Nfinity Influencer

🌍 Africa's Digital Economy is Booming — Are You Ready to Stand Out? 🌍 This month we dive into the heart of Africa’s digital transformation, projected to reach $180 billion by 2025. But success here requires more than just a presence; it’s about crafting authentic stories that resonate with local audiences. From campaigns to the latest trends in employee advocacy and community building, discover how powerful storytelling can unlock new opportunities for your brand across the continent.✨ 👉 Ready to go beyond the numbers? Click to read more! ➡️ https://lnkd.in/dUdcRfi3 Subscribe for more insights: https: https://lnkd.in/daxJjmBG #NfinityInfluencer #InfluencerMarketing

Excited about the upcoming Marketing Tech & CX 2024 where our Group COO, Pieter Groenewald will be covering, The Next Phase of Media - Creators: Phase one - Historical content creation and distribution up to 2000 Phase two - Indexing of information 2000-2010 Phase three - Organizing people 2010-2020 Phase four - Demand generation 2020-??? Keep an eye on our socials for insights to follow

From impactful connections to trend-setting campaigns, we're proud to be the leading influencer marketing agency in South Africa and now branching into the rest of Africa. Thanks Albert Makoeng for sharing this great content of our first campaign in Ethiopia. Looking forward to see which country you and the team venture into next. If you want to connect with us you can reach us at : https://lnkd.in/dY9w4Hd8

🌍 Africa's Digital Revolution: Creators Reign Supreme With Africa's digital economy projected to hit $180 billion by 2025, the continent’s youth and storytellers are shaping its future. It’s not just about marketing — it's about connection, credibility, and truth. Albert Makoeng, MD of Nfinity Influencer Group, shares insights on how creators are transforming the African media landscape and why storytelling is the key to influence in this booming market. https://lnkd.in/dgPG8Jhh #NfinityInfluencer #InfluencerMarketing #AfricanEconomy #DigitalTransformation #Storytelling

🥪 How we created awareness and talkability around a loaf of bread! A well known food brand wanted to build awareness and get people talking about their limited edition Freedom Day loaf. So, how did we do it? We brought in nano and micro influencers to create buzz around this unique product. By showcasing their favourite sandwiches using the loaf, we tapped into authentic, relatable stories that resonated with their audiences. The results? We achieved 3.2x impressions and 150% more content pieces than brand benchmarks. Read the case study here: 🔗 https://lnkd.in/d57PsMHK Contact us to find out more. 🔗 https://lnkd.in/dGxf_J5Y #InfluencerMarketing #CampaignSuccess #BrandAwareness

We're thrilled to announce that we are fast approaching 500,000 creators on our theSalt database! 🚀 Unlike other platforms, this one is a community of opted-in creators who have generously shared over 70 data points about themselves. This rich data allows for deep matching and incredible market research potential. Ready to explore the possibilities with SA's #1 influencer business? Let's connect: https://lnkd.in/dGxf_J5Y #CreatorEconomy #InfluencerMarketing #Resourcing #NfinityInfluencer

🔍 Looking for influencers to promote your products? Our community of creators makes it easy for brands to connect with the right talent! Here’s how we ensure they’re always ready for your campaigns. Creators in our community, like Moremi, actively engage with our platform to keep their profiles fresh and relevant. By participating in surveys and updating their information, they earn Nano Credits—our unique incentive system that encourages them to provide up-to-date data. Why does this matter for your brand? 🤔 ✅ Better Campaign Matching: With over 70+ data points per creator, our system ensures precise brand-creator alignment. ✅ Engaged & Active Creators: Nano Credits incentivise creators to keep their profiles current, ensuring you're working with influencers who are invested and engaged. ✅ Real-Time Insights: Access to fresh, data-driven profiles means you can identify the perfect creators for your campaigns with confidence. 🌟 Ready to elevate your influencer strategy? Tap into our community and experience the power of engaged creators! #NfinityInfluencer #BrandMarketing #InfluencerMatching #DataDrivenCampaigns #CreatorCommunity

🌍 Is Africa the next frontier for influencer marketing? 🌍 In a world where authenticity reigns supreme, Africa's digital landscape is shaping the global narrative. The power of influence here isn't about the loudest voices, but the most trusted storytellers. As brands like Unilever, The Coca-Cola Company, and PepsiCo tap into Africa’s rich cultural tapestry, agencies like theSalt are showing how local creators drive real connections. 💬 What are your thoughts? Is storytelling the secret sauce for influence in Africa, or do brands need to think differently? Drop your insights in the comments below! 👥 Shoutout to: Albert Makoeng (Managing Director, Nfinity Influencer Group) for highlighting the importance of storytelling in Africa's influencer landscape. -Jhene Nel (Divisional Head of Sales, theSalt) for emphasizing the role of cultural context in winning African audiences. Learn more about the 6 trusted techniques that are optimizing African reach through local voices, vernacular content, and mobile-first strategies in the full article below. Let’s keep the conversation going! What stories resonate with your audience? #InfluencerMarketing #DigitalTransformation #AfricaInfluence #StorytellingPower #theSalt #AfricanCreators #MarketingStrategies #CulturalNarratives #MobileFirst #AuthenticMarketing #AfricaRising #BrandTrust #NfinityInfluencerGroup

In Africa, influence isn’t about the loudest and glossiest voice; it’s about the most trusted. Nfinity Influencer Albert Makoeng and Jhene Nel on influencers in Africa. What works. What doesn't. And some of TheSalt's secrets too. #africa #influencers

Nfinity Influencer is not just about connecting brands with influencers; it’s about creating a community that genuinely cares. On this Mental Health Day, work with a partner who puts creators' well-being at the forefront, ensuring that every campaign is driven by people who feel supported, valued, and empowered. #MentalHealthDay #InfluencerMarketing #NfinityInfluencer #MentalHealthMatters