In-house In-focus

In-house In-focus

Design

Bloomington, IN 609 followers

Highlighting the work and the people of in-house design, communication, and brand teams from companies around the world.

About us

Through concise, pointed, and revelatory features that illustrate the structure, motivations, and endeavors of in-house design, communication, and brand teams from companies around the world, In-house In-focus highlights and celebrates the work — and the people behind it — that make it possible for companies to build, develop, and evolve a sustainable, engaging, and consistent brand from the inside out. Long considered a secondary and less desired career path for designers — working at a design firm, brand consultancy, or advertising agency being the primary and most desired — working for an in-house design team has become a viable, covetable, and enjoyable option. Our hope is that In-house In-focus can serve as an ambassador for in-house teams around the world and help cement its viability and desirability as a fulfilling career path by bringing a new level of focus to the work and the people at the core of it. We have devised an editorial structure that will apply equally to all teams that addresses some of the main issues surrounding working in-house. Each team feature delves into: • What the benefits and challenges of working in-house are; • how teams work with outside agencies and other collaborators; • what role guidelines play in their day-to-day work; • how individual team members feel about working in-house; • where the team fits in the structure of the company and what the structure of the team is; • who the people in the team are; • what the physical environment of the workplace is; • and, naturally, what the work they do looks like. The goal is for all features to yield a robust showcase of each team and their work in a format that is engaging to potential hires, colleagues, and industry publications and media while raising the appreciation and understanding of in-house teams. We happily encourage and eagerly expect as many in-house teams to nominate themselves for being included.

Industry
Design
Company size
2-10 employees
Headquarters
Bloomington, IN
Type
Partnership
Founded
2021
Specialties
design, in-house, branding, packaging, and communications

Locations

Employees at In-house In-focus

Updates

  • View organization page for In-house In-focus, graphic

    609 followers

    We have finalized the speaker line-up for the inaugural In-house In-focus In-person conference taking place March 27 & 28, 2025 in Dallas, TX, and we could not be more excited for it but we are not quite ready to share it yet as we are putting the finishing touches on the website. This means you have until Sunday, September 8, to register for in-person attendance at the lowest possible rate of $450. Price will go up to $550 on September 9 and only 250 in-person registrations will be available at that price. Remote Access pricing will remain the same at $350 throughout the registration period and there is unlimited capacity. If you are even mildly considering attending, we are feeling humbly confident you will not regret purchasing at pre-sale prices and taking a gamble on the line-up but, if you need some teasers… we have speakers from one of the most visited museums in New York, one of the biggest retailers in the U.S., one of the most consumed beverages in the world along with speakers from a government agency we all have an affinity for, an NBA team, a professional women’s sports league, a small candy shop, an online fashion media empire, and more. Seriously, it’s epic. 💛 REGISTER HERE: https://lnkd.in/gmcdu8ah

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  • View organization page for In-house In-focus, graphic

    609 followers

    We are launching a NEW conference! Very excited (and equally intimidated) to announce a new 2-day conference specifically for in-house teams. In-house In-focus In-person in 2025 will take place on March 27 – 28 in Dallas, TX, at the slick Winspear Opera House in the downtown Arts District. We have a special introductory price through May 12 before we move into pre-sale prices. More info at the link below: https://lnkd.in/gmcdu8ah

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