Primacy

🛩️ The countdown is on—just 2 weeks until we hit Austin and Las Vegas! Stop by our booths for exclusive gifts, epic giveaways, and the chance to connect with our incredible teams. Don’t miss out—come say hi! HCIC: Booth 205 AMA: Booth 513 #HCIC24 #AMA2024 #IndustryExperts Mediate.ly ZenSource

💡 Dear Agencies, What if collaboration—not rivalry—was the key to unlocking greater creativity, shared innovation, and client success? In her latest blog, VP of Education, Erin Simmons reflects on how agencies can tackle common challenges together and drive better outcomes by joining forces. Read more about how partnerships can address budget constraints, enhance client retention, and overcome digital hurdles. The future of agency success might just lie in working with each other, not against. 🔗 https://lnkd.in/e2wr8HQi

Three agencies. One client. Infinite impact. This National Manufacturing Month, we're proud to reflect on our collaboration with Stanley Black & Decker, Inc. and how each entity has driven innovation, recruitment, and digital transformation for this iconic brand. Primacy drove results for DeWalt’s Tennessee Plant, generating 8,465 job applications and a 40% boost in career opportunity awareness—all by tapping into local pride and leveraging NASCAR sponsorships. 🏁 Mediate.ly joined forces with Primacy to stretch budgets with hyper-targeted, omnichannel campaigns, helping to elevate brand perception and connect DeWalt with the right talent across Tennessee. 🎯 ZenSource reimagined Stanley Black & Decker’s digital presence with a sleek Drupal 9 CMS ecosystem, empowering scalable brand activations and an intuitive content authoring experience for long-term growth. 💻 Here’s to powering manufacturing excellence, one collaboration at a time! #ManufacturingMonth #NationalManufacturingMonth

We're shaking it up this year. Stop by our booths at #AMA and #HCIC to win BIG.

Agencies are hired for their expertise, so building a relationship where the client trusts your approach and allows you the creative freedom to deliver is crucial. Our VP of Education, Erin Simmons, shares her perspective with University Business on how to turn agency-client collaborations from okay to exceptional. Thank you Alcino N. Donadel for publishing! Read more here: https://lnkd.in/gjm3DxB3 #AgencyCollaboration #HigherEducation

When users struggle to interact with your site, it leads to frustration and disengagement. By balancing design ideals with accessibility standards, you can deliver a seamless and inclusive user experience—one that provides an equitable experience for everyone. 💫 Learn about six core principles of accessible design, common accessibility challenges, and tools and techniques for ensuring your website is compliant, user-friendly, and visually appealing in our latest blog from Associate Director of Production, Joanne Bergeron, and Jordan Bernard, Associate Creative Director. Read the blog here: https://lnkd.in/ePT_KuAc #AccessibleDesign #InclusiveDesign #UXDesign

Join us at #HCIC24 as Daniel Campagna, Account Director, teams up with Jon Stewart, President of ZenSource, in Austin, TX to unlock the power of iterative digital experiences in a budget-constrained world. We'll discuss: 💡How to iterate quickly and effectively 💡Personalization at scale 💡Leveraging consumer insights for real-time impact 🗓 Mark your calendar: Monday, November 11th, 4:15-5:05pm. Don't miss out on actionable strategies to drive digital success, even with tight budgets! #HCIC24 #HealthcareMarketing

It's been a year since we lost our dear friend and colleague, Chris Lagassey. This past weekend, our team gathered to share memories and celebrate his life at the Chris Lagassey 1st Annual Memorial Golf Tournament. We played, volunteered, raised funds, and shot golf balls out of a cannon. It was a day Chris would have loved. 💚⛳️

Meet Matt Sullivan, our talented Art Director who's been making the creative team laugh for the past seven years. Matt wears many hats, from designer and mentor to his most recent and exciting role—husband! Matt has built lifelong friends at Primacy, and nothing brings him more joy than brainstorming with his teammates. When he’s not at work, you’ll likely find him at the dog park with his pup, cheering on the NY Giants, hitting the golf course, or catching up on Survivor. And if you ever wonder what’s playing in his headphones, it's always the Grateful Dead—because, according to him, there’s simply no other answer. #EmployeeSpotlight #AgencyLife

The key to a successful rebrand? Purpose. One year ago, the agencies you know and trust—Primacy, Mediate.ly, and ZenSource—created Digital United, unifying our sister agencies under a parent brand. The result: the same exceptional service and industry-leading expertise, now presented with a cohesive, refreshed identity across all our brands. It's okay, you can say it...we look good. 👀 We can't wait to see what the next year brings!