply Chain Conference in #Chicago. It’s clear we’re in the golden age of warehouse automation, and companies that put the rigor into their digital transformation are reaping the benefits. Those that aren't will be left behind. The relevance of AI to how warehouses are planned and managed is not far behind and will transform warehouse operations within five years. It's in the best interests of companies to lean in now, lest they get caught scrambling later. #warehouseAI #automation #supplychain

“As the first logistics provider in the world to deploy humanoid robots into live operations, we are paving the way for the entire logistics industry and beyond." Adrian Stoch highlights our operational incubator program with Fast Company ⬇️

What's driving purchases in the beauty space? What are consumers' preferences, priorities, influences and behavior? GXO's latest report dives into the hard data behind the ebbs and flows of beauty retail, and what trends we should be on the lookout for: https://lnkd.in/gTZK36Kc

Over 970,000 orders and nearly 4 million products later, GXO's partnership with Beauty Pie has seen a stellar first year. By leveraging our omnichannel expertise and their surging momentum, we're unlocking growth for this breakout brand in a highly competitive market.