New Era Cap

Earlier this month we had the honor of welcoming our friends from WNY HEROES INC to our office—along with a very special guest, Captain, the service dog being sponsored by the New Era Cap Foundation! Our team had the opportunity to learn about the Pawsitive for Heroes program and the many ways WNY Heroes supports veterans in our community. Captain is more than just a dog—he’s a life-changing companion for a veteran in need. We’re grateful for the chance to contribute to this mission and to support those who have served our country. A huge thank you to WNY Heroes for the incredible work you do!

The New Era Cap Foundation hosted Special Olympics New York at our office last week for our annual unified bocce tournament. Special Olympics’ unified programs join people with and without intellectual disabilities on the same team. It was inspired by a simple principle: training together and playing together is a quick path to friendship and understanding.   Thank you Special Olympics New York for joining us at our office and teaming up with our employees for a fun afternoon of bocce!

The NEW ERA CAP FOUNDATION's International Women’s Day Celebration is next week! Join us on Thursday, March 6th as we celebrate the incredible impact women have had on our communities. There will be a keynote speaker, women’s business leadership panel, and the opportunity to meet other professionals in the area. This event is free and open to everyone, but you must have a ticket to attend. The keynote speaker for the event is Shiza Shahid, co-founder and co-CEO of Our Place, a mission-driven brand reimagining kitchenware for the modern, global kitchen, author of the upcoming cookbook, Dinner at Our Place, and co-founder of the Malala Fund. She has also been recognized as one of Time’s “30 Under 30 People Changing the World” among other accolades.   The women’s business leadership panel includes: -Lorrie Turner, Chief Legal Officer and Senior Vice President of Global Legal & Brand Protection, New Era Cap & '47 Brand -Suma Kulkarni, Managing Partner, ACON Investments -Lauren Lopez, Senior Vice President of Food Service Division & Ingredients, Rich’s -Kelly Maloney, Director of Construction, Uniland Development -Stephanie Peete, Sr. Director of Workforce Development, Say Yes Buffalo

We’re so grateful to have these opportunities to find such gifted talent!

The New Era Cap Foundation is proud to present a special event in honor of International Women’s Day! Join us on Thursday, March 6th at Forbes Theater for a celebration of empowerment, leadership, and the incredible impact of women in our communities. Tickets are open to the public and can be reserved using the link below. Secure your spot, and stay tuned—later this week, we’ll be announcing our incredible keynote speaker and panelists. You won’t want to miss this! #InternationalWomensDay #NewEraCapFoundation

Heavy is the head that wears the crown. Pay tribute to Josh Allen’s MVP season with this limited-edition tee, available now at our flagship location while supplies last. Proceeds to benefit the Patricia Allen Fund and John R. Oishei Children's Hospital.

Today, we were honored to unveil the New Era Cap Foundation Elevate Salon inside Roswell Park Comprehensive Cancer Center and contribute to the mission of ensuring more patients have access to the comfort and empowerment these salon services provide ✨ Cancer touches so many lives in our community. At New Era, we believe in the power of care, confidence and community – all values that are reflected in the incredible work that will be done at the New Era Cap Foundation Elevate Salon ✨ For many facing cancer, it’s personal. Losing one’s hair can be a difficult and emotional experience. Through the generosity, skill and compassion of this salon, patients are given more than just wigs. Patients will find comfort and strength to face each day with confidence during their treatment journey to fight for their lives ✨ To the stylists, staff, and volunteers – thank you for using your talents to make a difference ✨ To the patients and families – know that you are not alone. You inspire us with your resilience, and we remain dedicated to stand with you in this journey✨ To everyone at New Era Cap, Roswell Park Comprehensive Cancer Center and Roswell Park Alliance Foundation who worked together to make this day possible, we are grateful for your hard work and dedication to get us to this day ✨

Ready to take your expertise in retail activation to the next level? New Era is seeking a Senior Manager of Retail Activation to lead strategic marketing efforts across key wholesale accounts. If you are a creative thinker, results-driven, and thrive in a fast-paced environment, this role is for you. In this position, you will: ✔️ Develop and execute retail marketing plans – Drive sell-through and elevate our brand in retail environments. ✔️ Collaborate with cross-functional teams – Work closely with sales, marketing, and creative teams to bring campaigns to life. ✔️ Manage creative production – Oversee merchandising, design, and on-site activations. ✔️ Analyze impact and ROI – Measure success and optimize strategies for better performance. 📍 Location: Buffalo, New York If you are passionate about sports culture, retail strategy, and are ready to make a mark with a leading lifestyle brand, we want to hear from you. 👉 Apply today: https://lnkd.in/gh484iy6

In September 2024, the New Era Cap Foundation hosted our first annual employee golf outing, raising $8,000. Employees voted on which local nonprofit organization they wanted the funds awarded to, and we are excited to share the winner is Catching Dreams Charters!   Catching Dreamers Charters provides fishing adventures for children and young adults battling cancer, at no charge to the family. It is their belief that by “turning wishing into fishing,” these trips on the water allow the children they support to regain a sense of normalcy in their lives, find respite from the challenges of cancer treatment, and spend time learning and enjoying a new activity.   New Era welcomed Captain Ned from Catching Dreams into our office last month to celebrate the good news, share more about his mission with our employees, and to hear from special guest, Luke. Luke, who was one of Catching Dreams’ first fishing trip recipients, shared insight into how powerful fishing therapy can be for a child going through treatment.    To learn more about Catching Dreams, please visit https://lnkd.in/grM4p--a  

Last week, New Era employees had the opportunity to join P.U.N.T. Pediatric Cancer Collaborative for their annual adopt-a-family gift pick-up. The 84 families that were supported this year are all in active treatment for pediatric cancer and had their holiday wish lists fulfilled by local donors. P.U.N.T. shared that the gift drive allows families to enjoy the holidays without worrying about finances or other emotional hardships.   New Era is proud to partner with P.U.N.T. for their holiday gift drive, as well as with their Helping Hands/New Era Safety Net program, which assists families facing a pediatric cancer diagnosis with support in paying household bills. To learn more about the important work P.U.N.T. does, please visit: https://lnkd.in/eY_BJFdt Happy holidays!