Marketing Happy Hour

If you want to... 🎙 recommend a podcast guest 🤝 talk about a paid partnership opportunity ✍️ pitch us a story for an upcoming post 💻 inquire about our career + marketing consulting services 🫶 send a general message Click here to connect with us: https://lnkd.in/gB_KVqcg + Keep up with our co-hosts Cassie Tucker + Erica Spitzley on LinkedIn! #MarketingHappyHour #marketingpodcast #businesspodcast #podcast #marketingstrategy #marketingconsultant #marketing101 #marketingadvice

💭 Episode planning for 2025 is in full swing!! 1// what do you want to hear about when it comes to career or marketing strategy? 2// what brands do you want to hear from that you haven't yet? ...if there's a marketing professional or founder you want to hear from, tag them below!

🎙 NEW EPISODE: Mastering Your Brand Communications and PR Strategy w/ Kamara Turner, Communications Manager for Walgreens Kamara Turner sits down with Cassie and shares a behind-the-scenes look at her journey and her best advice for driving brand communications success, plus: ✨ The role of communications in building a memorable brand ✨ Her opinion on the relevancy of press releases, and what to include in them ✨ Increasing confidence in sharing your story online (LinkedIn) Listen in to the episode, linked in the comments! #MarketingPodcast #Podcast #BrandCommunications

Solo Episode--Career Advice I Wish I’d Known: Tips for Growth and Balance Host Cassie Tucker celebrates recent career milestones while sharing some hard-earned lessons and insights for professionals looking to grow, adapt, and thrive. From staying grounded in personal values to the power of genuine relationships, this episode dives into the strategies that have helped her navigate challenges, push forward, and build a fulfilling path in marketing. Cassie opens up about the challenges she’s faced in 2024 and how these experiences led to a powerful exercise in reflection. Whether you’re starting out, making a career shift, or just looking for a new perspective, tune in for practical advice and takeaways to apply on your own journey. 🔗 Link to listen is in the first comment!

YouTube's 2024 "Why We Watch" report noted that "quality content" is a relative term, however, what continues to be most important is authenticity, relatability, storytelling, and human connection. "Media content that sparks emotion and creates a sense of relevance is ultimately more likely to be remembered." Head to the comments for the full report:

🎙️Marketing Happy Hour Rewind — Top Episode with Deven Machette of Betty Buzz and Betty Booze: In this throwback episode, Erica catches up with Deven Machette, Senior Brand Strategist at Betty Buzz - Blake Lively’s line of non-alcoholic sparkling mixers made from clean ingredients - to talk multi-channel strategies for launching new products and the secrets to successful brand marketing and positioning. Listen to the episode now on your favorite podcast platform—Link below:

NEW EPISODE 🎙️ How to Stand Out: Career Growth & Leadership Advice w/ Brandon Rhodes, SHRM-CP Brandon Rhodes is the Program Experience Manager for Disney Internships & Programs. This episode is packed with valuable tips for professionals in any industry — learn how to get ahead, develop your skills, and network effectively! What You’ll Learn: ✨ Leadership Skills: The essential qualities young professionals need to cultivate to become effective leaders. ✨Career Patience vs. Proactivity: How to balance being proactive in career development while remaining patient with your growth. ✨Overcoming Early Career Challenges: Common obstacles and practical strategies to overcome them. ✨Continuous Skill Development: Tips for growing your skills outside of formal training programs. Listen now: https://lnkd.in/esgdPeK9

🎙️In this week’s episode, we sit down with Howard Lin, Content Creation Specialist at Busch Gardens Tampa Bay. With over 7 years of experience in photography and videography, Howard takes us behind the curtain of content creation at one of the world’s leading theme parks. What You’ll Learn: • How to create content that resonates with new visitors and long-time fans of the park. • The strategy behind keeping guests engaged between visits through social media. • A behind-the-scenes look at preparing for major events like Howl-O-Scream, especially during the busy "spooky season." • Insights on how influencers play a role in boosting park events. • How Howard’s team stays organized, managing communication across PR, marketing, and content creation departments. Listen or watch on Spotify: https://lnkd.in/eq7rRBzB

Sometimes finding your purpose feels impossible. This week's podcast guest challenges this thought and shares that discovering yours might be simpler than it seems. Sheena Hakimian, Marketing Leader at Condé Nast and Certified Life Coach, joins us to reveal her formula for finding purpose: "Find what lights you up + how you can use it to help others." Sheena shares multiple frameworks during the episode, like this one, to beat imposter syndrome and build confidence. PLUS, she gets into her story of pursuing her passion as a coach, while working full-time. We can't wait for you to tune in with us: https://lnkd.in/eXS2xssw

New Episode: 360 Brand Marketing Tactics That Work 🥂 This week, Cassie and Erica sit down with Amruta V., Director of Brand Marketing at De Soi. In this episode, Amruta walks us through her background in growth marketing, how honing that analytical side in previous roles has helped shape a wholistic 360 view of marketing on the brand side, and shares a peek behind the curtain at De Soi's brand marketing strategy and key areas of opportunity. Grab a drink and listen in to this Marketing Happy Hour conversation: Spotify https://lnkd.in/guBYeuju Apple Podcasts https://lnkd.in/g9nCAZg5 #MarketingHappyHour #marketingpodcast #businesspodcast #podcast #brandmarketing #marketingstrategy MHH Media