Lux Research

Join the conversation as we advise innovation, R&D, insights, technology, and strategy leaders about human-centric innovation. The Lux Forums are a premier opportunity for innovation decision-makers to learn more about consumer insights and the commercially viable science and technology needed to enable human-centric innovation. This event series brings together global analysts, executives, and industry thought leaders to learn from each other and tackle the most critical issues facing our industry today. This Fall, we're headed to Amsterdam, Tokyo, and Palo Alto. Learn more, and register for one of our Lux Forums events today: https://lux.works/3Mou4Di

Industrials are at the forefront of transformation as the space evolves with new technologies and market trends. Using the Lux New Business Opportunity Framework for Industrials, leaders can identify emerging opportunities, leverage existing capabilities, and stay competitive: https://lux.works/4dQptoo

The 2024 U.S. presidential election is fast approaching, and innovation leaders across industries are watching closely. We analyzed consumer conversations on six major topics, including green energy, climate impact, and domestic manufacturing. How will the outcome of this election shape policies and opportunities in these areas? Get our breakdown of what each candidate's victory could mean for innovation leaders in energy, manufacturing, and consumer products: https://lux.works/4eKqYpF

🚨 Struggling with the challenges of plastic waste? You're not alone. With global recycling rates for key plastics like polypropylene and polyethylene at just 1-2%, it’s clear that current methods aren’t enough. That’s where pyrolysis comes in—but it’s not without hurdles. Our e-book, "Perilous Policy: Predicting the Future Global Regulatory Landscape for Plastic Pyrolysis," explores how this innovative technology can convert mixed plastic waste into valuable oil. It dives into critical regulatory obstacles and provides strategies for integrating pyrolysis with traditional recycling methods. 📚 Download your copy now to gain insights into: 🔍 Key global policy trends impacting pyrolysis 🌍 How to navigate regional regulatory challenges ♻️ Creating a holistic approach to plastic waste management Don’t get left behind in the fight against plastic waste—equip yourself with the knowledge you need today! https://lux.works/4eY7T2S

Yesterday, Lux Research hosted the Lux Ideathon on Biosynthesis in Agrifood, where I had the privilege of moderating the event alongside my colleague, Urbi Pathak. I want to thank all five startups that participated in the Ideathon. Our presenters showcased various biosynthesis techniques their companies are working on, and the panel discussion on regulation, pricing, strategic partnerships, and balancing sustainability with scaling up was particularly thought-provoking. Mary-Liis Kütt from ÄIO Bianca Forte from SugaROx Toni Bucci from ActiveCross Carlo Boutton and Douglas Minder from Biotalys Jack Kloeber from MicroMGx Thanks again for joining the Lux Ideathon! We’re excited to see where you’ll take these innovative biosynthesis technologies to advance agrifood. #agritech #biosynthesis #sustainableagriculture

This webinar looks back at two years of AI development to distill down key lessons, successes, and failures, highlighting case studies from some of the leading players in industry as well as summarizing learnings from Lux’s own development of AI tools, to lay out what innovation leaders should be expecting, and doing, next. Join Anthony Schiavo in this session and sign up today: https://lux.works/48cb9W0

We are excited to have Principal Analyst Runeel Daliah present at Low-Carbon Hydrogen APAC, an event from Centre for Management Technology. He will present: "The Gap Between Blue & Green Hydrogen - Where Are We Heading?" 🎉

"At Lux, I grow alongside a team that considers the bigger picture." - Chloe Herrera, Analyst at Lux Research 👏 Our informed perspectives, created by Lux experts and fueled by primary research, cut through the hype around consumer beliefs and innovation feasibility. Join us: https://lux.works/3TX1Nrx

We are thrilled to have Senior Analyst Abhirabh Basu represent Lux Research at the Direct Lithium Extraction USA 2024 conference later this year in Los Angeles. Let us know if you'll be attending! 👇

At the Lux Forum Silicon Valley, we will provide practical guidance on how to separate consumer needs from hype trends to confidently identify innovation opportunities. Agenda: 🔹 Breaking Through the Hype in Consumer Product Innovation, Cheryl Auger & Joshua Haslun, Ph.D. 🔹 The Minutia Matter: Defining the Core Jobs-to-be-Done Within Hype Cycles, Derek G. 🔹 Accelerating the Right Technologies Through Human-Centric Innovation with Lux Research, Ian Rinehart 🔹 Fireside Chat: Moving from Innovation Follower to Innovation Driver — Insights from Industry Leaders, moderated by Joshua Haslun, Ph.D. with guest speakers to be announced It's free to attend - sign up here: https://lux.works/4h4V1cW