Imprint

Our CEO Daragh Murphy spoke with Emily Mason from Bloomberg about Imprint’s recent credit facility with Citibank, as we continue to expand our client portfolio and partner with leading brands. You can read the full article here https://lnkd.in/e5dYdmBN

Today, Imprint announced the launch of the Eddie Bauer World Mastercard® – our third major program this summer. The Eddie Bauer World Mastercard® replaces the existing private label credit card, offering increased rewards points on Eddie Bauer purchases and accelerated rewards on everyday spending like gas and dining. We look forward to this continued partnership with Eddiebauer. To learn more about the Eddie Bauer World Mastercard® and its exclusive benefits, visit https://lnkd.in/e-4FkyXV.

We recently announced our groundbreaking partnership with Turkish Airlines to launch the Turkish Airlines Miles&Smiles Premier Visa Signature® Card. Today, we want to share why Turkish Airlines chose Imprint as its co-brand partner. As a global leader in luxury travel, Turkish Airlines needed a partner that could deliver a premium credit card experience in the U.S. that aligned with its brand identity and the modern-day, mobile-first consumer. Our track record of developing customized credit card programs, combined with an intuitive experience for customers of world-class brands, made Imprint the ideal partner. Our deep understanding of the travel industry and commitment to innovation enable us to develop a program that not only rewards Turkish Airlines' customers but also drives long-term loyalty and brand advocacy.  Our advanced technology stack and ability to launch tailored programs in record time were key factors in Turkish Airlines' decision. With Imprint, they found a partner that could deliver seamless innovative financial solutions to enhance their customers' travel experiences. Our agile and flexible approach to program development ensures that the Turkish Airlines Miles&Smiles Premier Visa Signature® Card will continuously evolve to meet the changing needs of Turkish Airlines' customers. We look forward to deepening our partnership with Turkish Airlines, the airline that flies to the highest number of countries in the world, and we are committed to delivering a best-in-class credit card program. For more on the Turkish Airlines Miles&Smiles Premier Visa Signature® Card please see https://lnkd.in/emgycixG.

We recently launched the new Brooks Brothers World Mastercard®, a co-brand card that offers an unparalleled value proposition for those who appreciate classic American style. Explore the many benefits that come with an Imprint powered program at imprint.co.

Imprint is proud to be recognized as one of the 25 companies on this year’s Forbes “Next Billion Dollar Startups” list. This recognition is a testament to the incredible growth we've achieved over the past four years, driven by the value our modern financial products bring to leading brands and their customers. https://lnkd.in/eADCXisD

We are proud to announce the launch of the Brooks Brothers World Mastercard®, developed in collaboration with Brooks Brothers, America’s oldest and most trusted retailer. This partnership signifies a major step forward for Imprint as we expand into the fashion industry, delivering an upgraded co-branded credit card that offers accelerated rewards tailored to the loyal customers of Brooks Brothers. This new program not only demonstrates our ability to provide innovative financial solutions to a diverse set of partners, but it also marks Imprint as one of the first fintech companies to convert an existing co-brand portfolio of meaningful size. Completing the conversion and launch in less than six months also highlights Imprint’s efficiency and ability to deliver swift, seamless transitions for large-scale programs. To learn more about the Brooks Brothers World Mastercard® and its exclusive benefits, please visit https://lnkd.in/diVCtepF. https://lnkd.in/dnpfkvhM

Introducing the Turkish Airlines Miles&Smiles Premier Visa Signature® Card. This exclusive partnership with Turkish Airlines marks a key milestone in Imprint’s expansion into the airline industry and reflects our momentum in partnering with global brands to provide premium financial solutions for the modern day consumer. This optimized card enables Turkish Airlines' frequent fliers a more intuitive experience in accelerating their rewards earnings while enjoying premium travel benefits.          Imprint is proud to be the exclusive issuer of this multifaceted travel credit card program in the U.S. for Turkish Airlines. We serve as an extension of the Turkish Airlines brand – building on its renowned reputation for excellence in travel to further augment their customers’ modern day travel experiences. Thank you to everyone involved in bringing this exciting partnership to life. For more on the Miles&Smiles Premier Visa Signature Card, visit https://lnkd.in/eSvWeKWA.

At Imprint, we've built our payments platform from the ground up. Delivering rewards to our partners' best customers is core to our mission of creating an incredible user experience. In order to hit our expectations of lightning-fast reads and robust record-keeping, our team designed an optimized DynamoDB table schema and employed optimistic locking to maintain data integrity. Read below to learn about our process of designing and building Abacus. Helen Zhao Rohini Patil Ruochen Ren Wael ElSahhar https://lnkd.in/e9HYDw5C

Women Leading the Way at Imprint: Spotlight on Rohini Patil Our journey at Imprint is fueled by innovation, and at the forefront of this journey is Rohini Patil, our Head of Engineering. Rohini's leadership and technical brilliance have been pivotal in driving our engineering team to develop cutting-edge solutions that keep Imprint at the leading edge of our industry. Her approach to problem-solving and project management has fostered an environment of creativity, collaboration, and technical excellence. Rohini's dedication to mentoring emerging talent and promoting diversity within the tech field has enhanced our team's capabilities and inspired a culture of inclusivity and continuous learning. As we spotlight Rohini Patil, join us in celebrating her remarkable contributions to Imprint's success and the tech community. #WomenInTech #EngineeringExcellence #Leadership What trends do you believe will shape the future of engineering in your industry? In light of current macro-economic trends, efficiency has become a paramount concern for leaders across industries. We're intensifying our focus on data-driven decision-making and optimizing our development processes to maximize impact while minimizing effort. Remote work has become the norm in our industry, offering opportunities for diversity and individual empowerment. However, fostering innovation in this environment presents challenges. While tools for effective communication are plentiful, cultivating a culture of shared context and learning is essential for successful collaboration in asynchronous mode. We're reevaluating our processes to prioritize articulating ideas, summarizing discussions, and integrating insights into our operational framework. The engineering landscape is undergoing significant technological transformations, particularly in the realm of AI and ML. We're navigating these shifts by striking a balance between AI innovation and ensuring robust data hygiene and protection measures. This approach is crucial for driving advancements in this space while delivering tangible ROI. As a woman in a leadership role in tech, what has been your approach to mentorship and diversity in the engineering space? I strongly advocate against implementing separate processes or isolated learning activities for women in corporate environments. Diversity and inclusion require a holistic approach embedded in every aspect of company culture and operations. Diversity is not just a checkbox but a fundamental principle guiding our innovation and collaboration efforts. My mentorship approach focuses on fostering a growth mindset and facilitating meaningful connections. By encouraging women to learn from diverse experiences and leaders, they can craft careers that align with their unique strengths and personalities. In doing so, they become catalysts for change within organizations, driving the diversity initiatives needed for growth and innovation.