Newell Brands

Throughout the last month, we’ve shared messages from our leaders about the important role our company values play in high performance, innovation and inclusion at Newell Brands. The last value we’re highlighting is Leadership, which we define as inspiring boldness and courage, delivering results through an outcome-driven mindset, being relentlessly curious in our pursuit of innovation, and investing in our employees’ development.   Learn more about how Newell embodies #leadership from our Vice President of Corporate Strategy, Karina Krulig!

Newell Brands’ Argentine team was recently recognized in the Martín Fierro Digital Awards, granted by the Association of Argentine Television and Radio Journalists, which honors successful digital campaigns. The team accepted an award in a new category, Best Interactive Promotional Campaign, for its work celebrating 100 years of the Oster® brand with the slogan “lo bueno es para siempre.” The award-winning campaign highlighted Argentine families’ pride and trust in Oster’s products to create special moments that transcend generations. The campaign exemplified Oster's personal connection with its consumers through touching testimonials and showed the versatility of the brand’s product offerings by creating recipes using several appliances. The digital strategy for the campaign included branded content and influencer marketing, integrating the brand into key dates such as Father's Day and El Día del Amigo (Friends Day). Newell Brands Argentina also received a nomination in the same category for a recent Sharpie® campaign, which connected the brand’s diverse product portfolio with the country’s rich culture. Congratulations to the Newell Brands Argentina team on this accomplishment!

Rubbermaid Commercial Products® recently launched its third annual Behind the Scenes of Clean campaign, a yearly tradition during which the brand hosts events globally to show appreciation for cleaning and maintenance professionals in recognition of Environmental Services Week and National Custodian Day. Learn more here: https://lnkd.in/ep4jY-CT

When we embrace our value of Ownership, we drive stronger innovation and a more inclusive and high-performance culture. At Newell Brands, ownership is demonstrated through stewardship for our iconic brands, prioritizing personal accountability, leaning into challenges and seizing opportunities as they arise. Learn more about how our teams practice ownership from our Segment CEO of Learning & Development Kris Malkoski in the video below!

As a part of its “The World is Your Canvas” campaign, Sharpie® has partnered with acclaimed street artist Kelsey Montague for a collaboration dedicated to empowering self-expression and creativity. By teaming up with Kelsey, who is known for her interactive and unique murals, Sharpie aims to inspire consumers to unleash their own creativity and explore new horizons. Read Forbes’ coverage of the campaign here: https://lnkd.in/efcEkT8u

In 2024, Newell Brands welcomed 46 students from 25 colleges across the U.S. and Canada to Newell Brands’ Career Acceleration and Mentorship Program (CAMP). Each intern took on a Career Acceleration Main Project – an initiative they owned for twelve weeks and presented to company leaders at the end of the program. Every intern also had a manager and mentor to support them throughout their time at Newell, and opportunities to contribute to significant projects, participate in volunteer events and virtual and in-person networking activities, and gain meaningful experience. Learn about our interns’ experience in this video and hear more from them here: https://lnkd.in/eQS9J6Cc

Newell Brands and the Newell Brands Charitable Foundation are proud to announce our 2024 Local Impact Grant recipients. Our Local Impact Grant Program is a unique initiative that allows employees in select Newell Brands locations around the world to nominate and vote on nonprofits aligned with our focus areas to receive a grant. We are also thrilled to share that we have achieved our goal of contributing $1 million to the communities in which we operate through this program. Watch this video to see the list of recipients and learn more here: https://lnkd.in/eDev2Qp7

At Newell Brands, Passion for Winning is one of the five core values that help us drive innovation, inclusion and high performance across our teams. We define this value as maintaining a consumer focus by advocating for our consumers’ wants and needs, outperforming our competition, exhibiting a sense of urgency, moving with speed and agility, having a learning mindset, and continuously seeking to upskill and improve.   For Melanie Huet, our President of Brand Management & Innovation, and her teams, Passion for Winning is integral at every step. Learn more in this video!

September 15-October 15 is Hispanic Heritage Month in the U.S.! To recognize the month, we spoke to the Co-Chairs of HOLA, our Employee Resource Group for Hispanic and Latinx employees and allies, about their experience at Newell Brands. Andrew Hutchinson, Vice President, LATAM (Andean, Southern Cone & CAC Cluster), manages several countries in the Latin America region. He shared, “In recent years, we have been evolving our go-to-market strategy across Latin America, combining the strength of our powerful brand portfolio to further solidify our customer partnerships and forge closer ties with our consumers. Being part of this organizational transformation has been energizing and exciting!” Andrew was inspired to get involved with HOLA because, even though he has British parents, he spent most of his childhood living in Latin America. Today, he lives in Miami, FL, a city heavily influenced by its diverse Latin population. “Although I have a long history working in Latin America, over 30 years, I still have much to learn about the region. Becoming a part of HOLA has allowed me to interact with co-workers who are proud of their Hispanic heritage and help HOLA allies learn about Latin culture and its people,” he said. Juan Mena, HOLA’s second Co-Chair and Sr. Manager, Demand Planning for our Home & Commercial Segment, takes pride in leading a cross-functional team and helping grow our brands’ market share in Latin America. When asked what Hispanic Heritage Month means, he said, “This month is an opportunity to reach our base, both Hispanic and Amigos, share our culture, and give back to the organization. We can share how our community can contribute to strategic goal achievement, both as employees and as an important segment of consumers.” Juan hopes that HOLA can contribute to the company’s high-performance culture by giving members the tools they need to be a part of Newell’s success story. He shared that the ERG focuses on our value of Passion for Winning, “leveraging Hispanic passion to attain exceptional performance by learning and focusing on our consumers.” Stay tuned as we speak to more HOLA leaders throughout the month!

Our core values, combined with our company strategy and team and individual performance goals, help us drive innovation, inclusion and high performance throughout our organization. Last week, we heard from Brad Turner, Newell Brands’ Chief Legal & Administrative Officer, about Integrity. This week, Segment CEO, Outdoor & Recreation, Nicolas Duran, discusses Teamwork. At Newell, we define Teamwork as leveraging our scale to maintain an enterprise view, doing our part with our teams, enabling team success by collaborating with others and soliciting and valuing perspectives outside of our own. Learn more in the video below!