Orbit Media Studios

In marketing, people don't want to feel like another number or sale. They want connection; human connection. 🤝 And, they want it so bad that just a simple, yet personalized experience can be the sole determining factor in whether someone chooses your brand over your competitors. If your brand doesn’t feel human, you are missing out on building a very important connection with your audience. So, let's fix that. In our post, we go over 5 very easy—but very effective ways you can get more personal in your digital marketing strategy. Making these small changes can create a big impact on how people feel about your brand. It's time to turn your audience into loyal customers today 👉 https://lnkd.in/gCBUjvbY #DigitalMarketing

As AI continues to grow more and more, the key to your growth will be understanding how it is affecting the digital marketing world and how you can utilize all it has to offer. From user search, to content creation, to analytics—there is A LOT to learn. With the courses available at CXL, you'll have an all-access pass to the motherlode of knowledge in all things digital marketing. Oh, and the instructors? They’re first-class experts with proven success (like our co-founder, Andy Crestodina 😉), so you know you're learning from the best of the best! Don't wait. Invest in yourself and your future and start learning today! 👇 #DigitalMarketing

We’re excited to announce that Chicago Cause 2024 is officially live! 🌟 For those who may not know, Chicago Cause is our way of giving back to the community we love so much. Alongside our partner, Digital Third Coast, we’ve donated over $750,000 in free websites and digital marketing services to 49 amazing Chicago nonprofits. If you're a nonprofit in the Chicago area, we invite you to apply! Help us spread the word so we can support even more organizations making a difference. 👉 https://lnkd.in/eTeYiGv Here’s what you could win: 🔸 Website design & development: Includes copywriting, content entry, digital strategy, GA4 setup, and free hosting for the website’s lifetime from yours truly, Orbit Media Studios—valued at $50,000. 🔸 Digital marketing strategy: SEO, content, and paid media strategies from Digital Third Coast—valued at $25,000. All for a grand total: $75,000 of support for a great cause! Apply by December 11th, 2024 for a chance to win! 🧡 #ChicagoCause

If you're looking to bring authenticity to your brand, to be real and fun, then you want to register for Humanize Your brand today! Learn how to build trust and make lasting connections with your audience. Create content that allows you to engage with your audience and turn them into loyal customers that are excited about your brand. Secure your spot and get all the tips, tricks, and insights to humanize your brand and start creating content that works! 👇

Hey bloggers! 👋 Remember awhile back when we asked for a couple minutes of your time to take a quick survey for our annual blogging statistics report? Its time to see what 1000+ bloggers say is working for them when creating content—and what's not... . . . Let's dive into how long it is taking bloggers to write a post and the typical length of blog posts nowadays. ✍ On average, bloggers are investing 4-6 hours per post to create quality content. From 2014 to 2022, we saw the time bloggers spent writing increased from: 🔸2 hours & 24 minutes → 4 hours & 10 minutes per post So, after nearly a decade of steadily increasing, the average time spent writing a blog post is starting to go down. For 2024, bloggers are investing an average of: 🔸3 hours & 48 minutes per post That's still a huge commitment, and it's pretty clear—time does matter. Those who spend 6+ hours per post are far more likely to see strong results—26% of them, to be exact. Quality takes time? Could be. But, it does make sense that the more time spent writing → the longer the blog post. While blog lengths vary widely (only 3% of bloggers regularly writing posts of 3,000+ words), longer posts tend to perform better. There’s a strong link between word count and results; bloggers who write 2,000+ words are far more likely to report success. Our friend, Casie Gillette, has some great insight as to why that is in our full report here 👉 https://lnkd.in/gEXb7mn So, is any of this making you rethink your blogging strategy? Would you now consider investing more time or expanding your content if it meant seeing stronger results? Let us know your thoughts below! #BloggerSurvey #ContentMarketing

What is the Future of Content Marketing? That's exactly what you'll learn in the latest episode of "Growing Social Now" where BARBARA ROZGONYI sits down with our very own, Andy Crestodina, to discuss how AI is changing content creation for marketers everywhere. A few takeaways: 🔸Blogging isn’t over—AI is just changing how we create our content. 🔸Unique research and strong opinions are your most powerful asset. 🔸AI can’t replace human creativity and authenticity. Wanting to improve your content and prepare for your future strategy? Listen to the full interview and be sure to follow Andy’s newsletter for more great tips on all things SEO, AI, and content marketing. 👉 🔗 https://lnkd.in/g-FUUpyZ

Keep your eyes peeled for Thursday!

Click-through rates from Google search are dropping fast. So, what's next? In a recent interview, Jorge Cuevas of TWIPLA sat down with Andy Crestodina to discuss major shifts in SEO and how businesses can still thrive in content marketing despite declining click-through rates. Here are some of the things they covered: 🔸Google’s search results are evolving: rich snippets, AI overviews, and knowledge panels now dominate. 🔸The shift is impacting informational search phrases the most, while commercial intent searches still perform well. 🔸 Content quality and relevance are more important now than ever. Want to stay ahead of the curve? Read the full interview to learn how your business can adapt and create a winning content strategy in today’s SEO. 👇 🔗 https://lnkd.in/eQgam28Q