InnerView Group

Highlights from Interface 2024, which took place earlier this week at the National Constitution Center in Philadelphia. Together, with our partners from Art Guild, Inc., as well as our sponsors from Moss, NMR Events and Onyx Integrations, we sought to host an event where attendees could learn more about the human, digital and physical aspects of storytelling. We couldn’t have asked for a better group of attendees or presenters, Chris Wallace, Kyle Morris, Cameron Uhlig, Kevin Sweeney and Robert Steel. We are energized by the conversations that took place this week and can’t wait to get to work on making next year’s event even more impactful! #thoughtleadership #partnership #facetoface

As you prepare to send your kids back to school this fall, freshening up on the fundamentals is crucial for their success. By focusing on the basics, students can smoothly start the school year and create efficient routines.  Like going back to school, your salespeople should be focusing on the fundamentals in order to finish the year strong. These fundamentals are guiding points that enhance readiness and lead to overall success.  #FocusontheFundamentals  

The Olympic Games never disappoint. There are always amazing stories and feats of accomplishment that leave us in awe and so many lessons that translate to our everyday lives. For us, the biggest reminder is how focusing on the right metrics in today's fast-paced business world can be the difference between victory and defeat.   Here are the five measurements we focus on to help companies unite their sales teams and improve performance.   ✅ Alignment: Even the slightest misalignment can disrupt the whole performance.   ✅ Confidence: How confident are your sales teams in telling the stories you've crafted?   ✅ Acceleration: Sometimes, a well-timed acceleration can change your trajectory completely!    ✅ Benchmarking: Benchmarks allow companies to set goals and make adjustments necessary to improve.   ✅ Collaboration: Collaborative efforts drive innovation and allow teams to overcome challenges.   #MeasurementMatters

Olympians must be able to set themselves up for success by benchmarking their results against the competition. As shown this week by the USA Men’s Gymnastics team, benchmarks allow athletes and teams to set goals and make adjustments necessary to improve. The team utilized Stephen Nedoroscik’s wild card talent on the pommel horse routine to bring home the team’s first medal since 2008. Team USA used benchmarking to add value to each individual team member’s specialty to secure the win. In what ways do you use benchmarks to set goals? What adjustments do you make based off of these metrics to help your teams succeed? Utilize insights and adapt strategies to improve success. https://lnkd.in/e-3TnfwQ #MeasurementMatters #Olympics2024

In Olympic cycling, moments of intense acceleration can make all the difference between winning and losing. How do you know when to accelerate to achieve the business growth you desire? Don't guess. Measure to find the key areas where you need to push harder. Sometimes, a well-timed acceleration can change your trajectory completely! #MeasurementMatters #Olympics2024 https://lnkd.in/eZDYGn8i

In Olympic cycling, moments of intense acceleration can make all the difference between winning and losing. How do you know when to accelerate to achieve the business growth you desire? Don't guess. Measure to find the key areas where you need to push harder. Sometimes, a well-timed acceleration can change your trajectory completely! #MeasurementMatters #Olympics2024 https://lnkd.in/eZDYGn8i

Olympic athletes are propelled by an unshakable belief in themselves and a commitment in achieving their dreams. Do your employees have that same sense of belief in your brand and the services you offer? Don't guess. Measure how confident they are in telling the stories you've crafted. Nurture belief - it’s the foundation of every great achievement. #MeasurementMatters #Olympics2024 https://lnkd.in/enHy4enJ

While we definitely prefer to have the whole team in person for our quarterly review sessions, our Q2 wrap up was still impactful despite three key team members, Trey Heatly, Matt Brewer and Chris Martin, joining us from the big screen. The halfway mark of the year is always a good time to reflect on what is effective and what needs to be adjusted in order to hit our #strategic objectives. The team is feeling aligned around our goals and ready to execute our plan for the second half of the year!

In honor of the XXXIII Olympiad, we are rolling out a fun series around the games! While watching sports like artistic swimming it becomes clear that even the slightest misalignment can disrupt the whole performance. Are your marketing and sales teams in sync? Don't guess! Measure it to find out. Sometimes the smallest adjustments make the biggest difference. #MeasurementMatters #Olympics2024

Great reminder from Chris Wallace's appearance on the Spamming Zero Podcast about why more #marketers need to involve frontline teams, the people who influence and serve customers daily, when building their go-to-market strategies. They have a unique perspective informed by hands-on experience that should be incorporated into organizational decisions and #strategies. These experiences influence employees to be brand advocates. Listen to the full conversation here: https://lnkd.in/eEHaxS4t #podcast #marketingstrategy #frontlineinsights