KNOREX

🌟 Knorex Partners with Eyeota to Expand Unique Data Coverage 🌟 We are excited to announce our further step forward in data augmentation! Knorex has partnered with Eyeota, bringing their high-quality, global audience data directly to our clients. This collaboration opens up new possibilities for precision targeting and deeper customer insights. 📊 Eyeota is a trusted provider of addressable, privacy-compliant audience data, helping marketers reach new customers, enhance analytics, and boost omnichannel campaign performance. Brands across the world leverage Eyeota’s solutions to enrich insights and transform audience engagement across channels. With Oracle Data Cloud exiting advertising business, Knorex is expanding our data partnerships to keep our clients ahead of the curve. Eyeota’s unique data coverage plays a pivotal role in delivering this value. ➡️ Data Partners: Interested in collaborating? Let’s explore how we can drive success together: https://lnkd.in/gTff8Fma ➡️ Marketers: Want to see how Eyeota’s data can elevate your campaigns on XPO? Reach out for a personalized demo today: https://lnkd.in/gwi3jRcP #DMP #AdTech #Knorex #Eyeota #GoXPO #UnifyToSimplify #UniversalAdvertising #UniversalMarketing

📊Knorex XPO Insight Reports: Filling the Gap Left by Google’s Ending of Auction Insights in Looker Studio 📊 Google Looker Studio’s Auction Insights offers a quick snapshot of how your ads perform against competitors in the same auctions. When integrated with Looker Studio, it transforms raw data into easy-to-understand visualizations, helping you quickly spot trends and uncover opportunities. It’s not just data—it’s a story that guides your strategy. 📈 Unfortunately, Google is ending support for Auction Insights by September 23, 2024. By then, your data sources will lose access to these key fields leaving a critical gap in how you view and act on your competitive performance data. ⚠️ Enter Knorex XPO Insight Reports—seamlessly integrated into Looker Studio, that helps to plug the gap. With XPO integration, you will continue to enjoy complete, detailed reports to visualize your ad performance, make informed decisions, and stay ahead of the competition. 🚀 #AuctionInsights #LookerStudio #Knorex #GoXPO #UnifyToSimplify #UniversalAdvertising #UniversalMarketing

📊 Master Your Marketing Metrics with Funnel Reports! 📊 Curious about how to optimize your marketing strategies and track customer journeys effectively? Our latest article, “How to View and Understand Funnel Reports in XPO”, is here to help! 🔍 What’s Inside? • Deep Dive into Funnel Reports: Learn how to visualize each step of your customer’s journey, from first interaction to final conversion. • Actionable Insights: Discover how to assess the impact of various marketing channels and touchpoints on your goals. • Spot Drop-Off Points: Identify where customers are dropping off in the funnel and enhance your marketing effectiveness by targeting specific stages that need refinement. Understanding the flow of your customer journey is key to driving conversions and achieving your goals. This guide will empower you to make data-driven decisions and refine your marketing efforts. 💡 Ready to elevate your marketing analytics? Check out the full article and start transforming your approach today: https://lnkd.in/gbtQ-5hj #FunnelReports #CustomerJourney #Knorex #GoXPO #UnifyToSimplify #UniversalAdvertising #UniversalMarketing

🎨 Creative Optimization: The Key to Successful Ad Automation 🎨 Ad automation is powerful, but it is the creative optimization that makes your campaigns stand out. By refining your creative assets, you can maximize the effectiveness of your automated ads, leading to higher engagement and heightened results. Want to know more about how creative optimization can supercharge your marketing efforts? Check out the full article here: https://lnkd.in/ggPBxfq8 #AdAutomation #CreativeOptimization #Knorex #GoXPO #UnifyToSimplify #UniversalAdvertising #UniversalMarketing

