K18 Hair

We are so honored to announce Simone Biles, incredible US Gymnast, as our newest K18 ambassador! We are thrilled for Simone to bring her transformative energy to K18 Hair ✨ She is a force of nature and humanity, impacting the world in a powerful way. With 37 world and Olympic medals, Biles is already the most decorated gymnast of all time. She fundamentally showcases how the impossible is possible when you focus on best understanding your biology, and work with your biology 🧬 -- something that resonates deeply here at K18. Some words beautifully put by our Founder and CEO Suveen Sahib: “Simone's partnership with us is a testament to resilience, the power of science in elevating self-expression, and the belief that when we tap into our inner strength, anything is possible — whether it's a gold medal performance or transforming the future of hair care”. A special thank you to our creative partners SHADOW, Simone's team, and the entire K18 team that helped create this special moment.

Discovering a new molecule doesn’t happen in a silo. Behind our new biotech breakthrough, AirWash™ dry shampoo, we’re spotlighting the unsung heroes who made this happen. 🔬 The R&D bioscientists who used biotech to mimic the strongest odor detection in nature — and found that pigs have the most evolved sense of smell. Despite everyone being nervous about pig being on the IL ✨ Product Marketing and Regulatory team who made sure to get every certification to show AirWash:tm: is halal, kosher, cruelty-free, and vegan 👩⚖️ The Legal team for trademarking AirWash™ and odorBIND™ - the only names fit for our dry shampoo and game-changing molecule 📱 The social media team who came up with the perfect teasers and ramp up, signed on Alix Earle and a diverse range of creators to bring this launch to life 🧬 The creative team who created next-level content to explain the science and soul of AirWash:tm: in the most clear and edutaining way 📦 The Packaging team created non-aerosol packaging that won’t get clogged by our oil-absorbing translucent microbeads As said by Lorne Lucree, MBA it takes a village!

Meet our new product and new molecule 👉 introducing AIRWASH the reinvention of dry shampoo. Our CEO and co-founder Suveen Sahib chatted with WWD to explain the brand-new patented biotech that powers our newest formula. Read more about it here: https://lnkd.in/gmK4xtY7 #k18hair #newproductlaunch #marketing #biotechnology

We are so honored to share that we’ve won the award for ‘Best Independent Brand’ at the CEW Beauty Creator Awards! Thank you for all your love and support. “We believe liberating hair health together with replacing elaborate hair routines with simplicity and saving time and effort is the path to liberating our hair expression across the world. Within 3 years we are a brand adored by pro stylists, and beyond, are in 100+ countries, and have 25+ billion TikTok views. We are grateful for the support of the beauty community over the past few years and are excited for everything the brand has to come” - Suveen Sahib, CEO and Co-Founder