Marketing Intent

Creating marketing for #alternativeinvestments requires a unique combination of analytical and creative skills, high-level organization and attention to detail. We draw from our decades of experience in the financial services industry to understand your asset class, investment structure, and compliance requirements. Marketing Intent knows your different target audiences - we speak your language. We also require minimal ramp up time to begin working on your business. Watch our brief video for more about our capabilities. #marketingintent #assetmanagers

At Marketing Intent, writing isn’t just a service—it’s the backbone of our marketing strategies. Comprehensive Writing Services: From white papers and email campaigns to conference messaging, we’ve got you covered. Engage Financial Advisors: Our expert copywriters make complex financial concepts clear and compelling, helping your firm stand out. Simplify and Clarify: We turn intricate investment details into accessible content, sparking meaningful conversations. Struggling with clear communication? Partner with us to build a strong messaging foundation that drives engagement. Discover the latest marketing trends and strategies on our blog. Don't miss out - subscribe now at https://lnkd.in/guguhURc #MarketingIntent #Copywriting #FinancialServices #AlternativeInvestments #ContentCreation

The world of alternative investments is rapidly evolving, becoming more sophisticated and intricate. The challenge? Making it accessible and digestible for financial advisors and investors. Good copywriting helps achieve this. Our writing focus is to simplify the subject matter for ease in reading and understanding. Whether we're providing an analysis of an investment philosophy or offering a breakdown of the latest trends in commercial real estate, our focus is on clarity, telling the story, and helping financial advisors learn. Our writing aims to tell our clients’ stories in a way that resonates with financial advisors, so they engage in a sales conversation. The landscape of alternative investments is vast and varied, and conveying your unique position in it can be a daunting task. If you're wrestling with the challenge of articulating your offerings or if the idea of translating complex strategies into simple copy that engages financial advisors feels overwhelming, Marketing Intent can help. We can help you create a messaging foundation for your firm that will help improve financial advisor engagement. Dive into the world of alts marketing with our weekly blog posts. Subscribe now at https://lnkd.in/guguhURc #MarketingIntent #Copywriting #FinancialServices #AlternativeInvestments #ContentCreation

We often get the question from potential clients - do you write? The answer is yes, and not only do we write, we see writing and messaging serving as the basis of our marketing strategies and campaigns. At Marketing Intent, we pride ourselves on offering a comprehensive range of writing services tailored to meet the unique needs of our clients. From researching and writing insightful white papers to developing ongoing email campaigns and creating messaging for conference booth banners, our writing spectrum is broad and versatile. For us, writing isn't just a service. It's the bedrock of engaging financial advisors in sales conversations. With an experienced team skilled in copywriting for the complex financial services and alternative investments industries, we are uniquely positioned to write your message right, ensuring your firm’s differentiators shine through, and financial advisors grasp your investment approach. Are you struggling to articulate your unique position in the vast landscape of alternative investments? Marketing Intent is here to help! Let us assist you in creating a messaging foundation that will improve financial advisor engagement. Don't let complex strategies overwhelm you – reach out to us today. Stay updated on the latest alts marketing trends and industry insights. Subscribe to our blog at https://lnkd.in/guguhURc #MarketingIntent #Copywriting #FinancialServices #AlternativeInvestments #ContentCreation

At Marketing Intent, we specialize in telling the story of every type of commercial real estate—whether it's a farm or a warehouse. Our approach starts with deep-dive research to understand the asset class and our client’s investment philosophy. Deep Insights: We immerse ourselves in understanding unique features and market positioning. Adapting to Change: The real estate landscape is ever-evolving. We keep our clients ahead of trends and challenges by staying in tune with market dynamics. Expanding Expertise: From physical properties to lending products like bridge loans and construction financing, our marketing strategies evolve with the industry. Our mission is clear: to deliver compelling marketing that supports your capital-raising efforts. Whether it's luxury hotels or strawberry farms, we craft stories that resonate. Ready to elevate your marketing? Let’s connect and start crafting your story today! Want more marketing tips and industry insights? Subscribe to our blog here: https://lnkd.in/guguhURc #CommercialRealEstate #Marketing #CapitalRaising #RealEstateMarketing #MarketingStrategy

