Noun Agency headed to Dallas for MLB All-Star Week with our partners at Major League Baseball (MLB) to program & curate MLB Life, a jam-packed baseball experience showcasing where baseball meets culture at All-Star Village ✨ ⚾ ✨
The four-day, immersive fan festival highlighted five cultural verticals: Food, Gaming, Fashion, Music, and Art, sharing the best of baseball’s massive cultural influence through the lens of celebrities, influencers, designers, and collaborations 🔥 🔥
Last week’s events included live performances from artists Tee Grizzley and BigxthaPlug, New York Mets Shortstop, and Latin pop sensation Jose Iglesias, along with celebrity panel discussions with talent including SNL’s Marcello Hernandez, celebrity stylists, and former player-turned-visual-artist Micah Johnson.
Baseball superfans were also treated to live art exhibits from top sneaker designers and local muralists, which brought the “Baseball is Something Else” campaign to life.
Thank you to our incredible partners at Major League Baseball (MLB), Alexis Stoll-Scigliano, Adrian Williams, and Lauren Fritts, for their support in creating a one-of-a-kind experience at MLB Life 👏
#nounagency #mlb #influencermarketing #experientialmarketing