Opt Out Advertising

📢 Privacy Takes Center Stage in Belgium! Last month, the Belgian Data Protection Authority (DPA) directed Mediahuis to incorporate a "Reject All" button directly on the initial consent screen, simplifying users' right to opt-out. Now, RTL Belgium has received similar instructions. The DPA has mandated that they add a prominent "Reject All" button at the initial consent layer, also urging RTL to discontinue any misleading color schemes on consent buttons. With these steps, Belgium is reinforcing its commitment to GDPR compliance, setting a precedent for clearer, more transparent user choices in digital media 🌍 #PrivacyFirst #GDPR #DigitalAdvertising #RejectAll #Transparency #UserChoice #OptOut #Consentless

🎉 A huge thank you to our amazing clients for joining us this month at Opt Out Advertising’s exclusive events! 🎬 We had an incredible time hosting the "Movie and Dinner Night Out" in Amsterdam and "The Cube Night Out" in London 🎲🕹 These evenings were filled with laughter, great conversations, and unforgettable moments. We are so grateful for your continued partnership and trust in us. Looking forward to creating even more memorable experiences together! 💎 #OptOutAdvertising #ClientEvents #Partnership #OptNightOut

🚀 Discover How Pearson Boosted Engagement with Privacy-First Advertising!   Pearson leveraged Opt Out Advertising’s consentless network to reach students researching BTEC Higher Nationals 📚💡   With students becoming increasingly aware of their online privacy, Pearson seized this opportunity to connect with the privacy-conscious audience. This case proves that brands can thrive by embracing consentless advertising and still achieve phenomenal results 🛡️🎯   We would like to thank Sanjeev Patel, Ross Wallace, Sam Griffith and the rest of the team at December19 | B Corp™ for recognising the potential in consentless advertising.   Curious how they did it? Read the full success story here 👇   #PrivacyFirst #ConsentlessAdvertising #DigitalMarketing #SuccessStory #AdTech #OnlineAdvertising

Check out Ben’s latest post about his findings over the last few months👇 Today he will be attending the event: "Navigating the Digital Maturity Maze in a Privacy First World". Reach out to him to learn more about the consentless opportunities. #Consent #Consentless #OnlineAdvertising #OnlinePrivacy

👋There are many events happening these months. Last week, Stefan Oude Wesselink spoke at the Netprofiler Marketing Technology Festival 2024. 👀 Tomorrow we will be at Emerce eDay in Amsterdam, and next week, we will be attending The Future of Media (Adwanted Events) in London. 🗨 If you'd like to meet up with any of us, feel free to reach out and schedule a coffee meeting. #Conference #Events #OnlineAdvertising #Consentless

DMEXCO - Digital Marketing Expo & Conference is a wrap! 💥 Our team had the best time in Cologne seeing familiar faces and meeting new ones. From the VIA Nederland social, the Brand Metrics and C Wire dinners, the OMClub afterparty and last but not least; the big Opt Out dinner last wednesday night.🎉 We couldn't be happier to be sharing the table with all of you and enjoy the traditional dishes that Gilden im Zims had to offer.🍔🍖🍗🍺 There's too many of you to tag. But massive thanks for everyone to join us! You know who you are. Until next year! We definitely will be back for more schnitzel, currywurst and conversations about consentless advertising🙌 #DMEXCO24 #Conference #Consentless #OnlineAdvertising #TechSolutions

🌟 The countdown to #DMEXCO24 is on! Our team is heading to Cologne on September 18 & 19, and we’re excited to connect with fellow industry innovators. 🗨 Whether you’re curious about the latest in privacy-focused advertising or have insights to share, let’s connect at #DMEXCO24. We’re all ears and eager to learn from you! 📆 Keep an eye out for our team—we’re excited to explore how we can collaborate on shaping a privacy-friendly advertising future. 👋 See you in Cologne, where innovation meets privacy! #DMEXCO2024 #Innovation #DigitalAdvertising #ConsentlessAdvertising #OnlinePrivacy