What do industrial buildings and farmland have in common? These two types of real estate may seem worlds apart, yet at Marketing Intent, we have marketed them both. Every type of commercial real estate, be it a farm or a warehouse, has a distinct narrative. Our goal at Marketing Intent is to articulate that narrative, positioning it compellingly in the marketplace. But what's our method? Our initial step is always immersion. Before developing a marketing strategy, we delve deep to comprehend the asset class and our client’s investment philosophy. We examine the nuances, educate ourselves on unique features, and pinpoint market positioning. This approach ensures that we have a solid baseline of understanding of various types of commercial real estate and our clients’ specific properties. Looking for valuable marketing tips and industry insights? Our blog has you covered. Subscribe today at https://lnkd.in/guguhURc #CommercialRealEstate #Marketing #CapitalRaising #RealEstateMarketing #MarketingStrategy

Our marketing expertise isn’t confined to physical properties. As the commercial real estate sector has diversified, so have we. A number of our clients are focusing their strategies on lending products - bridge loans, discounted notes, construction lending, etc. We have expanded our knowledge in this area to change as the industry does and continue to add marketing value to alternative investment asset managers. While our experience has spanned various realms within real estate, our mission remains consistent: to understand deeply, to market effectively, and to deliver marketing that helps support capital raising. Whether you're in the business of luxury hotels, strawberry farming, or financial lending within real estate, Marketing Intent is poised to help advance your marketing efforts. If you’re navigating the vast universe of commercial real estate and seeking a partner who understands its intricacies, let's start a conversation. At Marketing Intent, we’re not just about strategies. We're about crafting stories that help raise capital. Let us help you tell yours. Ready to level up your marketing game? Our blog is here to help. Unlock a wealth of alts marketing knowledge to help boost your capital raising. Subscribe today at https://lnkd.in/guguhURc #CommercialRealEstate #Marketing #CapitalRaising #RealEstateMarketing #MarketingStrategy

Success in marketing, especially within alternative investments, relies heavily on the expertise of your team. Crafting an effective campaign isn't just about promoting a product—it's about making complex offerings understandable and appealing to advisors. Balancing Creativity & Analysis: Your marketing team needs to blend creativity with analytical skills to simplify intricate investment structures and address potential objections. Navigating Compliance: Patience is crucial. Embrace compliance, don’t clash with it. Craft compelling messages within the bounds of regulations to maintain both integrity and effectiveness. Elevate Your Design: In a crowded market, standout materials are essential. Ensure your content is visually appealing and easy to read—low-quality materials reflect poorly on your brand. Looking for specialized marketing expertise? Whether evaluating your current team or seeking external support, Marketing Intent is here to help. Contact us to learn more! Stay updated on the latest alts marketing trends and industry insights. Subscribe to our blog at https://lnkd.in/guguhURc #MarketingExpertise #CreativeCompliance #DesignMatters #AlternativeInvestments

In a saturated market, your materials need to stand out. Too often, asset managers overlook the aesthetic appeal and usability of their content, resulting in crowded fact sheets or reports that are not easy to read. Your materials are a reflection of your brand. Low-quality materials give a low-quality impression of your firm. Check your brand vs. your competitors. Set your materials side by side with that of competitors. If your materials look hard to read, are designed poorly or don’t call out your competitive advantages, you risk being perceived as a lower-quality firm in the eyes of advisors. And remember, even if you’re a small firm, your competitors are also large firms with strong brands. Building a marketing team doesn't necessarily mean hiring in-house for every role. Sometimes, external partners, like Marketing Intent, can offer specialized expertise to bridge the gaps in your team. If you're considering an evaluation of your current team or are looking to integrate external expertise, we're here to help. Contact us to learn more. Dive into the world of alts marketing with our weekly blog posts. Subscribe now at https://lnkd.in/guguhURc #MarketingExpertise #CreativeCompliance #DesignMatters #AlternativeInvestments

The success of a marketing campaign often hinges on the expertise and skill set of the team behind it. Especially in the alternative investments industry, assembling the right team becomes not just beneficial but essential. However, navigating the nuances and intricacies of doing this is a challenge that every marketer, including myself, has grappled with over the years. In the world of alternative investments, it's not just about promoting a product. It's about understanding the intricacies, the audience's mindset, and presenting information in an easily digestible manner. Given today’s fleeting attention spans, the task becomes even more challenging. Your marketing team must be both creative and analytical. They need to understand complex product structures and investment philosophies, anticipate sales objections and address potential questions. The aim? To simplify complex offerings, making them comprehensible and attractive to advisors. Are you looking to enhance your marketing team with specialized expertise? Marketing Intent can help bridge the gaps in your current setup. Whether you need an evaluation or want to integrate external skills, we're here for you. Contact us to learn more! Want more marketing tips and industry insights? Subscribe to our blog here: https://lnkd.in/guguhURc #MarketingExpertise #CreativeCompliance #DesignMatters #AlternativeInvestments