🚀 New Edition Alert! 🚀   We are delighted to share the latest edition of our "Customers' Success Stories Series." In this edition, we spotlight how our client, a global food and beverage leader, harnessed Knorex XPO to amplify their growth and efficiency. 🌟   Faced with challenges like fragmented ad channels, complex personalization, and a lack of real-time reporting, the Agency found a solution with Knorex XPO. By utilizing unified cross-channel access, AI-driven strategy optimization, and real-time reporting, they achieved stellar results:   🔹 51% Increase in impressions year on year (YoY) 🔹 39% Increase in conversion volume YoY 🔹 700% Boost in productivity & efficiency 🔹 166% Account growth 🔹 162% Increase in media spend YoY   Read the full success story and discover how Knorex XPO can help you evolve your advertising strategies: https://lnkd.in/gXKKaXY7   #KnorexSuccessStories #Knorex #GoXPO #UnifyToSimplify #UniversalAdvertising #UniversalMarketing

Third-Party Cookies Are Here to Stay! 🍪🔄   In a surprising twist, Google has recently announced that it will be retaining third-party cookies in Chrome, backtracking on its previous plans to phase them out. This major shift raises important questions and impacts on the future of online privacy and digital advertising.    What are the reasons behind Google’s change of heart? What does this mean for online privacy and advertising? What would be the potential impact on users’ online experience?   📖 Check out our latest article all about cookies! https://lnkd.in/ghJ4ZtAu   #Google #ThirdPartyCookies #PrivacySandbox #Knorex #GoXPO #UnifyToSimplify #UniversalAdvertising #UniversalMarketing

Customers' Success Stories Series In this edition of our Success Stories Series, we proudly showcase how a top player in the meat processing industry leveraged the power of our AI-driven advertising management and execution platform, Knorex XPO℠, to significantly enhance their operational efficiency and profitability, achieving remarkable results: 🔹 Achieved a 35% improvement in profitability 🔹 Boosted staff productivity by 45% 🔹 Enhanced overall productivity efficiency by 50% 🔹 Reduced AI implementation costs by an impressive 75% 🔹 Achieved a remarkable 56% increase in ad spend Curious about the details? Read the full case study here: https://lnkd.in/gnCAkEk2 #KnorexSuccessStories #Knorex #GoXPO #UnifyToSimplify #UniversalAdvertising #UniversalMarketing

Digital-out-of-home (DOOH) advertising is still in its infancy of adoption. With the power of programmatic advertising and tapping into the cross-channel capabilities of Knorex XPO, marketers should seriously consider utilizing DOOH to expand their reach and enhance brand interaction. Elevate your DOOH advertising strategy with Knorex XPO. Explore our newest addition to the Help Center—a detailed guide to creating DOOH creatives in XPO: https://lnkd.in/gQ9nPmsP   Don't forget to share your thoughts and feedback in the article's comments section.   #DOOH #Knorex #GoXPO #UnifyToSimplify #UniversalAdvertising #UniversalMarketing

We are thrilled to announce the beta launch of Digital Out-of-Home (DOOH) advertising in XPO. This completes XPO coverage of the programmatic universe -- CTV/OTT, video, audio, display, native, and email!    With DOOH in XPO, you can supercharge your marketing strategy by executing location-based targeting, combining DOOH with other programmatic channels, and more. Elevate your brand's visibility and engage with audiences in unprecedented ways. Request for a demo to start your universal marketing experience! #knorex #goxpo #unifytosimplify #universalmarketing #DOOH #digitaloutofhome

Digital-out-of-home (DOOH) advertising is still in its infancy of adoption. With the power of programmatic advertising and tapping into the cross-channel capabilities of Knorex XPO, marketers should seriously consider utilizing DOOH to expand their reach and enhance brand interaction. Elevate your DOOH advertising strategy with Knorex XPO. Explore our newest addition to the Help Center—a detailed guide to creating DOOH creatives in XPO: https://lnkd.in/gQ9nPmsP   Don't forget to share your thoughts and feedback in the article's comments section.   #DOOH #Knorex #GoXPO #UnifyToSimplify #UniversalAdvertising #UniversalMarketing