Discover how your brand can thrive in a privacy-first world! Dive into our latest whitepaper, "𝘌𝘯𝘩𝘢𝘯𝘤𝘪𝘯𝘨 𝘠𝘰𝘶𝘳 𝘉𝘳𝘢𝘯𝘥 𝘸𝘪𝘵𝘩 𝘊𝘰𝘯𝘴𝘦𝘯𝘵𝘭𝘦𝘴𝘴 𝘐𝘯𝘷𝘦𝘯𝘵𝘰𝘳𝘺," and uncover how this approach not only ensures compliance but also boosts brand awareness, preference, and purchase intent. Key Findings in cases with ABN AMRO Bank N.V. and Gaslicht.com: 📈 Consentless inventory delivers cost-efficient, high-quality web traffic. 💕 It significantly boosts brand awareness, preference, and purchase intent, according to Brand Metrics measurements. 💸 Case studies show a 4x longer time-on-site and 23% lower costs-per-session for campaigns using consentless inventory. Download the whitepaper and unlock these insights for your brand 🌍 #Whitepaper #Consentless #BrandUplift #OnlineAdvertising #OnlinePrivacy

🌐𝐏𝐫𝐢𝐯𝐚𝐜𝐲-𝐅𝐢𝐫𝐬𝐭 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐢𝐧 𝐀𝐜𝐭𝐢𝐨𝐧: 𝐅𝐫𝐞𝐞𝐝𝐨𝐦 𝐈𝐧𝐭𝐞𝐫𝐧𝐞𝐭'𝐬 𝐍𝐞𝐰 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧 Freedom Internet has launched their online display campaign on the Opt Out Advertising network, using entirely consentless inventory 🎯   🤝In collaboration with Pink Marketing (a P3 Agency), this campaign boosts brand awareness while avoiding cookies, tracking, and personal data collection. ⚡It sets a strong example of how effective advertising can be achieved without compromising user privacy. Read the full story (in Dutch) via the link below 👇 #PrivacyFirst #DigitalMarketing #OnlineAdvertising #FreedomInternet #Consentless #OnlinePrivacy

🎉 It's out in the open: DPG Media Nederland is starting a Partnership with us to open up consentless inventory for their Publishing Partner Network! 🙌 “𝘞𝘦 𝘢𝘪𝘮 𝘵𝘰 𝘰𝘱𝘵𝘪𝘮𝘢𝘭𝘭𝘺 𝘮𝘰𝘯𝘦𝘵𝘪𝘻𝘦 𝘵𝘩𝘦 𝘪𝘯𝘷𝘦𝘯𝘵𝘰𝘳𝘺 𝘰𝘧 𝘰𝘶𝘳 𝘗𝘶𝘣𝘭𝘪𝘴𝘩𝘪𝘯𝘨 𝘗𝘢𝘳𝘵𝘯𝘦𝘳𝘴, 𝘪𝘯𝘤𝘭𝘶𝘥𝘪𝘯𝘨 𝘵𝘩𝘦 𝘯𝘰𝘯-𝘤𝘰𝘯𝘴𝘦𝘯𝘵 𝘪𝘯𝘷𝘦𝘯𝘵𝘰𝘳𝘺. 𝘛𝘩𝘢𝘯𝘬𝘴 𝘵𝘰 𝘰𝘶𝘳 𝘤𝘰𝘭𝘭𝘢𝘣𝘰𝘳𝘢𝘵𝘪𝘰𝘯 𝘸𝘪𝘵𝘩 𝘖𝘱𝘵 𝘖𝘶𝘵 𝘈𝘥𝘷𝘦𝘳𝘵𝘪𝘴𝘪𝘯𝘨, 𝘸𝘦 𝘤𝘢𝘯 𝘣𝘦𝘯𝘦𝘧𝘪𝘵 𝘧𝘳𝘰𝘮 𝘵𝘩𝘦𝘪𝘳 𝘦𝘹𝘱𝘦𝘳𝘵𝘪𝘴𝘦 𝘪𝘯 𝘵𝘩𝘪𝘴 𝘯𝘪𝘤𝘩𝘦.” says Dennis Stoffels, Manager Partner Network at DPG Media Nederland. Advertisers can now reach the full potential audience at 31 more premium domains with our consentless solution. Read the complete press release in the link below ⬇ #Partnership #DigitalAdvertising #NonConsentMonetization #OnlineAdvertising #OnlinePrivacy #Consentless