For nearly 20 years, we have helped growing brands define and express their unique identity. From ambitious startups to global organizations, we guide clients to an ideal future and help them navigate the brand side of change.
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437 Memorial Drive
Unit A7
Atlanta, GA 30312, US
Beware the word pile. Clayton Notestine shares how to prevent your brand from getting buried by unnecessary descriptors: https://lnkd.in/gqFajEVR
The “word pile” — that stack of adjectives often used to “elevate” messaging — might be getting a little stale. Do they truly enhance a brand’s voice, or is the meaning getting lost in the fluff? Matchstic’s Clayton Notestine explores how moving away from redundant descriptors can lead to sharper, more impactful writing that resonates.
We're growing! 🔥 We're looking for an experienced Senior Project Manager to steward our clients from onboarding to launch and beyond: a true lover of details, master of relationships and guardian of process. Does this sound like you, or someone you know? To apply or learn more about the role, check out our job posting: https://lnkd.in/gdjfkmJD #hiring #projectmanagement #PM
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🚀 Introducing Aptarro! We’re thrilled to announce that Alpha II is now Aptarro! With this new name, we’re doubling down on our mission to help healthcare providers break through the complexity of #RevenueCycleManagement (RCM) to ensure accurate, timely payments—freeing them to focus on what matters most: patient care. “As we look to the future, we recognize the need to unify under a single name and vision. Aptarro not only brings clarity to our offerings but also reinforces our commitment to helping healthcare providers streamline their revenue cycle processes. With our new brand, we are excited to continue delivering solutions that make right easy.” — Ashley Womack, CEO Learn more about our new brand and our commitment to #MakeRightEasy in our press release: https://lnkd.in/gTMTEau2 #Aptarro #RCM #HealthcareInnovation #HealthcareTechnology
Great work just works. After 30 years of helping the world’s most recognizable brands achieve more than they could alone—SEI became unlike any other management consultancy. However, they needed a new identity to match. Learn more about how SEI's rebrand showcases substance over flash: matchstic.com/work/sei
We're honored to take home four Transform magazine Awards for our work with Casinos.com, Ollion, Rain Bird Corporation and Tensure. Take a peek at what the judges had to say. 👀 Check out the full announcement: https://lnkd.in/gXCZaFbK #TransformAwards
Ports rarely get rebranded. But then again, the Port of Lake Charles isn’t like other ports. Check out our case study to see how we defined this physical place as the origin of something greater: https://lnkd.in/gQhZnhmY
Case IQ protects against potential workplace hazards by providing investigatory platforms that uncover, clarify, and spot trends to prevent corporate harm. Formerly I-Sight, Case IQ needed a rebrand that better communicated the range and precision of their growing platform. See how we built a system that was equal parts precise and upbeat: https://lnkd.in/gRWf9ES7 #branding #rebrand
We're excited to celebrate the post-rebrand momentum of our friends at CBS Philadelphia! Learn more about our work behind-the-scenes: https://lnkd.in/gjvFfwBN
VP, Sales at CBS Philadelphia | Leader | Culture Builder | Mentor | Professional Listener | Problem Solver | Dad | Tennis Fanatic
We're a little over a year into our re-brand at CBS Philadelphia. The growth of our newscasts and response from viewers has been tremendous. Our short form lifestyle show, The Heartbeat, has been nominated for two Regional Emmy's. And this fall we launch a new season of top rated CBS prime, roll out an incredible slate of NFL games (including 3X Eagles!!) , and for the first time, present a full schedule of Big 10 football. We're excited to leverage all of this momentum to help our partners build their brands and acquire new customers!
Introducing Atlanta's newest sports team. ⛳ Atlanta Drive GC is one of the six inaugural TGL Golf teams set to tee off in early 2025. We worked closely with AMB Sports and Entertainment to develop a team name, logo, and color strategy that represent the legacy and relationship of influence between golf and Atlanta. Check out the full case study: https://lnkd.in/gpwzaFG8
Atlanta friends: Join us for an evening talking all things podcasting! 🎙 Hosted by AIGA Atlanta, our very own Blake Howard and Tracy Clark, MBA will be sharing behind-the-scenes nuggets about A Change of Brand, how creatives can leverage podcasts, and much more! We hope to see you Sept. 5th! Full details and registration below.
Join Us for an Exclusive In-Person Event, In The Making Ever wondered what goes into creating a podcast? Curious about the process, passion, and people behind the scenes? Well you are in luck! Join us as we take an inside look at how Blake Howards and Tracy Clark have navigated their way through five successful seasons of amazing interviews with incredible creative talents and hear why they started it in the first place: "In the Making: Insights and stories on A Change In Brand Podcast.” Date: September 5th, 2024 | Time: 6:30PM EST Location: Matchstic Agency, 437 Memorial Dr SE a7, Atlanta, GA 30312 Hear firsthand from experienced podcasters as they share their behind-the-scenes stories, creative processes, and the invaluable lessons they've learned along the way. Whether you’re a budding podcaster or just a podcast enthusiast, this event is packed with insights and inspiration! What to Expect: -In-Depth Interviews with successful podcasters -Q&A Session where you can ask your burning questions -Networking Opportunities with fellow podcast fans and creators -Exclusive Tips & Tricks to elevate your podcasting game. Don’t miss out on this opportunity to gain insider knowledge and connect with Atlanta’s design community! Secure your spot now and be part of the conversation. Register here: https://lnkd.in/eUWR4yN4 #Podcasting #AChangeofBrand #LiveEvent #Networking #ContentCreation #BehindTheScenes #AIGAAtlanta #Matchstic