Landscape Leadership®

Social media is NOT easy. You tell your team to post regularly or get pics. They don't do it...Managing pages, profiles, and content is a COMPLICATED beast. The cure? HubSpot's social tools. Full article (and video demo) below! What HubSpot can do for lawn and landscaping companies to: - Easily post videos, photos, articles, and website pages - Auto-publish new blog articles - Post to up to 50 pages/profiles (imagine your whole sales team posting) - Easily post in the field from a mobile app - Schedule posts in advance - Get reporting on followers, interactions, impressions, and more Do you need a better social media tool that integrates with your website, email marketing, and other marketing tools? If so, we'd be happy to show you how other green industry companies are using this tool. #lawncare #landscaping #treeservice #pestcontrol #hubspot #socialmedia

Who's going to ELEVATE next week? Our president, Chad Diller is going and would love to meet up and hear how your year has been going. #nalp #landscaping #greenindustry #lawncare

Most companies focus on services (external solutions) instead of the customer problems (what is driving them emotionally and philosophically). This is one HUGE shift we've implement with our clients' marketing messaging over the past 8 years. This drives connection and makes sales more easy. Here is one of about 500 examples we could give you. Messaging impacts the pictures you create, the concise phrases you lead with, and what really is in the hearts and minds of your customer. What is this guy thinking and feeling? THAT is what you lead with. You FOLLOW in your copy with the solutions you provide. Props to Kingstowne Lawn & Landscape for getting what matters most to your customers. This image and the copywriting we've created together has made a meaningful impact over the years. #landscaping #pestcontrol #lawncare

Stop blogging and it can KILL your organic search traffic. Check out 3 real-life examples from the green industry. See the power of great content in this article https://hubs.la/Q02T4sFd0 #lawncare #landscaping #treeservice #pestcontrol

Many lawn and landscape companies use outdated methods to track leads, missing out on efficiency. A customized sales pipeline can bring clarity, helping teams follow up and close deals faster. What could a streamlined process do for your business? #landscaping #commerciallandscaping #landscapedesign

A simple but powerful tool is what TM Dickinson calls a "Statement of Intent". This sets the stage for landscape consultations, showing the client that you’ve prepared and have a plan. It also demonstrates respect for their time. This is one tip in this podcast/video/article, "The Landscaping Sales Kryptonite". Read the full article here https://hubs.la/Q02T4qts0 Here’s an example of a statement of intent: “Mr. Smith, today’s meeting will take about 30 to 60 minutes. I’d like to start by asking you questions about your family and what you want to accomplish with your outdoor space. Then, we’ll go outside to look at the area, and I’ll take some photos and measurements. We’ll wrap up by discussing the next steps. Does that sound good to you?” #landscaping #landscapedesign #commerciallandscaping

New service 🚨 alert! Landscape Leadership® is now offering sales training for our clients. Learn more PLUS get great sales tips in this article/video/podcast https://hubs.la/Q02T4gXs0

"Can we let our foot off of the gas?" You're gaining ground, even passing your green industry competitors. You've created hundreds of insightful blog articles. They're ranking well in search results. They're bringing in traffic and leads for your lawn care or landscaping company.  "When is enough blog content enough? Do we need to continue blogging?" We have 3 real-life examples to share. We'll show you what happens when you: A) stay consistent with content marketing  B) stop completely, and C) get started again later #lawncare #landscaping #treeservice #pestcontrol

Where do your best lawn and landscaping leads come from? Custom sales reporting helps our clients segment data by service, lead source, and more. Here's a look at one of these reports. #landscaping #commerciallandscaping #landscapedesign